The Necromancer of Hogwarts
Chapter 71 Conscience of the Magical World
"Is this really possible?"
Lucius still had some doubts about Xiang Yu's idea of doing catering takeout first.
There has never been anything like this in the wizarding world, because most wizards cook their own meals, and the children at Hogwarts eat directly from the meals cooked by the Hogwarts house elves.
Only a small number of wizards dine out every day, and most of them go to a bar to drink and eat with friends.
Food delivery is not in line with the situation in the wizarding world. Can it really be done?
Xiang Yu also explained patiently.
There are several reasons for doing catering delivery.
First of all, you can use transporting food as an excuse to apply to the Ministry of Magic to establish a floo network that can connect to most places in the magical world.
At the same time, warehouses for storing ingredients can be established throughout the magic world, and organization members can be dispersed throughout the magic world in a reasonable manner.
Secondly, this new thing that can change people's lifestyles expands extremely quickly and can penetrate into every aspect of the magical world at the fastest speed.
Through food delivery, user information can also be collected and stored as precious data, which will definitely be useful in the future.
Finally, the Malfoy family has many house elves, and there are ways to get more.
Every house elf is a master at work, and the meals they make are sweet and delicious, definitely at the top level in the wizarding world.
They're a great publicity stunt.
Outside of Hogwarts, most wizards do not enjoy the services of house elves. If there is a way for them to eat meals cooked by house elves every day, many people will still be interested. of.
Another point is that the house elves of the Malfoy family usually cook aristocratic meals, which are inaccessible and curious to ordinary wizards, which can attract them to the maximum extent.
"When we first opened, we spent more money. New users ate for free in the first few days to maintain their usage. Later, we changed from free to issuing coupons, making them feel that it is more cost-effective to cook for themselves after ordering. Then gradually increase the threshold for issuing coupons, so that they have to keep ordering our takeaways to get coupons."
"After such a set of operations, many wizards will be converted into loyal users."
"Then during the New Year and holidays, we will do some activities and give out more coupons, so that they can taste some sweetness and want to order our Are You Hungry from time to time."
"In this way, our goal has been achieved."
"If you don't use it for half a year, most of the wizarding world will order our takeaway once."
"Once they feel the convenience of takeout, they will naturally be inseparable from us."
……
A few days later, with the help of heavy financial support, the Daily Prophet, which they had collaborated with several times, once again published a page about Lucius and Xiang Yu's cooperation in catering takeout.
On this page, there are animated gifs with food themes.
"Are you hungry? Beef macaroni, carefully selected high-quality beef, you can enjoy it and eat it to your heart's content!"
This photo was taken based on Master Kong’s braised beef noodles.
"Are you hungry? Mint beer, it cools your heart and makes your heart soar!"
This picture was taken using the Water Like a Spring spell, which makes people feel the coolness coming from the face.
In the largest photo, the house elves are standing at a long table, and then a long lens zooms from one end of the table to the other, first taking a high-altitude panoramic view, and then slowly diving down to give a close-up of each dish. Finally, it settled on the face of a tall, thin wizard.
The wizard seemed to have been hungry for two or three days and kept swallowing the food on the table. Every bite of chewing made people feel his joy of eating through the photos, conveying the deliciousness of the food.
When this gif was put to the end, a line of small words appeared.
"Come now, are you hungry? Place an order and you can receive your noble meal for free! This event lasts for seven days. What are you waiting for?"
After such an issue of the "Daily Prophet" was sent out, it certainly aroused a lot of discussion in the magic world.
After all, the Daily Prophet is the largest-selling newspaper in the wizarding world. Almost all wizarding families subscribe to the Daily Prophet. Even the young wizards at Hogwarts have the habit of reading the Daily Prophet every day.
The wizards' reaction was mostly one of confusion.
"Are you hungry? What is this?"
"Food delivery? I write down the menu at home, and then someone prepares the food and delivers it to my door?"
"This is so stupid. Can't I cook at home? Why should I pay others to cook for me? Wait, is this free for seven consecutive days? Is it true? You can eat for free?"
"As long as you check the menu included with this issue of the Daily Prophet and leave your name and address, it will be delivered to you..."
"Forget it, this new thing is not a good thing at first glance."
As we all know, due to the closedness of the magical world, the speed of information update is far slower than that of the Muggle world. Therefore, most wizards are very stubborn and conservative in their thinking, and the older they get, the more so.
It is difficult for them to accept new things.
Although they saw the news about being able to eat for free for seven consecutive days, and there was also a convenient way to order food at the back of this issue of the Daily Prophet, most wizards were just tempted and continued their original lives, with only a few comparisons. The wizard who likes to try new things ordered the meal.
On the first day, Hungry? I could count the orders I received on two hands.
The house elves of the Malfoy family have been excitedly waiting to create value for their masters, but the order situation on the first day undoubtedly shocked them.
Lucius also sighed. Although he always felt that this idea was a bit unreliable, he still comforted Xiang Yu with a few words.
"You know, most wizards in the wizarding world are brain-brained."
"It's a good idea, but now it seems a little unworkable?"
"The Malfoy family still has a lot of resources, and we have other ways to achieve our goals."
Xiang Yu also sighed lightly.
"The number of orders on the first day was not enough. Although we received good reviews from these users today, given the isolation level of wizards in the magic world, it will still take too long to expect word-of-mouth spread."
"I underestimated the thinking inertia of wizards in the magical world. They are indeed more unwilling to try new things than I thought. Wizards are quite wary of new things."
Lucius opened his mouth and was about to speak when Xiang Yu shook his head again.
"Forget it, I didn't want to use this method originally, but now in order to achieve the goal as quickly as possible, I have to use it."
"There once was a company that I hated very much. Its products were also new, and users were wary of them and didn't feel confident buying them."
"So it adopted a method and used connections to make its products become government procurement projects. With the government's credit endorsement, those users naturally thought that this was a conscientious company, so they bought with confidence, making it become a government procurement project in a short period of time. An industry giant."
"I hate this company, but its practices are indeed valuable for reference."
Xiang Yu said to Lucius.
"In this case, let's contact the Ministry of Magic."
"We will provide them with three meals for free, and sponsor some funds. Let's ask a few officials to help us stand up."
"We are so generous, helping the Ministry of Magic improve the quality of life, improve work happiness, and create so many jobs. Can we be regarded as the conscience of the wizarding world?"
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