Legendary Hollywood Producer

Santa Monica Plaza, the commercial center of western Los Angeles, is also the favorite venue for many first-line commercial events. The premiere of "Mission Impossible 3" was placed in the AMG Cinema in the Santa Monica Plaza Cultural Center.

Just after noon, a large number of movie fans began to gather at the main entrance of the theater located on the Third Pedestrian Street, and some of them came in small groups.

A black Lincoln business car parked at the entrance of the pedestrian street, the door opened from the inside, and two white men immediately got into the car.

"Are you all ready?" George, the distribution director of Paramount Pictures, who was sitting in the car, asked first.

Roman on the side is paying attention to this side thoughtfully.

One of the white middle-aged men replied with a smile: "Don't worry, everyone, there will be no problems. We often do this kind of business. We have a reputation for credibility. The atmosphere on the scene will definitely be warm enough."

For this premiere, George is looking for emerging service companies in the industry. In recent years, his position in the industry has risen rapidly and his reputation is good. Otherwise, he will not abandon his original partners and hand them over to them. I did, but I still specifically told: "You all go to the premiere scene, take care of the people, and there must be no accidents. I don't want to make any jokes, understand?"

Another tall white man smiled and said: "We have dedicated personnel responsible for all kinds of work, and we have also prepared alternate candidates. We will definitely be able to do it properly. Don't worry. We will also go to the scene to personally direct the activities later. ."

George nodded with satisfaction: "That's good. As long as you can do the premiere this time, we at Paramount Pictures will be able to hand over the on-site business of future events to your company. The premise is, let me watch. To your effect."

The white man got the promise and became more motivated. At this time, he patted his chest and promised: "We also hope that we can form a long-term cooperative relationship with Paramount Pictures, and we will work hard to manage it."

Medium and large companies have always invested a lot in film promotion and marketing, and in "Mission Impossible 3", there are also big-name movie stars like Tom Cruise with high market appeal and audience popularity to join, and it is a sequel film production. The fan base laid by the Ministry can also be used, so the issue of the number of viewers at the premiere has never been a problem, but the necessary cooperation is still necessary.

After all, the audience is an uncontrollable factor, and who knows what unexpected situation will happen, so the scenes like this kind of movie premiere scene set off the atmosphere, usually there will be tricky.

And things like installing professional audiences or mobilizing the atmosphere of the scene are also a kind of business, and a dedicated service company is also responsible.

This time, Paramount Pictures chose to cooperate with the company of the white man.

Of course, their company's obligation is also to contract star pick-ups, drop-offs, fan meetings and publicity events, such as a large number of events that want to be lively but do not want to go wrong, and these service companies can do it.

Hiring people as viewers or fans has long been a very common method.

At this time, in front of the entrance of the AMG Theater, dozens of media reporters who received notifications gathered here on time, with camera microphones and flashlights.

On both sides of the already laid red carpet, hundreds of fans are holding movie posters and actors' cheering cards, waiting for the start of various shows.

The sun slowly went down and the moon began to rise. Accompanied by the music of the live DJ, a black Lincoln car stopped in front of the red carpet. Roman, George and another senior executive of Paramount Pictures pushed the door and got out of the car. , Stepped on the red carpet together and walked towards the inside of the theater.

The scene was very peaceful, and no one would pay attention to these three personnel.

After all, their faces are really strange.

Of course, they don't need to live in front of the stage, or under the spotlight, quickly walk over the long red carpet, and enter the theater lobby.

That kind of cheering occasion belongs to the actors and stars, and the director can barely count it.

"There are a lot of people here, and the fans and reporters are very stance and do a great job." Roman said with a smile to George.

"When the money is in place, naturally the service will not be bad." George said very truthfully.

Roman smiled, "I will also find them to do this kind of activity in the future. To be honest, the effect is definitely good."

There is no way, and there is no production company that specializes in this, right? Manhai Entertainment does not rely on service to win. The previous premiere, just two fools, is over, mainly relying on the quality of the film to achieve results, now I think Think, making it lively like this is also good for publicity.

Moreover, this kind of hype can be run without much money. Compared with the funds invested in filming and production, it can be said to use a small amount of money to achieve a big effect.

Ah-wow!

Cheers broke out from outside the theater, and the fans suddenly became excited, as if they saw some peerless figure.

"Tom Cruise, look here!"

"Here, here! Sign me!"

"Brother Tom, I love you!"

"So handsome..."

The previously indifferent atmosphere of the scene instantly burst into flames. Roman looked out and Tom Cruise was walking on the red carpet, cooperating with reporters and fans to make various actions, and even signing autographs for several female fans in the front row. At that time, he was still grabbing his clothes and not letting go.

It's not a general fanaticism!

This behavior is like an infectious disease, quickly driving other onlookers on both sides of the red carpet.

"Here, here, look here!"

"Brother Tom, here!"

"It's a good job, so dedicated." Roman said with a smile.

If you really do a job, you love it. Most of them are movie fans who are pretending to be people from the service company, but I didn't expect this frenetic atmosphere to be more crazy than ordinary movie fans.

Roman really felt that their voices were about to break, and it was not easy to make some money.

The acting is so real!

Having said that, this is also a manifestation of the complete activity of the Hollywood industry chain.

Nowadays, Hollywood, let alone professional audiences, has a wide range of services that can be thought of.

From the agent beside the actor in front of the stage to the news media power that is completely obscure behind the scenes, it can be described as everything.

There is even a complete team responsible for the relevant business processes for how to plan for the actors and stars to fall in love with each other to break up, and how to maximize the benefits.

Another black Lincoln car parked in front of the red carpet, with Emily's long chestnut hair pulled behind her head, revealing a delicate make-up face, wearing an extremely gorgeous Dior off-the-shoulder evening dress, and getting off gracefully Stepped onto the red carpet.