Legendary Hollywood Director

Chapter 413: Exchange of Interests

This wave of confrontation between Lehman and Andrew belongs to an exchange of interests that has been calculated by both parties.

Lehman doesn't want to make any effort to share the advertisements, and he is betting that Prison Break is bound to become popular, so the long-term benefits are far more worth fighting for than the short-term benefits - for example, the current film and television market in the distant homeland is not standardized.

But in the future, it will gradually be taken seriously, and it is also good to seize the opportunity.

Prison Break is a phenomenon-level enlightenment American drama over there. The United States does not have that kind of momentum. It can only be said that it is not bad. It will not break 7 or 8 like Friends.

Why do you say that?

It may be that some of them were exposed to American TV dramas very early, but they have always been a very small circle.

Until 2004 and 2005, the market for American dramas suddenly exploded in the mainland.

Crazy chasing drama.

Prison Break is the best time to catch up.

Because I used to watch those American dramas through pirated discs, and when Prison Break was launched, there was a big breakthrough in the bitt download technology.

Many popular American dramas at this time were spread on a large scale by the trend of new media such as blogs and forums.

For newcomers, the plot of Prison Break is more refreshing, more suspenseful, and easier to accept.

When the dug hole is filled, there is no suspense, and it is also the biggest key to Prison Break being less prominent in the United States. Of course, it is not as water-filled as the original version now, and the stamina must be sufficient.

As for why it has become a phenomenon in the mainland, there are actually several reasons to sum it up.

The first one must be the change in the speed and quality of the network, from a squeaky cat surfing the Internet to a broadband, otherwise the torrent download technology will break through again, and there will be no soil cultivation;

The second is the rise of subtitle groups. It is still difficult to enjoy the viewing experience when exposed to American dramas without knowing English;

The third is justifiably right. Many student groups can learn English directly on the grounds of watching American dramas, and they are supported by many parents and teachers.

How did the audience at the time soar?

for example.

At that time, the forums would be down, not like the current social media because of star chasing or some very hot scandal news that caused the server to collapse, but because of the weekly update of Prison Break, which caused everyone to have crazy discussions, making Forum server down.

Its charm is immeasurable.

Of course, no matter how high the amount of BitTorrent downloads is, Lehmann can't make a dime from there, but the market foundation laid in advance is undoubtedly a good move for companies in the film and television industry.

But for Andrew, he certainly doesn't have such a long-term vision.

If he agreed to this condition, he was completely betting on the name of Lehman, and the future market value would definitely not be decadent.

At present, WB TV has few very competitive programs, and its market share is completely incomparable with other companies. It can be said that it has already stood on the edge of a cliff. If it retreats, the TV station will definitely not escape the fate of reorganization.

It was not that he himself had not been warned so.

Furthermore, many of the programs produced by the TV station are not very promising.

Not to mention profit is not profit,

I can't even walk, and it's useless to earn a little more.

The TV station is gone, and he has been fired. Why are they fighting over and over again?

In fact, if the TV station is not currently supported by the ratings of Prison Break, and its news section still has some background, the financial statements of the last few months will definitely be ugly.

In this way, it has steadily broken three, and there are also dramas with market potential, and advertising costs that are indirectly or directly brought about - more than 50 minutes of content with six advertisements inserted, and a total of more than 130 million US dollars.

The TV station's revenue is close to more than 83 million.

A lot of blood came back.

If Prison Break really hits the streets, maybe the TV station can't even afford the normal personnel and salary expenses.

At that point, he would have to follow the previous director and resign decisively.

There is still a large financial burden if it is not profitable. Which group is willing to support it all the time?

Neither does Warner Bros.

Not to mention that HBO, a sub-channel owned by Warner Bros., has always been profitable, firmly occupying the number one position among a group of paid subscription competitors.

Isn't HBO unable to complement Warner's media sector?

This is also the reason why Warner has been more and more cold to WB TV.

Under such common internal and external pressure, Andrew managed to grab a life-saving straw and spend his energy to promote Prison Break produced by Lehman Company, which is almost the best choice for him at present.

And Laiman is not so aggressive, nor does he strive for the biggest profit point of the TV series. In Andrew's eyes, the advertising share is a statement that he is more willing to cooperate and actively strive for cooperation.

Then, for the point of sharing offline, Andrew has a kind of willing idea after giving it, and there is a possibility of a win-win situation.

...

The next day, Lehmann took a team of lawyers to carefully check the various terms of the contract.

After there is no problem, the contract is quickly exchanged and kept separately.

Pleasant to work with.

Pleasant to work with.

At that time, while Lehman was looking for the production team of Prison Break to continue shooting, Andrew was also giving a conference speech in the conference room of WB TV: Obviously, the Prison Break we paid for has a certain market potential that needs to be developed. Digging, although this drama is not at the forefront in terms of the overall market this year, in terms of quality and audience reputation, it is definitely a correct introduction.

Andrew said, looking around for a week.

In the production department of the TV station, many program directors bowed their heads.

In particular, the film and television production department has no face.

So the next step is to increase the publicity.

As soon as Andrew's voice changed, a slight smile finally appeared on his serious face: This drama has been officially signed, and we must increase resources for promotion.

Originally it was a pilot broadcast, and the resource tilt was not too much, or the kind that WB TV stations needed to do their best.

Now that I am my own person, of course I don’t need to think about my own projects.

Only the market value of the largest development Prison Break is the most important.

Arrange the most channel promotion.

Andrew resolutely said: I will let the finance department allocate funds. I hope that the TV station can make persistent efforts to produce more and better programs in the future.

Yes.

Everyone nodded in agreement.

Dismiss.

Andrew's tone was rather high-spirited.

Since then, that night, the interval between the broadcast of many programs of WB TV station is the preview of the new episode of Prison Break.

At the same time, news of Prison Break began to appear in various related soft articles, online and offline. Print media, websites and other channels, and the joint TV station all exerted their efforts.

Prison Break is on fire...

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