My Italy

Turin is one of Italy's important industrial cities and its steel and military manufacturing industries are outstanding.

Of course, Turin is also a sweet city. One-third of Italy’s chocolate is produced in Turin and its surrounding areas, so it is also known as the sweetest place in Italy.

Giovanni Agnelli also feels the sweetness, today is an important day. This was a business matter between Giovanni Agnelli and his friends, and nothing could be done carelessly.

"Everyone should work harder and clean up the factory."

The factory Giovanni Agnelli talked about looked very crude. In a production workshop converted from a small abandoned warehouse, eight people, including Giovanni Agnelli, are working hard to make the messy workshop look better.

Of course, the most eye-catching thing in the workshop is a semi-finished car placed in the middle. Judging from the pristine condition of the car, which is covered with knock marks, this is definitely a 100% hand-built car.

Of course, this is also the pride of Giovanni Agnelli. Not everyone can produce five cars a year (in 1895, Giovanni Agnelli sold five cars to Baron Seders and his friends, and in the previous year year, his factory almost closed down).

Look at those people who are as ambitious as myself. After setting up their own car factories, many of them produced one or two cars and then went bankrupt. There were even ones that closed down before even one car was completed. In Turin alone, Agnelli knew of several.

Therefore, for the vast majority of automobile manufacturers, survival is the first priority.

Of course, although Agnelli is still alive, if he wants to live better, his small factory needs more capital and technical help.

The person he needs to receive this time is the big man who can bring him the required technology and funds.

If Morales knew that others called him a big shot, he would probably wake up from the dream with a smile, because he has seen what a real big shot looks like.

Moreover, as a manager of an investment bank, he is not qualified to use this title.

Of course, for those workshop-style car factories, he Morales is indeed qualified to be called a big shot.

"Squeak~"

A car stopped in front of his factory, and Morales picked up his hat and got out of the car.

"Hello, Your Excellency Morales, welcome to Brother Automobile Factory."

Giovanni Agnelli greeted Morales as he got off the car with a sincere smile.

"Mr. Agnelli, take me to your factory now."

As a manager of an investment bank, Morales' time was precious and he was unwilling to waste it. He directly asked to go to the production workshop to see it.

"Okay Mr. Morales, this way."

Faced with the request of a possible big benefactor, how could Agnelli refuse? He led him directly to the factory workshop where the documents were written.

Along the way, Agnelli took the opportunity to introduce his factory. "Mr. Morales, our brother automobile manufacturing plant is definitely the most powerful factory in Turin (there are three in total). Our factory currently has eight senior automobile manufacturing personnel, with an average of 7 years and 2 years of experience in the industry. Month, and our factory not only has good staff, but also has talents. ”

"This is Burr, who is proficient in forging and has ten years of forging experience."

"This is Roland, he's proficient in..."

Giovanni Agnelli introduced the other seven people one by one. In his words, his own car manufacturing plant was a hidden dragon and a crouching tiger, waiting to soar into the sky.

Of course, these introductions are not as good as the introduction of the product. I saw Agnelli pointing at the semi-finished car.

"This is a car built for Lord Garrett. This 07 car has a CN-3 gasoline engine produced by the Milan Dynamics Institute, which can provide this car with strong power of up to 32 horsepower. And we use The 15cm wide tires have stronger grip, and we use spring suspension to allow the car to run at a speed of 60 kilometers per hour without too much bumps,"

Morales didn't pay much attention to Giovanni Agnelli's introduction. He had heard too many such introductions. Which factory owner doesn't say that his factory is so impressive, but unfortunately that's not what he focuses on.

"Mr. Agnelli, how much does your car cost?"

Faced with the sudden question raised by the donor, Giovanni Agnelli immediately answered. "Because this 07 model uses many new technologies, we sell it for 28,000 lire. However, our car factory is planning to expand its operations, so as to reduce costs. Maybe in two years the price of the car will be reduced to 28,000 lire." It’s possible to earn less than 10,000 lire.”

Giovanni Agnelli also has his own confidence in saying this. Although cars are now all handmade, he can unify the models that everyone likes and then centrally purchase and build them, which will reduce a lot of time and costs. .

Morales asked after hearing this.

"Mr. Giovanni Agnelli, what do you think is most important for automobile development in the next ten years, and what should your factory do?"

Giovanni Agnelli was stunned when he heard this. This big financier didn't play according to common sense at all. How could he ask this right away?

However, when facing the waiting eyes of the other party, Giovanni Agnelli knew that this question was quite difficult and it was testing his own vision, so he began to think deeply.

Morales waited silently and did not rush him.

After thinking for nearly ten minutes, almost making people think he fell asleep, Agnelli spoke.

"For cars in the next ten years, I think performance is important, but if you want to develop, price is the key factor. At present, car buyers in various countries are aristocrats or rich people, which is not conducive to the promotion of cars. I think cars need We need to make it affordable for ordinary people. Of course, this may not be possible within ten years, but we can let the middle class buy cars first, and then my factory needs to find a way to do this. "

When Giovanni Agnelli said this, his eyes became brighter and brighter, and he became more and more excited as he spoke, because he felt that he had seen the future of cars.

“First of all, regarding the price of cars, the current income of the middle class will not consider cars worth tens of thousands of lire. It is too expensive and they do not have that much financial resources, so we need to consider reducing the price of cars to thousands of lire. If you want to reduce the price of a car to thousands of liras, then our workshop-style hand-made manufacturing will not work. The parts of the car must be made by machines. We first select one or two models that everyone likes, and then use the templates in turn to create standardization. Cars, yes, are standardized cars.”

"Standard technology, standard specifications, and standard processes. This will definitely bring down the price of cars, even to less than 5,000 lire."

Giovanni Agnelli said with excitement on his face, as if he had been blessed by God.

"Bah bang bang!"

When Giovanni Agnelli finished speaking, Morales applauded on the side, and seven other employees also applauded.

"Wonderful, very wonderful. I haven't heard such a wonderful speech for a long time."

Morales said to him with a smile on his face. "Congratulations, Mr. Giovanni Agnelli, you convinced me. Don't worry about the investment. It will take a few days. I hope you don't misunderstand. This is because granting funds to you all requires approval. I can only approve a maximum of twenty Qualifications for thousands of liras.”

Morales' words made the others extremely happy, but Giovanni Agnelli was much calmer, and he smiled slightly. "This is a problem for you, Your Excellency."

This is not because Giovanni Agnelli is unhappy, but because he feels that after mastering the code of wealth, Giovanni Agnelli has become more confident in the car factory he founded, so money is no longer a problem.

"You are welcome."

Morales then spent a lot of time chatting with Agnelli, and it was obvious that after that baptism, Morales respected him much more.

But time passed quickly, and it wasn't long before the sun was setting. Morales walked out of the workshop, glanced at the sign posted outside, and said to Agnelli who was seeing him off. "This brother's car factory is not impressive enough. I think it can be named after Turin."

"Turin Automobile Works?"

Giovanni Agnelli thought about the name in his mouth.

"Thank you for your suggestion, I will consider it carefully."