Legend of Xiangjiang Tycoon
Chapter 397: Yacht industry
Li Zhiwen opened this report to get to the yacht and motorcycle business.
Let me talk about yachts first. This report not only lists yacht manufacturing companies in Italy, but also yacht manufacturing companies in other European countries.
In 1968, the brothers Noberto Ferretti and Alessandro Ferretti founded the Ferretti Group, headquartered in Forli in north-central Italy. It is mainly engaged in the design, manufacture and marketing of motor yachts. It is the largest luxury yacht manufacturing group in Italy. .
Ferretti Group's yacht business is mainly concentrated in Italy, Spain, Turkey and other places, and France, the United Kingdom and the Federal Republic of Germany are all involved.
Ferretti Group has leading technology in the field of fly bridge yachts under 25 meters. The main types of yachts it manufactures are: fly bridge power boats, high performance power boats, classic power boats and sea fishing boats.
Ferretti Group’s yacht brands include Ferretti and Bertram.
At present, the two brothers Noberto Ferretti and Alessandro Ferretti have disagreements on what type of yacht to develop.
Noberto Ferretti advocates continuing to innovate in the field of flybridge yachts below 25 meters, and strives to make Ferretti Group the leader of flybridge yachts below 25 meters in the world.
On the other hand, Alessandro Ferretti advocates the comprehensive development of the group, launching the development of super yachts with a length of more than 40 meters to achieve comprehensive development.
However, Ferretti Group has limited funds and cannot develop at the same time, so the two brothers quarreled endlessly.
Since there is a disagreement, there is an opportunity to take advantage of it. Is it just a matter of money? Li Zhiwen can invest a large sum of money to occupy a controlling position and let Noberto Ferretti and Alessandro Ferretti work for themselves. As for the two People's ideas are of course for common development, and Li Zhiwen is not short of this money anyway.
After reading the introduction to Ferretti Group, Li Zhiwen ticked a red tick before this introduction, and this tick indicates that Ferretti Group will belong to Li Zhiwen in the near future.
The second one is Riva Yachts. The history of Riva Yachts began in 1842. It is Italy’s top luxury yacht and one of the oldest, most legendary and most expensive yacht brands in the world. It is headquartered in Italy. On the shores of Lake Como.
All the boats of Riva Yachts are limited collection yachts. In 1935, Riva Yachts used luxurious walnut decoration yachts, and Riva Yachts was the first to produce FRP yachts in 1972.
But it is a pity that in 1969, the contradiction between Riva Yachts and the labor union fell into a deadlock, and Karl Riva, the third-generation successor of Riva, sold the company to Whitaker in the United States.
However, Whitaker’s acquisition of Riva Yachts did not manage well. The main reason was that Whitaker’s acquisition of Riva Yachts was not at the right time.
The 1960s and 1970s were the era of economic regression in Europe. The wealthy class focused on earning money did not necessarily protect their family business, let alone play. Therefore, Riva Yacht had a poor business when it was operated by Whitaker. After all, the big environment is there, and Riva Yacht is a top luxury.
In the 1980s, Whitaker was also looking at the recovery of the European economy, but they had no time or funds to invest in this bottomless pit. After all, maintaining a shipyard in operation every year is not a small sum.
Besides, who knows how many years this economic recovery will last, and no one dares to guarantee, so Whitaker decided to sell Riva Yachts.
This is certainly good news for Li Zhiwen, who intends to enter the yacht manufacturing industry.
The third one is the Azimut company, which was established in 1969 and is a cutting-edge in the Italian yacht manufacturing industry.
Azimut was founded by Paul Vitali, a college student at the time. In the early stage, it was mainly engaged in the business of chartering sailing boats. Later, it became the designated distributor of some yacht companies in Italy.
After that, Azimut quickly expanded its business, and the design and manufacture of yachts became the company's business.
Azimut and Benetti jointly established the Azimu-Beniti Group to mass-produce FRP yachts, and its reputation gradually spread in Europe.
The fourth brand is Sanlorenzo, which was established in 1958 and is a large yacht manufacturer with a high reputation in the field of super yachts.
At present, the brand has a solid position in the field of superyachts, and the company intends to enter the field of flybridge yachts.
The fifth brand introduced is not Italian, but from France-Bernardo Group.
Beneteau Group is the world's number one sailing boat manufacturer and one of the world's largest power boat manufacturers.
The Bernardo Group was founded in 1884 by the French shipbuilder Benjamin Bernardo in Saint-Gilles Croix-de-Ville on the west coast of France, mainly for the construction of sailing and fishing boats.
In the 1960s, the third-generation successor of the Bernardo Group, Anne Ti Bernardo and her brother Anville Bernardo, introduced the use of glass fiber shipbuilding craftsmanship and achieved great success, making the Bernardo Group famous Go further in the shipbuilding industry.
The sixth one is the Le Shun Group from Germany. The Le Shun Group was founded in 1875 and is a large luxury yacht manufacturer in the world.
The super luxury yacht built by Le Shun Group has won many world awards and has a high status in the industry.
The seventh introduction is that the British Princess Yacht Company was founded in 1965 and is headquartered in Plymouth, a major city on the west coast of England.
The founder of Princess Yacht Company is David King, and its main ship type is Princess 32. As of 1981, the sales of Princess 32 yachts have exceeded 1,200, which has established the main position of the Princess brand in the world yacht market.
Afterwards, the yacht manufacturing company introduced mainly Dutch companies~www.readwn.com~ Li Zhiwen glanced briefly, without in-depth understanding.
It's not that the Dutch yacht manufacturing companies are not well-known. After all, the Dutch yacht manufacturing companies mentioned above have been established for more than 100 years.
But because Li Zhiwen's current power is temporarily unable to reach the Dutch side, Li Zhiwen chose to take a rough look.
After reading the report on yachts, Li Zhiwen had a preliminary understanding of the next work.
If you want to enter the yacht manufacturing industry, Italy is undoubtedly not the most suitable country.
There are Ferretti Group and Riva Yachts. As long as they win these two brands, Li Zhiwen can definitely be called a leader in the yacht manufacturing industry.
If you add Italy's Sanlorenzo and the British princess yacht brand, Li Zhiwen is the only leader in the yacht manufacturing industry.
So Li Zhiwen's plan is to first take the Ferretti Group and Riva Yacht, and then contact the person in charge of Sanlorenzo.
As for the British Princess Yacht, don’t worry too much. Li Zhiwen’s current status in the UK should be held in hand.
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