My Animation Era
Chapter 243: The moonlight on Valentine's Day is so beautiful, have you seen it? (begging
Chapter 243 The moonlight on Valentine's Day is so beautiful, have you read it? (seeking subscription)
The animation "Three Sisters of the Southern Family" was produced by Wanbao Animation (Neon) branch, participated in the production and distribution, and was supervised by Seto.
About a month ago…
Affected by TBS's internal turmoil, the animation "Three Sisters of the Southern Family" was squeezed to the next ANB TV station for broadcast on Water Day.
The ratings of the first broadcast were mediocre.
It can even be said that among the commercial animations of the same period, the performance of "The Three Sisters of the Southern Family" is not at all impressive, and can only be described as "mediocre".
Log in to the Wanbao Video website, and after turning on the online VOD, the results are also mediocre.
At first glance!
The performance of this animation did not meet production expectations at all. You must know that the previous animation work of Wanbao (Neon) Division was "Sailor Moon", which shocked the industry and became popular all over the world.
The same animation company launched both front and back, and the result is such an exaggerated disparity in results. It is hard not to make people wonder whether "The Three Sisters of the Southern Family" failed?
But just one month later, a new turning point appeared!
As the plot gets better and better, characters such as Haruka, Natsuna, Chiaki, Touma, and Fujioka Hosaka appear one after another, and after showing their unique "charm", everything becomes different.
As an old show launched in January this year, during the broadcast of this animation in January, it obviously did not make much fame, and the popularity and discussion were not very high.
But just as the new program was about to be broadcast in February, seeing that the broadcasting career of "Three Sisters of the Southern Family" was about to be concluded, and when no one cared about it, this animation became "hot".
Unknown passerby: "Nani?!"
This is amazing too!
As a new show in January, there is not much heat and discussion in January. But after four episodes were serialized, and when January was about to end, the popularity and discussion went up immediately.
It even crushed many upcoming "February New Programs", making people confused.
Don't talk about passers-by.
Even many people in the industry, including Wanbao's own family, couldn't understand the strange ratings trend of "Three Sisters of the Southern Family".
How is this fat four?
Watching the audience discussing the full screen of "Shen Zuo Yu Ding", "Qian Qiu Kawaii", and "Chun Xiang exuding the brilliance of motherhood", if everyone is not confused, how is it possible?
At first, everyone thought it was a navy.
After all, these days, it is common for animation manufacturers to buy water armies to market their own "street" works in an attempt to turn losses into profits.
But when they got to know more about it, they realized that the praise of this animation was not fake, and the audiences were all real audiences.
Then here comes the problem...
Is "Three Sisters of the Southern Family", which is labeled as "God's Work", really so good-looking? If it's so good-looking, why is the front so lukewarm?
With curiosity.
Many people went to watch the latest episode of "The Three Sisters of the Southern Family" and found that it was no different from what they imagined.
This is not very good-looking!
"You have to start watching the first episode, keep watching the latest episode, and you will know what is so good about this animation."
"Alright alright."
Many people think that for such a boring and bland animation, what difference does it make if you watch more episodes and less episodes?
But they heeded the advice.
From the first episode to the last episode.
Following all the way down, the lively and interesting characters, the plain but full of surprises in the plot, all deeply fascinated these late-entrant audiences.
With the help of these audiences, the animation "Three Sisters of the Southern Family" finally cleared the clouds and saw the light, and ushered in a take-off.
…
Although Gu Miao didn't witness what happened in Neon, she got a general understanding of the situation through Seto's description.
all in all.
To sum up the broadcasting situation of "Three Sisters of the Southern Family" in one sentence, that is: it looks unremarkable at first glance, but the more you taste it, the more interesting it becomes!
If you just started watching, or watched an episode in the middle, you may feel that the plot is too dull, and maybe someone will fall asleep after watching it.
But when the audience settles down and watches this animation carefully, they can taste the flavor contained in the animation of "The Three Sisters of the Southern Family".
What's the taste?
simple is the best!
Because of knowing the broadcasting situation at Neon, Gu Miao didn't care at all about the premiere of "Three Sisters of the Southern Family" after it was introduced to China on the night of Chinese New Year's Eve.
Premiere?
It’s all about accumulating anger energy bars!
Looking back at the second and third rounds of replay, the energy bar is full of anger, and that is a good time for "Three Sisters of the Southern Family" to kill the Quartet.
Instead of worrying about this, why not worry about "The Moon Is So Beautiful" which will be aired after the Lantern Festival and on the eve of Valentine's Day.
Valentine's Day is a good day!
At the very beginning, Gu Miao was not sure about the premiere date of "The Moonlight Is So Beautiful", so she could only roughly circle around the "Lantern Festival".
Until he asked the master.
The master surnamed Ma and named Kui took out an almanac from a drawer, pinched his fingers and said, "From the point of view of poverty, the 23rd day of the first lunar month is an auspicious day, and it is suitable for the premiere of animation!"
"Oh!"
Gu Miao came and said with interest: "Master, do you have any explanation for this day?"
"Nothing to say."
"It just happens to be Valentine's Day for foreigners. Isn't this animation about love? Love animation and Valentine's Day, isn't that a match made in heaven?"
Ma Kui tutted his tongue: "I've already thought about the promotional slogan, and I called it: The moonlight on Valentine's Day is so beautiful, have you seen it?"
boom!
As soon as he finished speaking, he was beaten.
Although Gu Miao dismissed Ma Kui as a semi-foreign master who combined Chinese and Western cultures, he was right about one thing, that is, "Valentine's Day" is indeed very suitable for the broadcast of the animation "The Moon Is Beautiful".
certainly!
There is no need to get stuck on the premiere on Valentine's Day, it can be moved forward a few days appropriately.
As long as it is guaranteed, on Valentine’s Day, the animation plot will be broadcast to the scene of "kissing under the moon", OK! There is no need to worry about the popularity and discussion.
By the way.
Mr. Tan is very helpful. After confirming that most of the animation process has been completed and the post-production has started, he launched a vigorous publicity and promotion.
Internet age, also known as the information age!
In this era, if there is enough "boosting power", the photo of you spitting at the door can be spread all over the Internet overnight, making countless people talk about it.
Not even overnight!
It takes time for public opinion to ferment, but marketing and promotion don’t have to wait. As long as you control the information “browsing” channels of most netizens, they will see what you want them to see.
So...
Under the efforts of Mr. Tan, the news about the animation "The Moonlight Is So Beautiful" spread across the entire Chinese Internet in an instant. Regardless of whether you are interested or not, this news will be pushed to you anyway.
Hot search list?
It's just a child's play. The big Internet companies are determined to promote an animation, and the strength is not as simple as a hot search list.
Browsing a bad website, when the browser pops up [This website is risky, do you want to continue browsing], a promotional poster of "The Moonlight Is Really Beautiful" will be posted next to you.
Surprised or surprised?
What is no dead angle, 360° all-round information bombing?
【The novel you are reading has illegal content, do you want to continue reading? 】
(end of this chapter)
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