Perfect Superstar

On September 5th, Lu Chen's first album You at the Same Table was promoted in Fetion Music pre-heating.

This album, which took more than two months to complete, is undoubtedly the real business focus of Lu Chen's studio after its establishment. Its sales success or failure largely affects Lu Chen's status in the pop music scene.

No independent artist has released his first solo album so soon after his debut.

As a singer-songwriter who has recently become famous, Lu Chen's talent is unquestionable. Many of his songs have been on the original sound charts, and the live version of the original works in Singing China is also frequently on the charts of Feixun Music.

Therefore, there are quite a few people in the circle who pay close attention to the online release of this album, but not everyone is optimistic about the sales of You at the Same Table.

First of all, Lu Chen didn't spend much effort to promote and hype this album. He advertised in his blog, and the promotion position of Feixun Music website is also very ordinary, which makes people feel that they are too shy to spend money.

It is basically a dream for artists nowadays to want to become popular without packaging and promotion. If the albums of new singers do not spend a lot of effort on publicity and hype, sales are often very bleak.

Relevant interested parties, such as Feixun Music's website and portal media, will ignore it intentionally or unintentionally, and easily refuse to give free promotional resources. This is an unspoken rule in the industry.

Like Lu Chen's original works in Singing China, many songs were on the hit chart and download chart of Feixun Music, but they all fell off the list and disappeared after the end of Singing China.

The reason is very simple. Lu Chen didn't spend money on advertising in Feixun Music. How can he occupy such an important promotional resource for nothing? Being able to show his face on the list is already very face-saving.

If Feixun Music is not a partner of Beijing Satellite TV's Singing China, it is estimated that there is no chance to be on the list!

This time, Lu Chen officially cooperated with Feixun Music, and the latter took away the exclusive sales rights, and a small advertising space still had to pay 100,000 yuan in real money.

Under normal circumstances, with the prestige of being the champion of Singing China, Lu Chen's album has a lot to offer.

But he happened to bump into several strong opponents!

The first opponent is Cui Zhengzhi. In 2014, he was the runner-up of Shonan Satellite TV's Super Boy and signed with Cheng Tian Entertainment. On September 1st, he promoted his first album Hot Fire in Feixun Music Preheating.

This Chinese-Korean idol singer,

He is the main new artist promoted by Cheng Tian Entertainment, the industry leader.

His album was nearly a year in the making. It is definitely an excellent work, and its title song Hot Fire currently ranks first on the hit list of Fetion Music Network, which can be described as menacing!

The second opponent, Zou Bei, the winner of Deep Sea TV's ace variety show National Idol in 2015, signed a contract with Star Media. And Starlight Media is precisely the holding company of [Starlight Show].

Zou Bei graduated from Huyin and is a truly talented woman. She also brought her first album Blooming Flowers, which will be preheated on Fetion Music on September 2.

As for the third opponent, it was undoubtedly Lu Chen's old acquaintance - Ling Xiaoxiao.

Ling Xiaoxiao performed abnormally in the final of The Strongest Singer and Composer, and only got 5th place.

Strictly speaking, his defeat had something to do with Lu Chen. The fan clubs of the two sides fought to the death on the Inspur blog, and it was Lu Chenfang who won in the end.

This time Ling Xiaoxiao brought his first album True Love Is Invincible to Lu Chen on Feixun Music, undoubtedly with a strong sense of revenge.

Ling Xiaoxiao's contracting company is Jin Hongwei's Polystar Company!

The production time of his solo album should be about the same as that of Lu Chen, and the pre-heating promotion will start on September 3.

Four new artists and new singers debuted their solo albums on Feixun Music at the same time. And such a time-intensive preheating of publicity has never happened in the history of Feixun music website.

Generally speaking, unless they are mortal enemies or deliberate hype, there is a tacit understanding between Entertainment Records and the brokerage company, and the first albums of their artists will often be staggered to promote the time to avoid the situation of playing against the stage.

The competition in the pop music world is also very fierce. Every year, a large number of newcomers emerge. Those who are eligible to release albums are all roles promoted by various companies. No one wants to meet their opponents at critical moments.

Kill a thousand enemies. Possibly self-harm eight hundred!

Cheng Tian Entertainment, Starlight Media, and Starlight Company are all top or first-class companies in the industry.

One can imagine how fierce the scene will be when the three of them fight together.

In fact, the main advertising space of Feixun Music Network has basically been divided up by the three companies. And in blogs, forums, post bars and other places, their propaganda offensive is very fierce!

In comparison, Lu Chen was pitifully weak!

To put it simply, after Lu Chen made his debut in Singing China and won the championship, he did not participate in any announcements. He also didn't shoot commercials and hold fan meetings to show his face. He was so low-key that he didn't look like an artist.

Cui Zhengzhi, Zou Bei and Ling Xiaoxiao, which one is not promoting themselves everywhere, in today’s fast-paced era of life, the ups and downs of stars and idols are very frequent, and it is very easy for fans to like the new and dislike the old. It will soon be forgotten.

Lu Chen is capable, but the popularity he has accumulated so hard without notifications or hype will be exhausted in a short time.

It’s not the 1980s or 1990s anymore, a popular song can last for ten or twenty years!

Our biggest problem is that most of the songs on the album are already available on the Internet...

In Lu Chen's studio, Lu Xi's manager's office temporarily served as a small meeting.

Except for Chen Xiaomei at the front desk, all other members of the studio were present, as well as Li Mubai.

The elder sister rubbed her frown and said helplessly, So the fans will not have a strong desire to buy.

Compared with the albums of three competitors, Cui Zhengzhi, Zou Bei and Ling Xiaoxiao, Lu Chen's You at the Same Table is very transparent. All 10 songs can be found for free on the Internet, which lacks a sense of mystery And the sense of anticipation, naturally greatly reduces the desire to buy.

Especially in the face of strong competition, many pop music lovers are likely to search for pirated content on the Internet after Lu Chen's album is released, and are more willing to spend money on the new albums of the other three.

The current Lu Xi has become more and more involved in the role of studio manager and agent. She spends a lot of time every day to understand the news on the Internet and in the circle, and devotes herself to making suggestions for Lu Chen.

She said: Just now I received a call from the head of Feixun's music business, asking if we need to postpone the release of the album to avoid a collision with Cui Zhengzhi.

According to the agreement reached between the studio and Feixun Music, You at the Same Table will be pre-heated and promoted on September 5th, and will be officially launched on September 8th.

Cui Zhengzhi's Hot Fire was released on the same day!

This new generation idol in the entertainment industry is not an ordinary person. His father is a famous actor in China and his mother is a well-known Korean entertainer. Therefore, he has a wide network of contacts in the circle and many supporters.

Cheng Tian Entertainment, which he signed with, is a big company in the industry. It has many stars and idols under it, and the cooperation with Shonan Satellite TV is so close that they only need to wear the same pair of pants.

With contacts and background, and the support of top-level companies, Cui Zhengzhi is handsome and stylish, and he is a model of Korean style fresh meat that is very popular among young people. His wave blog has nearly 10 million fans!

No matter how many real fans or zombie fans there are, in terms of popularity alone, they will definitely crush Lu Chen!

Cui Zhengzhi's debut album can be said to have attracted much attention.

But it's intriguing to collide with Lu Chen by such a coincidence.

You should know that generally speaking, the time between preheating and listing on Feixun Music website is not too long, three or four days is the best, five days is also acceptable, and Cui Zhengzhi's promotion starts from the 1st!

Zou Bei's album was released yesterday, and Ling Xiaoxiao's is today.

Everyone present could smell a strong smell of conspiracy, Li Feiyu, Chen Xin and the others couldn't help showing worried expressions, even Li Mubai, who was always carefree, straightened his back and sat upright.

This Li Sanshao originally came here to get acquainted, but Lu Chen's album release really has something to do with him.

Because he is the core figure of Lu Chen's fan club and an indispensable existence.

It's just that Li Mubai never imagined that releasing an album would be so troublesome, involving so many problems.

He couldn't help muttering: Your circle is really chaotic.

Well, this sentence was also told to him by Lu Chen.

Everyone is not a fool, and no one will forget the grievances between Lu Chen and Shonan Satellite TV. If it is purely a coincidence, it would be a bit of an insult to IQ.

Of course, a gigantic company like Shonan Satellite TV might not bother to care about Lu Chen at all, but Cheng Tian Entertainment as a partner may not be so, they would be happy to let Cui Zhengzhi step on Lu Chen's position.

However, Ling Xiaoxiao, who had a direct conflict with Lu Chen, did not pose much of a threat, because everyone knew what kind of guy he was, and the quality of the album might not be very high.

Lu Xi analyzed that Ling Xiaoxiao got involved, and nine out of ten he wanted to use the opportunity to create hype.

Four new singers and composers debuted on Feixun Music's hard work album, which is undoubtedly a good hype hotspot.

Jin Hongwei is a well-known hype king in the industry.

There were wolves before and tigers behind, so how should Lu Chen face their challenges?

All eyes were on him.

Lu Chen was surprisingly calm, and said with a smile, Actually, everyone is taking the problem too seriously.

His smile was still full of confidence.

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