After Mr. Xiang divorced, the president regretted it
Chapter 197: Indomitable Will
"Thanks to you..." Xiang Yu repeated this sentence, but his eyes were no longer full of appreciation, but mixed with a hint of barely perceptible bitterness.
Yan Jin didn't seem to notice his strangeness. She just smiled faintly, turned back to her desk, and continued to sort out the documents. "This is far from enough," she said as she flipped through the documents. "Public opinion is only temporary. If we want to completely defeat our opponents, we have to solve the problem fundamentally."
In the next few days, Xiang Yu and Yan Jin almost lived in the company, working day and night. They reorganized the company's product line, established stricter quality control standards, and increased investment in research and development, striving to achieve breakthroughs in product performance. At the same time, they also contacted the legal team and prepared to file a lawsuit against competitors for malicious defamation.
Fatigue and pressure were like invisible beasts, crushing the two of them. In the office late at night, only the sound of keyboard tapping and file shuffling echoed in the silence. Xiang Yu looked at the thin figure opposite him, feeling mixed emotions. He remembered that when they got married, Yan Jin had also worked sleeplessly for the family business and her own dreams like she did now. But he only felt that she was cold and had no femininity at all, and even secretly blamed her for considering work more important than him as her husband.
"Knock knock knock--" The sound of knocking on the door interrupted Xiang Yu's thoughts.
"Please come in." Yan Jin said without raising his head.
"Mr. Xiang, Mr. Yan, Mr. Huang is here." The secretary's voice came from outside the door.
Boss Huang is an old partner of Xiang's Group and one of the company's largest distributors. He came this time to bring good news: he is willing to provide Xiang's Group with an emergency fund to help the company tide over the difficulties.
"Boss Xiang, Boss Yan, don't worry. I have always believed in the strength of the Xiang Group and in your character." Boss Huang held Xiang Yu's hand and said sincerely, "Although this amount of money is not much, it is also a small token of my appreciation. I hope it can help you."
Boss Huang's generous donation was undoubtedly a timely help. Xiang Yu and Yan Jin were very grateful, but Yan Jin still refused this free assistance.
"Boss Huang, we appreciate your kindness." Yan Jin said firmly, "But we can't accept this money for nothing. We will raise funds as soon as possible and pay you interest according to the market interest rate."
Boss Huang wanted to persuade her again, but was stopped by Yan Jin's eyes. He knew that although this woman looked weak, she was very tough inside. Once she made a decision, she would not change it easily.
After seeing off Boss Huang, Yan Jin returned to the office and saw a cup of steaming coffee on the table. She knew who had sent it. She picked up the coffee and took a sip. The bitter taste spread on the tip of her tongue, but unexpectedly made her feel a little warm.
"Boom boom boom——"
Before Yan Jin could ask, the office door was pushed open and an unexpected person appeared at the door with a newspaper in his hand.
"Boss Yan, take a look at this..."
The person standing at the door was Customer Service Officer Li from the company's customer service department. He was holding a newspaper in his hand, with excitement hard to conceal on his face, and he was even slightly out of breath while speaking.
"Look, Mr. Yan, your and Mr. Xiang's efforts have not been in vain. Now consumers trust us!" Customer Service Li handed the newspaper to Yan Jin, pointed to the eye-catching headline on it and said, "Conscientious Enterprise! Xiang Group wins the trust of consumers with quality and service!"
Yan Jin took the newspaper and saw an article titled "Stick to the original intention, quality is king-Xiang's Group Product Experience Report" published on it. The author was signed as "Liu Baiwan", who was the opinion leader consumer who had spoken for Xiang's Group online before.
The article describes in detail Liu Baiwan's true feelings about using Xiang Group's products, and gives high praise to them from product quality, performance to after-sales service. He also lists the details of his communication with Xiang Group's customer service and the process of solving the problem, and the words are full of recognition and appreciation for Xiang Group.
"This report has been reprinted by many media outlets, and now the online comments about us have begun to turn positive." Customer service representative Li said excitedly, "Consumers all believe that Xiang Group is a responsible and trustworthy company!"
Yan Jin and Xiang Yu smiled at each other, feeling extremely relieved. They knew that this hard-won victory was the result of their countless days and nights of hard work, and it was also the best proof of their adherence to principles and their fearlessness of power.
"We can't let our guard down. This is just the beginning." Yan Jin put down the newspaper and said with a firm look, "We must continue to work hard to repay consumers' trust with better products and services."
In the following days, Xiang Yu and Yan Jin did not indulge in the joy of victory, but devoted themselves to work more actively. They knew that in order to completely get rid of the predicament, it was not enough to rely solely on the support of public opinion, but also necessary to fundamentally improve the quality of products and services.
They began to visit the market frequently, communicate with dealers and consumers face to face, and listen to their opinions and suggestions. They went deep into the production line to understand the production process of the products and strictly control the quality of every link. They also formed a special customer service team to provide consumers with more convenient and efficient after-sales service.
Consumers have seen and remembered the efforts of Xiang Yu and Yan Jin. More and more people are choosing Xiang Group's products, and Xiang Group's market share is gradually recovering.
However, just as the Xiang Group was gradually emerging from the shadows, a new crisis was quietly brewing. In the office of Manager Wang of the marketing department of a rival company, he was looking at the positive reports about the Xiang Group on the computer screen with a gloomy face, and a sneer appeared at the corner of his mouth...
Marketing Manager Wang smiled coldly, his fingers tapping rapidly on the keyboard. Anonymous emails were sent out from his fingertips, like poisonous arrows lurking in the dark night, aiming directly at the Xiang Group.
On the Internet, negative news about the quality of Xiang Group's products has once again become rampant. Some "victims" have come forward to accuse Xiang Group's products of having safety hazards. What's worse, some have claimed that they have suffered serious losses from using Xiang Group's products.
For a time, public opinion reversed again, consumers were in panic, and the trust that Xiang Group had worked so hard to build was once again facing a huge test.
"Mr. Yan, look at this!" Customer service representative Li hurried into the office and handed a tablet computer to Yan Jin. The screen showed a negative video about Xiang Group's products. The video had been carefully edited to exaggerate the normal losses of some products, and was accompanied by inflammatory music and commentary, making it extremely misleading.
Yan Jin's brows were furrowed, her eyes were sharp, she could tell at a glance that someone was maliciously smearing the Xiang Group.
"Investigate! Find out the source of this information immediately!" Yan Jin made a prompt decision, with an unquestionable firmness in his tone.
Soon, the company's technical department locked down the account that spread the rumors, and followed the clues to find the mastermind behind the scenes - a rival company!
As soon as the news came out, public opinion was in an uproar. People did not expect that a seemingly glamorous company would use such despicable means to suppress its competitors.
Rival companies' reputations plummeted, and consumers voted with their feet and refused to buy their products.
At the same time, Customer Service Manager Li led his team to work day and night, patiently listening to every consumer's complaint and doing their best to solve their problems.
Their sincere service attitude and professional solutions have won the understanding and trust of consumers.
"Thank you for your hard work!" An old lady shook the customer service representative Li's hand and said gratefully, "I thought I was cheated, but I didn't expect you to help me solve the problem so quickly. Xiang Group is really a good company!"
Li's customer service team demonstrated the integrity and responsibility of the Xiang Group through practical actions, and also won back the reputation of consumers for the company.
In the office, Yan Jin looked at the latest customer satisfaction survey report with a gratified smile on her face. This report was the result of the joint efforts of her, Xiang Yu, and all employees.
"It seems that we still have to do one more thing..." Yan Jin put down the report and turned her eyes to the window, her tone meaningful. Xiang Yu looked at her determined eyes and felt in his heart that a new change was quietly brewing...
Yan Jin closed the laptop and nodded with satisfaction. The recovery of customer satisfaction is only the first step. In order to completely reverse the situation, Xiang Group still needs a reform from the inside out.
"Notify the heads of each department to hold a general staff meeting at 2 p.m." She instructed her assistant with an unquestionable firmness in her tone.
At two o'clock in the afternoon, all the employees of Xiang Group gathered together, and the meeting room was full. Everyone's eyes were focused on Xiang Yu and Yan Jin who were standing side by side on the podium.
"This crisis has made us realize that only by uniting as one can we overcome all difficulties." Xiang Yu's voice was deep and powerful. "President Yan and I have decided to increase the salary and benefits of all employees from this month, and set up a special fund to reward individuals and teams with outstanding performance at work."
As soon as the words fell, thunderous applause broke out from the audience. The faces of the employees were filled with excitement and gratitude. They felt the care and support from the company's leaders.
"I believe that as long as we work together, we will be able to overcome the current difficulties and create a brighter future!" Yan Jin continued. Her words were sonorous and powerful, full of appeal, igniting the passion and fighting spirit of every employee.
Soon, the series of employee incentive measures launched by Xiang Group caused a huge response in the industry, and the creativity and execution within the company were greatly improved.
At the same time, Yan Jin was invited to attend an industry summit and delivered a keynote speech. She stood on the stage and spoke eloquently, sharing the experience of Xiang Group's rise from adversity and her outlook on the future development of the industry.
"A crisis is both a challenge and an opportunity." She looked determined and spoke in a steady tone, "Only by always adhering to the customer-centric approach and driven by innovation can we remain invincible in the fierce market competition."
There was thunderous applause from the audience, and Yan Jin's speech won the respect and recognition of her peers.
After the summit, Yan Jin received a call from his assistant: "Boss Yan, Distributor Huang and Mr. Liu want to arrange a meeting between you and Boss Xiang..."
Yan Jin smiled slightly, "Tell them that we'll meet at nine o'clock tomorrow morning." She put down her phone, turned her head and looked out the window with a deep gaze.
"It seems that the fun has just begun..." She whispered, with a meaningful smile on her lips. At this time, the office door was knocked gently, and Xiang Yu walked in with a document, "About tomorrow's meeting..."
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