Nba: Three Anti-Sky Skills At The Beginning

Boldly create a new independent brand, business against Nike AJ!

I have to say that Adi's operation is indeed very imaginative and full of ambitions!

"Nike has Kobe Bryant, LeBron James, Kevin Durant, Kyrie Irving and other superstars, occupying more than half of the sneaker market. 35

Higgins said: "And the stars we have, Derrick Rose, James Harden, Damian Lillard... the competitiveness is really not strong enough.

"So, we must attack boldly and forget our worries!"

"On behalf of the entire Adidas team, I extend a sincere invitation to you!"

Higgins said loudly:

"Let's do something big together!!""

Make a big vote and challenge the dominance of Nike sneakers!

It has to be said that Jiang Bai's fighting spirit was also burned.

"I agree to work with you.

After Jiang Bai thought for a while, he nodded and agreed: "Let's challenge Nike's dominance in the field of basketball sports brands!

Choosing Adidas is not just about money.

One of the important reasons is that this strategic policy of Adidas inspired Jiang Bai's desire to win!

In his new life, Jiang Bai has a black basketball system against the sky, but Jiang Bai's accomplishments don't want to just stay in the basketball field.

In terms of business, Jiang Bai also wants to create an empire of his own!

To belong to your own business empire, start with an independent sneaker brand!!

When Jiang Bai agreed to work with the Adidas team, Higgins' face lit up with ecstasy.

"Jiang, since this is the case, whether you can kill Nike depends on your commercial value!"

Higgins said: "But please rest assured, our entire Adidas company will build the most professional team for you, from the design of sneakers to sales, we must be the best in the industry!"

"You don't have to worry about the technology and the design of the shoe.

Seeming to see a trace of Jiang Bai's concerns, Higgins directly put professional things on the surface.

"I have already talked with the designer and decided to add Adidas' newly developed BOOST air cushion to the outsole design of your sneakers!"

BOOST Air Cushion!

Fans who know about sneakers will know that this is the sole technology that Adidas is proud of.

BOOST technology came out in 2014.

This technology was first applied to running shoes, which can make the shoes lighter and softer without losing speed.

Later, it was used by Adidas' sneaker designer on basketball shoes.

As for the effect, of course, there is no need to question it. The follow-up James Harden 2nd generation, Donovan Mitchell series sneakers... are all proper practical weapons.

They use BOOST air cushion technology!!

Jiang Bai has no doubts about BOOST air cushion technology.

"Since we want to get rid of AJ, we must make a big one.

Jiang Bai feels that although the BOOST sole has certain gimmicks, it is far from enough.

"We have to add an anti-torsion TPU carbon plate to the midsole~.!35

Jiang Bai said.

After Jiang Bai mentioned this design concept, Higgins next to him was stunned.

This has involved professional sneaker design knowledge.

How could Jiang Bai even know this?!

On the premise of ensuring the speed, BOOST technology strengthens the cushioning, which is more suitable for shooters.

This technology is naturally high-end, but the only drawback is that the shoes will be more prone to deformation, which will make some change parties persuade them to quit.

However, if you use two front and back soles BOOST, add a TPU carbon plate to the midsole.

So!

The problem that these shoes are prone to deformation will be greatly improved!!

"Two BOOST soles + a large anti-twist TPU carbon plate!

Higgins slapped his forehead, suddenly enlightened, "Why didn't I think of this design idea?!

Higgins grabbed Jiang Bai's hands and was very excited.

"Jiang, I can't wait to start our plan!"

"I have another requirement, which is to participate in the design of the color matching of the sneakers.

Jiang Bai looked at the excited Higgins and said: "My sneakers must have my own cultural concept.

"Of course, no problem!"

As soon as Jiang Bai reached a cooperation agreement with the Adidas team, the US media immediately reported the news.

[Heavy! Adidas team has 180 million yuan in 10 years, signed the strongest rookie Jiang Bai in 2014!]

【Big event! Jiang Bai teamed up with the Adidas team to create a new independent brand!】

[Business pair Biao AJ, Jiang Bai may create a new brand new sneaker culture!]

[Challenge Nike's dominance in the field of sneakers! Adidas is about to usher in the rise? 】

【Independent brand, new technology, can the SJ generation succeed?】

SJ is the name of the Jiang Bai series of sneakers!

The word is taken from the initials of "SUPER-JIANGBAI"!

Just like AIR-JORDON, AIR means sky.

It means that the sky is the limit of Jordan!

SUPER means super.

SUPERJIANGBAI means breaking through the limit!!

If you want to become a SUPERSTAR, you must wear SUPERJIANGBAI and go beyond the limit!!

One news after another was published on the official homepages of major sports websites such as T, NT, ESPN, ABC and so on.

All fans around the world know about Jiang Bai's signing with Adidas.

A player who has just been in the league for less than a month has received high-end treatment from an independent brand!

Stronger than Kobe Bryant, LeBron James.

Not even Michael Jordan, could do that!

. . . . . . . . . . . . . . .

At the same time, the United States, Nike management

A project leader ran into the high-level conference room in a panic, breaking the ongoing meeting.

The person in charge handed Adi's latest news to the chief operating officer.

All the members responsible for the sneaker operation project are completely dumbfounded!

"Adi, you actually took down Jiang Bai directly!!

"180 million in 10 years, 3% of the sneakers!!

"Moreover, the SJ series is an independent brand, and the business is against AJ!!"

Everyone looks at me, I look at you, capitalization is incredible.

I never dreamed that Jiang Bai's sneaker endorsement would have results directly in just a meeting!

Their meeting is not over yet...

Just now they talked about that the endorsement contract for Jiang Bai is 150 million for 8 years...

"Damn it, I was only one step slower, and Adi took the lead!

Nike's Chief Project Operations Officer looked ugly, but he still insisted: "No matter what, things have happened, and we have lost in this battle."

"The end of a war means the beginning of a new war.

"Since we failed to get Jiang Bai's endorsement rights, we must increase our efforts in development and publicity on the basis of the original players!

"Kobe Bryant is getting old."

"LeBron's departure from Miami is already unpopular.

"Kyrie Irving has a flamboyant style, but a little less strength. 35

Benjamin, Chief Project Operations Officer of Nike, narrowed his eyes and thought of two candidates.

Then with a wave of his hand, he directly announced the policy:

"The next thing we want to focus on supporting is Kevin Durant + Russell Westbrook!!

I have to say that Nike is indeed an old player in the sneaker sales industry.

After Jiang Bai successfully signed Adidas and caused a great sensation, Nike immediately had a new counterattack strategy.

The key support objects of sneakers fall on KD and Westbrook!

. . . . . . . . . . . .

Meanwhile, Oklahoma

KD and Westbrook, who were training in the team, received news from Nike from their respective agents.

"`" What is the horse? There will be a new batch of KD7 color matching for sale soon!""

Durant was a little surprised after getting the news.

Durant's 7th-generation sneakers have just been released, with a total of 8 different color schemes, and the effect was good on the day of release.

However, only a few weeks have passed, and a new batch of color matching series has been released!

The frequency, isn't it a bit too fast...

Also got the news, and Westbrook beside him.

The brand sneakers signed by Westbrook is AJ, Westbrook's new sneakers AJXX9, there will also be three different color sneakers put into production, ready for sale at any time!

"Russell, you also received the same message?"

Durant glanced at Westbrook's phone and asked.

"Something should have happened..."

Westbrook nodded, so he turned on the news on his mobile phone to see what happened.

As soon as ESPN's official website was opened, Westbrook was stunned by the overwhelming news.

"No wonder Nike has made a series of big moves, it turned out to be in response to Adidas's (Demo's) Jiang Bai! 55

Westbrook suddenly realized, and KD also took the phone to check it.

"180 million in 10 years, with a personal independent brand SJ series!"

KD wiped the sweat from his forehead, his expression gradually turned sour: "This guy has only played for more than half a month, and he can have such an honor. 99

It is almost impossible to say that you are not envious.

Even Kevin Durant is jealous of Jiang Bai.

"However, I will use my actual actions to prove to the world how sloppy Adi's actions are."

KD's eyes turned cold: "There are 4 games left, and we will play against the Heat.""

"Russell, let this business battle end early!

. . . . . . . .

After finalizing the sneaker endorsement, Jiang Bai also ushered in a new opponent.

Tonight, the Celtics from Boston's North Shore Garden Arena will come to challenge the Heat!

PS, some sneaker technology is written in this chapter. Some readers may not understand these cold facts, so let’s take it for fun. In fact, I don’t understand it too much. Anyway, it’s not important, and it won’t affect reading.

Continue to ask for flowers, now flowers will be updated after 2.4w and 1.5w! There is also a monthly ticket that will be added after 45, don’t you want to see the update?.