Rebirth of the Urban Vengeance Goddess

As the company's various departments took active actions to address the challenges of overseas markets, the results gradually emerged. Lin Qian and Su Mo also paid more attention to the dynamics of overseas markets and were ready to respond to new situations at any time.

That day, Lin Qian and Su Mo were discussing the progress of overseas markets in the office again. Lin Qian said with a smile: "Su Mo, the feedback from overseas markets has been very good recently. It seems that our efforts have not been in vain."

Su Mo nodded: "Yes, the cooperation between the various departments is getting better and better, and the results are getting better and better. But we can't take it lightly, and we have to continue to look for new breakthroughs."

“Where do you think we should start next?” Lin Qian asked.

Su Mo thought for a while and said, "I think we can work harder on product innovation. The market is changing very quickly and consumer demand is constantly upgrading. We must keep up with market trends and launch more competitive products."

Lin Qian agreed: "That makes sense. Does the R&D department have any new ideas?"

Su Mo replied: "The R&D department has been paying attention to the latest technologies and trends in the industry, and they have already come up with some preliminary ideas. For example, developing a customized product for a specific market demand, or adding some new features to existing products."

As he was talking, Lao Zhang, the head of the R&D department, knocked on the door and came in. "Boss Lin, Boss Su, we have a new plan that we would like to report to you."

Lin Qian motioned for Lao Zhang to sit down: "Okay, tell me."

Lao Zhang cleared his throat and said, "After in-depth research, we found that some overseas markets have a great demand for environmentally friendly products. So we want to develop a more environmentally friendly product that uses recyclable materials and reduces energy consumption while improving product performance and quality."

Su Mo's eyes lit up: "This is a good idea. Environmentally friendly products are in line with the current market trend and can also enhance our brand image. However, developing environmentally friendly products requires a lot of money and time, so we must be fully prepared."

Lin Qian nodded. "That's true. But if we can successfully launch this product, we will have a greater advantage in the overseas market. Lao Zhang, can you estimate how much time and money it will take to develop this product?"

Lao Zhang took out a report and handed it to Lin Qian and Su Mo. "According to our preliminary estimate, it will take about six months to develop this product, and the capital investment will be around [X] million yuan. However, the specific time and funds will be adjusted according to the actual situation."

Lin Qian and Su Mo looked at the report carefully and exchanged opinions. Lin Qian said, "This plan has certain risks, but it also has great potential. We can conduct a feasibility study first, and if it is feasible, we can start the project as soon as possible."

Su Mo continued, "At the same time, we also have to consider the issue of marketing. The marketing of environmentally friendly products requires targeted strategies to make consumers fully aware of the environmental advantages of our products."

Lao Zhang said: "The marketing department is already considering this issue. We can increase the popularity and reputation of our products by participating in environmental protection exhibitions and cooperating with environmental protection organizations."

"Okay, then let the marketing department develop a detailed marketing plan as soon as possible." Lin Qian ordered.

Just then, Xiao Chen from the sales department hurried into the office. "Mr. Lin, Mr. Su, there is an emergency. We have encountered a strong counterattack from our competitors in an important overseas market. They have launched a similar product, with a lower price than ours, and they have a strong marketing campaign."

Lin Qian frowned. "This is indeed a thorny problem. We can't just sit there and wait for death. We must take measures to deal with it. Su Mo, what do you think?"

Su Mo pondered for a moment and said, "We can start from two aspects. On the one hand, we need to further reduce costs and improve the cost performance of products. The R&D department can optimize product design and reduce production costs; the purchasing department can find better and cheaper raw material suppliers. On the other hand, we need to increase market promotion efforts and highlight the advantages and characteristics of our products. The marketing department can develop some targeted promotional activities to attract consumers."

Lin Qian nodded: "Okay, let's do as you say. All departments must work closely together to solve this problem as soon as possible."

In the following days, all departments of the company took quick action. The R&D department worked overtime to optimize product design and reduce production costs; the purchasing department searched for high-quality raw material suppliers; and the marketing department developed a series of promotional activities to prepare for a fierce market battle with competitors.

With everyone's joint efforts, the company gradually turned the situation around. The development of new products is also proceeding in an orderly manner, and the marketing plan is becoming more and more perfect. Lin Qian and Su Mo looked at the company's development momentum and were full of confidence. They knew that as long as everyone worked together and continued to work hard, they would be able to achieve greater success in the overseas market.