Made in Hollywood

Since its global release, The Avengers has created various brilliant box office records all the way, and it is no exception when it is released today. In front of the box office, there is only the mountain of Avatar.

In the stronghold of North America, the film received a strong response. It won the North American box office champion last year without any suspense, and crossed the threshold of Titanic, with a score of 725.86 million US dollars, second only to Avatar. 's US$749.76 million, becoming the runner-up of the North American box office list.

On the other hand, the cumulative global box office of The Avengers is as high as 2.26784 billion US dollars, surpassing the 2.18766 billion US dollars after the re-screening of Titanic, and lagging behind the 2.78796 million US dollars of Avatar. Runner-up at the global box office.

So far, the top box office of world movies has been completely occupied by Duke and James Cameron.

The media all believe that Duke is the only one who can surpass the single box office of Avatar, and Duke's total box office performance is beyond the reach of James Cameron.

Before the release of Iron Man 1 in 2006, even in North America, many people didn't know who Marvel was, but today, even the homeless on the roadside know that there is a progressive man in the United States with a shield on his back. youth.

As an American comics giant with the same reputation as DC Corporation, since Duke became the largest shareholder, after years of planning and implementation, Marvel Dafa has started its path of killing in the film industry.

The Avengers is undoubtedly the ultimate microcosm and beneficiary of this series of plans. Even if this film is down, there are still many aspects that can work.

With the film down, DVD sets priced at $19.9 and $39.9 are bound to be launched.

However, today's DVD market is no longer the grand scene of the year when the first-week sales of blockbuster films easily exceeded 100 million US dollars. But Duke, Marvel Studios, and Warner Bros. have done enough.

A Blu-ray set called Marvel Universe: Phase One will be officially released in late April.

The movies included include Iron Man 1, Iron Man 2, Hulk Hulk, Thor, Captain America, and The Avengers, 3 of which include 2D/3D dual versions, Plus a first-stage reward bonus disc, together constitute a 10-disc luxury configuration, in addition to supporting albums. Coupled with the extremely cool portable gift box, it can be said to be a must-have product for home travel and gift collection.

The total price of this set is US$129.99. The outer packaging of the gift box is designed with an imitation aluminum box, which highly restores the suitcase used by Director Nick Fury of SHIELD in The Avengers to store the Rubik's Cube.

This set is expensive and well-made. Although the profit is huge, Marvel didn't just fool fans.

The Avengers lettering on the handle of the suitcase can be pressed down. It can open and light up the eagle logo of S.H.I.E.L.D. on the top of the suitcase. After opening the collection box, you can find that it basically restores the internal structure of the suitcase in the Avengers movie, including the cosmic cube in the middle and the keyboard code lock in the lower right corner. BD discs are placed in an oblique insertion style, and the details in the box are eye-catching enough.

In addition to the cosmic magic cube and movie discs made of imitation crystals. There is also quite a lot of Avengers material hidden inside.

The first is Steve Rogers, Captain America, including one copy of certificate of refusal, application form, medical examination report, and data registration certificate, one pencil drawing of the diary, and three commemorative cards for summoning the US team after collecting all 7 pieces. A half-length photo of Captain America, a chick with big breasts, and a photo of the head portrait of Carter, the first female ticket agent in Captain America's pocket watch.

Then there's Iron Man Tony Stark. Including Ark Reactor design drawings, Iron Man news clippings, Stark Industry Fair tri-fold brochure, kraft paper MK1 design manuscript, Stark Industry Fair VIP admission ticket, Pepper's coffee napkin and Tony Research Universe Rubik's cube notes.

Then there is the green fat Hulk Bruce Banner, which contains the specification drawings of the sonar armored vehicle used by Stark Industries to deal with the Hulk, the Hulk report of SHIELD, academic reports, experimental accident clippings, and supermarket product labels and an aluminum nameplate from Stark Industries.

Basically every Avenger item is included. Moreover, in addition to the six highly restored and extremely precious personal data files of the Avengers members, there is also a black S.H.I.E.L.D. top-secret envelope, which contains an access card, which can be logged on to the S.H.I.E.L.D. internal website. Check out the expansion film and trailer, a translucent file data board, and the URL for Battle of New York on the evaluation report.

As soon as this suit was launched, it was snapped up by fans. In just five days, it sold for more than 80 million US dollars in North America, which shows its popularity.

Last month's statistics, the peripheral income of The Avengers has exceeded 2.5 billion US dollars!

In the conference room of Sky Movie Studios, David Ellison was yelling at the executives of the company, What about Fast and Furious 5? Even now, including DVD, network and TV copyrights, peripheral income It didn't reach $250 million!

The North American box office of Fast and Furious 5 reached more than 285.6 million U.S. dollars, and the global box office exceeded 750 million U.S. dollars. In addition to peripheral income, even if it had to be distributed to Universal Pictures and the dead Vin Diesel A lot of money, but achieving high profits is not a problem.

It's just that compared with the Avengers released at the same time, it is really not enough to watch.

However, it is always good to bring profits. Fast and Furious 5 can also clear David Ellison's name, especially to appease his father Larry Ellison. The problem is that this film did well, but last year The results of Super Battleship released in July were disastrous, almost losing all the profits of Fast and Furious 5.

With this entry and exit, Sky Film Studio not only did not make any profit, but even included the cost of maintaining the company's operations, it even lost money.

In such a situation, how could David Ellison hold back his anger?

There are also the vampires of Universal Pictures, who took a high share from Fast and Furious 5 only by relying on copyright, which greatly weakened the profits of Sky Film Studios, otherwise there would be no loss.

After the meeting was over, David Ellison returned to the office and immediately called his assistant in, How is the contact with Universal Pictures? Can you get the copyright?

It's still in a stalemate. The assistant adjusted his glasses and said, Universal Pictures doesn't want to give up the copyright of this series.

The big sales of Fast and Furious 5 also let David Ellison see the potential of this series. If he can win the copyright, even if he loses Vin Diesel, subsequent profits will not be a problem at all.

He really wanted to acquire the copyright of this series, but Universal Pictures' refusal to let go was the biggest obstacle.

After thinking for a few minutes, he told his assistant, Continue to increase the price, and I will also put pressure on Universal Pictures through other means. We must win the copyright of this series.

And, he added, how are the negotiations with Paramount Pictures going?

The current situation of Paramount Pictures is not good. In recent years, no outstanding works have come out, basically relying on the Star Trek series as a support, and the problem of liquidity has always troubled them, even the funds for the production of the Star Trek series To be done through financing.

Basically a consensus has been reached. The assistant quickly replied, If there are no accidents, we will soon be able to sign a formal contract with Paramount Pictures to invest in the next three Star Trek movies.

This can be said to be good news. David Ellison's tense face looked a little better.

After the assistant left, David Ellison also entered the working state. This summer vacation is also very important for Sky Film Studios. The Alien Battlefield, which they hold more than 60% of the investment shares, will also be released. However, distributor Walt Disney has obvious concerns about Duke Rosenberg and The Dark Knight Rises, putting the film in June.

The production cost of Alien Battlefield is as high as 270 million U.S. dollars. If the publicity and distribution costs are included, the total investment has almost reached a terrifying scale of 500 million U.S. dollars, and Sky Film Studio has invested 300 million U.S. dollars in it , although most of these funds are resolved through financing, but David? Ellison still felt tremendous pressure.

If Alien Battlefield fails, he and Sky Film Studios will be burdened with huge debts.

Two years ago, David Ellison would have had full confidence in the film he invested in, and even dared to compete directly with Duke Rosenberg's summer blockbuster, but Robin Hood, Tron and Super Battleship failed miserably one after another, even if he was as arrogant and unruly as he was, he was full of doubts about Alien Battlefield.

Back then, when he bought the investment shares of these four films, he got the news from inside the Duke Studios. Because Duke Rosenberg was optimistic, he couldn't wait to snatch these four projects from the other party... …

However, three of the four projects have failed. David Ellison gradually realized that he might have been misled, even if he was slow to respond. Duke Rosenberg must have been not optimistic about these four projects. It is because of this project that someone intentionally releases news, making him a sad receiver...

But it was too late for him to realize all this. At that time, Alien Battlefield had entered the end of post-production, and it was impossible to recover the funds. He could only bite the bullet and complete the film and increase publicity. , and strive to sell the film at a good price.

Besides, David Ellison still has some hope, and Duke Rosenberg's vision may not necessarily be correct.

It's just...just in case it fails, what should I do?

This kind of worry still climbed into David Ellison's heart. If he fails, he will face an extremely severe situation. (to be continued ~^~)

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