After listening to Zheng Jingchi's hit song again, "Erdong" clicked on Qiao Sheng's new album.
When he clicked to buy, a dialog box popped up.
"If you voted for Qiao Sheng in the "Star of Tomorrow" voting, please go to the official website of the "Star of Tomorrow" program, log in to your account, and get the redemption code. The redemption code can be used to buy Qiao Sheng's new album at half price."
As long as you spend money to vote for Qiao Sheng, you can get a half-price redemption code?
Seeing this prompt message, "Erdong" was shocked.
He knew about the "Star of Tomorrow" program and had been following it.
Although he admired Qiao Sheng's talent at the time, he had never voted for anyone, including Qiao Sheng.
However, after knowing that Qiao Sheng was Lao Qiao, he regretted not voting for his idol.
At this time, seeing this message from Penguin Music, "Erdong" was actually a little surprised.
The price of Qiao Sheng's album is 18 yuan.
After half price, it is less than ten yuan!
The cost of an album includes the cost of lyrics and music, the share of the singer and copyright owner, plus the cost of publicity and distribution, and the cost of sharing with the music platform, etc.
After paying the full price for the album, "Erdong" did not listen to the songs immediately, but opened a group chat first.
This is a group chat whose members are basically music critics.
As soon as he opened WeChat, he saw that this group chat named "It's not shameful to make money" was swiping the screen crazily.
Erdong tried hard to pull it up, and it was indeed talking about the half-price promotion of Qiao Sheng's new album.
"Do you have an activation code?"
"Five yuan to buy the activation code for Qiao Sheng's new album."
"Are you sick? The activation code will only cost 9 yuan, but you still spend 5 yuan to buy it?"
"You are sick. Can't this save four yuan? Another bottle of otaku's happy water."
"How can Qiao Sheng make money like this?"
"Hahahaha, I only invested 20 yuan in Qiao Sheng, but I didn't expect to get half of it back."
. . . . . .
The group is already very lively, so you can imagine how lively it will be on Weibo.
"Erdong" opened Weibo again, and as expected, the news of "Qiao Sheng's half-price album" has rushed to the third place in the hot search.
Click on the hot search, it is an overwhelming screaming Weibo of "pro-fans".
"Qiao Sheng still remembers us!!!"
"This damned guy, I'm going to talk to him about it when I get home tonight. He gave me such a big surprise for no reason."
"No, isn't Qiao Sheng doing charity?"
"Yes, it is charity. The money we voted for him is donated to poor mountainous areas, and he is using his own album to give back to us."
"This two-way rush, really, makes me cry!"
"I'm going to the nine-zone fan group now to see what their expressions are, hahahahaha!"
. . . . . . .
When more and more people knew about the half-price event of the new album, Qiao Sheng's Weibo began to be forwarded crazily.
It was a Weibo posted at 12 o'clock, and the content was:
"Thank you for your support for me in the "Tomorrow's Star" program. I have arranged gifts for you in this album. I hope you like it."
Under this Weibo, in just a few dozen minutes, there were tens of thousands of comments.
Most of them were moved and thankful, while a small number of them were worried that Qiao Sheng would not make any money or even lose money by doing this.
Qiao Sheng also saw these comments, but he did not say anything.
He had already said everything that needed to be said. If he posted something else, it would be a bit superfluous and might even backfire.
Everyone thought that Qiao Sheng might lose a lot by holding such a half-price event.
Actually, it was not the case.
For an album without an MV, the most expensive part of the production should be the lyrics, music, and publicity.
Just like the album of nine-zone, the production cost for Lin Tongyu plus the cost of building momentum for the new album and subsequent publicity accounted for almost 70% of the production cost of the entire album.
Qiao Sheng completed the entire album almost by himself from beginning to end, and there was no publicity at all in the early stage.
It can't be said that there was nothing, just using up some electricity bills and posting a Weibo to get Zheng Jingchi's traffic.
In the end, the biggest expense of his album was the coffee money he spent on Huang Jianguo.
As for the subsequent publicity expenses, they were not needed.
Because his "half-price album" was the best publicity method.
Even though the album only sold for 9 yuan, after Qiao Sheng's operation, he actually made some money after deducting the fees paid to the Penguin Music platform.It's just that the profit is not much.
Qiao Sheng didn't count his own labor as a cost. In his opinion, it was all his responsibility. Compared with the fans who supported him, it was nothing.
. . . . . .
Soon, there was another "Qiao Sheng and fans running to each other" on Weibo's hot search.
Because many people became popular in the program "Tomorrow's Star", some of them were eliminated, and some remained to form a group.
In the activity room of the boy group nine-zone, the atmosphere was very depressing, like a volcano ready to erupt, ready to erupt at any time.
If we say who is the biggest victim of Qiao Sheng's "half-price album", it must be the boy group nine-zone.
The fan group, which is usually very active, is very calm today, and almost no one talks.
Look at Qiao Sheng's pattern, directly giving all voting fans the opportunity to buy the new album at half price.
Look at nine-zone again, the gap is immediately revealed.
A trainee who withdrew from the competition knew to feel sorry for his fans, what about you?
"You are all here, it's just right, I have something to tell you." Nine-zone's agent suddenly pushed the door open.
"What's the matter?" Mo Yunchen, as the captain, stood up and asked.
"Just now, three fan groups were disbanded, you should quickly show up in your respective fan groups." The agent said anxiously.
"Oh, okay." Mo Yunchen turned around and said to the others: "You all heard it, so take action."
After that, he also sat aside with his mobile phone, frowned and opened his mobile phone.
However, he did not open WeChat, but opened the "Tomato Free Novel" App and clicked on a novel on the bookshelf to read.
For this matter, his Century Entertainment had already handled it.
Mo Yunchen and several trainees sent all the fans who had voted for their company autographed photos and small items to them.
In terms of maintaining fans, Century Entertainment has always been the best among all companies.
But this was all before Qiao Sheng showed up.
The other team members were already typing away in their groups, while Mo Yunchen was thinking while reading a novel.
"This is a brilliant move, is there someone behind Qiao Sheng who is giving him advice?"
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