Siheyuan: The beauty Xueru Huizhen, the birds are jealous
Chapter 290 Promotion of Instant Noodles
One day, the restaurant was bustling with activity. The heads of the supply and marketing cooperative and the department store were invited by Yang Ming to taste the Tan family dishes made by He Daqing himself. During the meal, He Daqing cooked the dishes himself, and every dish was delicious and mouth-watering. Director Li of the supply and marketing cooperative praised the dishes after tasting them: "This Tan family dish is really worthy of its reputation! Chef He's cooking skills are really admirable."
Yang Ming smiled and responded, "Director Li, you are too kind. Chef He is the pride of our restaurant, and his cooking skills are also the signature of our restaurant. It is our honor to invite you two to taste our food today."
As the wine went rounds and the dishes were served, the relationship between the two sides became closer. Director Li said with emotion: "Dining in this high-end private restaurant is not only delicious, but also gives you a sense of face and status. Boss Yang, you really know how to do business."
Yang Ming waved his hand modestly: "No, no, it's all thanks to Chef He. However, I also have an idea that I would like to discuss with you two."
He paused and continued, "I want to promote our instant noodles nationwide through your supply and marketing cooperatives and department stores. I know you two are veterans in the business world. What do you think of this proposal?"
Director Li and Manager Zhang of the department store looked at each other and saw the seriousness in each other's eyes. Director Li said, "Boss Yang, your proposal is very promising. Instant noodles are very popular in the market now. If your quality
We are willing to cooperate.”
Manager Zhang also nodded and agreed: "Yes, our department store counters also need such new products to attract customers.
As long as the price is reasonable and the profit distribution is fair, we are willing to cooperate with you."
Yang Ming was delighted, knowing that this dinner was not in vain. He quickly said, "Don't worry, the quality of our instant noodles is absolutely guaranteed. As for the profit distribution, we can sit down and talk slowly."
In the following days, the two sides had an in-depth discussion on the specific details of the instant noodle business. Finally, they reached a consensus: to promote the instant noodles of private restaurants to the national market through the channels of supply and marketing cooperatives and department stores.
With instant noodles being available on the counters of major supply and marketing cooperatives and department stores in the urban area, the brand awareness and influence of private restaurants have also been greatly enhanced.
At the same time, the considerable economic benefits brought by instant noodles have also laid a solid foundation for the future development of private restaurants.
"Quick, quick, save that box of instant noodles for me!" a middle-aged man shouted, his eyes full of desire for instant noodles. Instant noodles, this inexpensive, convenient and fast food, has become the focus of people's rush to buy.
"Boss, give me ten boxes of instant noodles!" A young man was not to be outdone. He bought ten boxes of instant noodles in one go, preparing to stock up on them.
As people rushed to buy them, the sales of instant noodles soared. The shelves that were originally piled high with instant noodles were sold out in just a few hours. The merchants looked at the orders in their hands with satisfied smiles on their faces.
Behind all this, Yang Ming's careful planning is indispensable. He is well aware of the potential of instant noodles in the market, so he decided to further promote it through advertising. He contacted the local TV station, hoping to cooperate with them to broadcast 10 instant noodles advertisements.
"Mr. Yang, we are very interested in your advertisement. However, our advertising price is not cheap." The person in charge of the TV station said to Yang Ming.
"No problem, as long as the effect is good, price is not a problem." Yang Ming answered without hesitation.
After some bargaining, the two sides finally reached an agreement. The TV station agreed to broadcast a ten-minute advertisement during prime time, and Yang Ming needed to pay 100,000 yuan for the advertisement. Although this price was a bit high for Yang Ming, he thought it was a rare opportunity and must be seized.
After the advertisement was broadcast, the effect was immediate. The sales of instant noodles soared again and became a hot-selling product in the market. Merchants expressed their gratitude to Yang Ming and believed that his advertising strategy was very successful.
However, Yang Ming was not satisfied with this. He knew that the power of advertising was infinite, so he decided to continue to increase the publicity. He contacted the local newspaper and decided to place an advertisement in the newspaper.
"Mr. Yang, how many advertisements do you plan to put in the newspaper?" asked the person in charge of the newspaper.
"The more the better. I want everyone to know about our instant noodles." Yang Ming said firmly.
Therefore, in the following days, instant noodles advertisements frequently appeared in newspapers. These advertisements introduced the advantages and characteristics of instant noodles in a concise and clear way, attracting the attention of a large number of consumers.
"Thank you for your hard work, our efforts have finally paid off." Yang Ming's voice was loud and powerful, echoing in the workshop. He knew very well that all this was inseparable from the hard work of the workers.
As the funds eased, Yang Ming began to think about how to further expand production and market promotion. He knew that only by letting more people know about their products could they open up a wider market. So he decided to carry out a large-scale publicity campaign.
"We want to let every corner of the city know about our products!" Yang Ming said passionately at the meeting. He personally designed the promotional posters, contacted major media for coverage, and even invited popular stars to endorse the products.
The effect of the publicity was immediate, and the sales of instant noodles soared rapidly. The originally quiet factory became bustling with workers working busy and orderly, and everyone's face was filled with happy smiles.
In order to further improve production efficiency, Yang Ming decided to settle this month's bonus in advance. This news caused a sensation in the workshop, and the workers said they would work harder to repay the factory director.
Trust.
Thanks to the workers' efforts, the machines on the production line roared one after another, and bags of instant noodles were quickly produced. Yang Ming looked at the scene in front of him, his heart filled with pride and satisfaction.
However, he was not satisfied with this. He knew that in order to stay invincible in the fierce market competition, he must continue to innovate and improve. So he began to think about how to create their own brand.
After careful consideration, Yang Ming decided to borrow the brand and packaging of a certain instant noodle in his previous life and named his instant noodles "Lucky Brand". He hoped to use the name "Lucky" to attract more consumers to buy and use superstition to open up the market.
After learning about Han Chunming's predicament, Yang Ming found him and sat in the small garden of the factory. The moonlight shining on the two of them seemed particularly peaceful.
“Chun Ming, life is like the flowers in this garden. Some bloom and some wither, but the important thing is that we have the courage to bloom again.” Yang Ming said earnestly.
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