Movie Master

The Banshee, a bust; Monster House, a fiasco; showed an unparalleled and powerful dominance, riding the wind and waves amidst the controversy, stirring up blood and blood in the entire film market, breaking the shackles of the R rating, and writing a fabulous summer journey.

In the debate between masculinism and feminism, all other film works have been completely reduced to background boards, and all topics focus on Fury Road. Even the news that Pirates of the Caribbean 2 exceeded 300 million There is no attraction, not to mention the terrible situation of Water Banshee, the news media doesn't even have time to make fun of Water Banshee, all the attention is directed towards Fury Road, that kind of The strong attention is not inferior even compared to the presidential election.

It seems that in the past few days, apart from Fury Road, it is Fury Road.

I still remember that before the release of Superman Returns, there was a lot of mourning in North America. A series of works such as General Mobilization are disappointing, and even The Da Vinci Code, which has a good box office performance, is far from detonating the summer file. At that time, the box office performance of the summer file was far behind that of the same period in the past two years, and the downward trend was very obvious. This also aroused countless voices of concern, worrying that this might be a harbinger of the shrinking movie market, or that it might be the decline of comic-adapted movies If this is the case, it will not only have a huge impact on the summer film, but also the entire film industry. If it affects the whole body, I am afraid that every field and every link will be affected.

So everyone is calling for the emergence of a work that can turn the tide, sweep away the decline, and re-display the vigorous vitality of the summer file. Under the eyes of all the people, Superman Returns is surprising. The terrible box office performance is simply unbearable to look at. What's even more frightening is that the weakness of the summer file has continued again, and people are panicking.

The birth of Pirates of the Caribbean 2 has injected a shot in the arm for the North American market, and it broke the film history's premiere record, which immediately made all the media excited, exclaiming the work of saving the market , believes that Pirates of the Caribbean 2 will not only save the disaster of this year's summer vacation, but also set off a frenzy of stock prices, driving the North American film market to a higher stage.

But now, people find that they are wrong, wrong too much.

Pirates of the Caribbean 2 has indeed created excellent results, but after all, it is only at the level of 400 million in North America. It is almost impossible to touch the record of Titanic or even create a new era; Fury Road has become more and more courageous in the midst of controversy. Even negative factors such as R-rating and cults have become positive influences to promote the box office. One of his works: One step closer to The Passion of the Christ, which opened the door to R-rated movies, and one step closer to The Matrix series, which opened the door to cult movies, allowing the North American film market to enter a flourishing world A new era.

The work of saving the market, Fury Road vividly interprets what is called a work of saving the market with actual achievements!

The box office broke records on the opening weekend, the box office broke records in the middle of the next week, and the box office broke records again in the weekend of the next week. The records were completely refreshed. It reached 323 million in one breath. After the fastest breakthrough in North American film history to 100 million, the records of the fastest breakthrough in film history to 200 million and the fastest breakthrough in film history to 300 million are all in the bag. There is no such thing as a dominant force. people can match.

Prior to this, the fastest film in film history to exceed 300 million was Star Wars Episode 3. This film took 17 days to achieve this feat, but now Fury Road only took 8 days. The original record has been shortened by more than half, and the speed of raging the box office is simply shocking, and any language seems pale.

At this time, people realized that the previous two months of accumulating energy was not for Superman Returns or Pirates of the Caribbean 2, but for Fury Road. Maybe people were already anticipating the production even as the viral video went viral; maybe people were already curious about Lance's new work before Hard Candy won seven Oscar nominations; maybe, At the time when the Fury Road project was established, the entire North American market had already begun to brew... Everything is for this moment, to welcome the arrival of Fury Road, excellent word-of-mouth, excellent feedback, and profound reflection This wave has been pushed to a climax, and the controversy at the core of thought has written a miracle in one go.

Thinking about it carefully, it seems that no film has received so much attention. All the discussions, all the attention, all the differences, and all the arguments have become the driving force for the audience to enter the cinema. The North American film market has been silent for a long time. It surged like a volcanic eruption. This is the real rescue work!

Pirates of the Caribbean 2 accumulated a box office of 308.8 million in three weeks, and Fury Road accumulated a box office of 323 million in two weeks.

In just eight days, Fury Road completed the overtake of Pirates of the Caribbean 2 on the second Saturday after its release, completely smashing all the suspense of this summer file war. Juechen continued to lead the way, sprinting towards 400 million, or even 500 million. Considering the ultra-low drop of 46.5% in the next week, and the high controversy, people can't help A big question mark emerged: 600 million, is it possible?

R-rated movie, this is actually an R-rated movie, this is actually an R-rated movie with an average box office of less than 100 million in North America, Fury Road only took two weeks, and almost touched Jesus The Passion has a box office record of 370 million R-rated movies in North American film history. There is no doubt that it has broken the record. The question is: how high can this record reach in the end?

Every step of Fury Road bears the weight of history.

Stepping on the shoulders of Banshee, Monster House and Pirates of the Caribbean 2, Fury Road climbed to the No. After Mission: Impossible 2 and Cars, it is the third work to complete the defending champion. As a result, the box office list for the third week of July showed such a ranking. Behind Water Banshee, Cohabitation/Living Threesome and Little Man occupied fifth and No. 1 respectively. Sixth place, while Return of Superman has slipped to ninth place this week, with a weekend box office revenue of only 7.3 million. Even Warner Bros. has been unable to recover at this time.

At this moment, Warner Bros.' blockade and suppression plan has completely failed. Not only did it fail to suppress Lance's momentum, but what is even more depressing is that the three works of Poseidon, Superman Returns and Water Banshee all failed. After losing it, Warner Bros. even lost their underwear in the summer of 2006-even more miserable than Diorama Pictures.

Since there are no Harry Potter series of films released this year, it can already be announced in advance that Warner Bros. has withdrawn from the year-end box office championship. Even the ranking among the six major film companies is not optimistic. Disney and Sony The film industry is very likely to complete the overtake; in addition, the rise of Lance is already unstoppable, Warner Bros. needs to consider how to deal with the future relationship with Chaos Pictures, and how to manage the relationship with Lance. Should the DC Universe still be handed over to Lance? How true are the rumors of Iron Man...

Barry Meyer's desperation has only just begun.

In comparison, although Disney's situation is a bit aggrieved, Pirates of the Caribbean 2 and Cars are currently profitable. Therefore, Robert Iger calmed down quickly. He knew that he had no time to regret, let alone think about whether Fury Road would not have been born if Lance was the director of Pirates of the Caribbean 2 , at least not against Pirates of the Caribbean 2 head-on, because he has to focus on the present.

The energy explosion of Fury Road is already amazing enough, and the rising momentum of popularity in the past week is even more frightening. The strength of breaking through 300 million in eight days hardly leaves much room for Pirates of the Caribbean 2, If this continues, their hope of hitting 400 million in North America will only become more and more elusive. Now, he needs that momentum to calm down, he needs the controversy to cool down quickly, he needs to see the audience take the focus away from Fury Road, and he needs to give Pirates of the Caribbean 2 more breathing room, Even if it means that Disney has to stand on the opposite side of Warner Bros. and help Chaos Pictures calm down the controversy, Robert will not hesitate.

Robert now needs to wait for a suitable opportunity, an opportunity to guide the trend of public opinion and quell the upsurge of controversy. However, he didn't have to wait long.

On July 25th, the reporters who heard the news made Palm Springs glow with unprecedented vitality. More than 150 reporters surrounded the rumored villa where Lance lived-this was only the first time. It was only the first batch of reporters who rushed to the scene, followed by a large team rushing to the scene, such a grand occasion, even Mel Gibson probably never saw it.

In the anticipation of everyone, Lance's familiar figure appeared in everyone's field of vision, and the flash light was vented down like a Niagara waterfall. The roar of the shutter actually overshadowed the roar of the engine on the street. It was so hot that Lance couldn't help jokingly teasing, Wow, that's how Michael Jackson was treated.