After the substitution marriage, I became the CEO's white moonlight
Chapter 338: Being on guard against others is essential
The afterglow of the business summit has not yet faded, and in the conference room on the top floor of Gu Group, a strategic seminar on the future is in full swing.
"This crisis public relations was handled properly, but we can't take it lightly." The crisis public relations expert flipped through the report in his hand, frowning slightly, "We must continue to pay attention to public opinion trends and respond to possible negative public opinions in a timely manner."
Su Li listened attentively, writing down the key points in her notebook from time to time. Gu Jinyan crossed his hands on the table, his eyes deep, as if he was thinking about something.
"In addition to guiding public opinion, we also need to strengthen communication with partners to stabilize their confidence in cooperation." Su Li added, "At the same time, we should also take this opportunity to show the public our corporate image of actively taking responsibility and facing challenges."
"Ms. Su is right." The crisis public relations expert nodded approvingly, "Only in this way can we turn crises into opportunities and further enhance Gu's brand value."
The meeting lasted until late at night, and finally a complete follow-up public relations plan was formulated. Su Li rubbed his sore eyebrows, but his heart was full of a sense of accomplishment.
A few days later, Gu's Group held a general staff meeting. At the meeting, a young female employee representative bravely stepped onto the podium and put forward many suggestions on product innovation and service upgrades.
"Although our products occupy a certain market share, they lack sufficient competitiveness." The female employee's voice was trembling, but her tone was very firm. "We need to increase investment in research and development and develop new products that better meet market demand, so that we can remain invincible in the fierce competition."
Her speech resonated with the employees present, and everyone nodded in agreement. Gu Jinyan and Su Li exchanged glances, and they both saw surprise and relief in each other's eyes.
"Your suggestion is very good." Gu Jinyan took the microphone, his tone gentle but full of power, "We have been thinking about how to improve the quality of our products and services, and your suggestion has given us a lot of inspiration..." His eyes swept across the pairs of expectant eyes in the audience, and a bold idea gradually took shape in his mind, "I announce that Gu Group will set up a special R&D team..."
"...I hereby announce that the Gu Group will set up a dedicated R&D team, with Su Li as the general manager, who will be fully responsible for new product development and technological innovation!"
As soon as Gu Jinyan finished speaking, thunderous applause broke out from the audience. The employees were extremely excited. They felt the determination of Gu Group to seek breakthroughs and saw hope for the company's future.
Su Li's heart warmed up. She didn't expect Gu Jinyan to give her such an important task. She took a deep breath, walked up to the podium, took the microphone, and looked at the audience with a firm gaze, "Thank you for your trust. I will do my best and live up to your expectations!"
After the meeting, Su Li and Gu Jinyan returned to the office. Gu Jinyan placed a cup of steaming hot coffee in front of Su Li and said, "Thank you for your hard work."
"This is what I should do." Su Li took the coffee and took a sip. "However, setting up a research and development team is only the first step. There is still a lot of work to be done later."
"I know." Gu Jinyan nodded, "I have arranged for people to contact the industry's top R&D talents and strive to form an efficient team as soon as possible."
At this time, the crisis public relations expert knocked on the door and walked in, "Mr. Gu, Ms. Su, I have a suggestion for the follow-up public relations work."
"You go ahead." Su Li made a gesture of invitation.
"Although this crisis has subsided, we cannot take it lightly. I believe that in addition to continuing to strengthen public opinion guidance, we must also strengthen cooperation with industry associations, actively participate in the formulation of industry standards, and enhance the company's voice." The crisis public relations expert paused and continued, "Only by mastering the industry's voice can we occupy a more advantageous position in future competition."
Gu Jinyan and Su Li looked at each other and both felt that this suggestion made sense.
"You are right, we will seriously consider your suggestion." Gu Jinyan said.
A few days later, Gu Group officially announced the establishment of a research and development team and hired a group of industry experts at high salaries, which attracted widespread attention from the industry. At the same time, Su Li and Gu Jinyan also began to frequently appear in major industry forums, actively participating in industry exchanges and cooperation.
On a sunny afternoon, Su Li and Gu Jinyan received an invitation letter from an industry association, inviting them to attend the upcoming industry summit and give a keynote speech at the meeting...
"Corporate social responsibility..." Su Li muttered to herself, her eyes fell on the large gold-plated words on the invitation letter, and a sense of mission arose spontaneously. She turned to look at Gu Jinyan, "You said, we..."
"Tell me, can we do this?" There was a barely perceptible hint of nervousness in Su Li's voice.
Gu Jinyan held her hand and gave her a firm look, "I believe in you, and I believe in us." He paused, with an unquestionable affirmation in his tone, "The future of Gu Group will be created by us together."
The industry summit arrived as scheduled, and Su Li and Gu Jinyan walked onto the podium hand in hand. Under the spotlight, Su Li was elegant and confident. She started with the development history of Gu's Group, explained the importance of corporate social responsibility in a simple and easy-to-understand manner, and shared Gu's Group's initiatives and achievements in environmental protection, charity, etc. Her speech was sincere and moving, which aroused strong resonance among the guests present, and the applause lasted for a long time.
After the summit, the corporate image of Gu Group was greatly improved and won wide acclaim from all walks of life. The names of Su Li and Gu Jinyan also became synonymous with corporate social responsibility and were reported by major media.
At the same time, the new product created by Gu Group was officially launched. This product embodies the countless days and nights of hard work of Su Li and the R&D team. It is not only technologically advanced, but also environmentally friendly and energy-saving. Once launched, it was warmly sought after by the market, and sales continued to rise, creating a miracle in the industry.
Gu's Group's stock has also soared along with the growth of its performance, and the company's market value has increased several times. Investors are optimistic about the future of Gu's Group and believe that it will become a leading enterprise in the industry.
All of this is inseparable from the side-by-side fight between Su Li and Gu Jinyan. They support each other, achieve each other, and lead the Gu Group to one glory after another.
Standing in front of the company's newly built R&D center, looking at the busy figures inside, Su Li and Gu Jinyan smiled at each other.
"Look," Gu Jinyan pointed at the engineers debugging equipment in the distance, with a hint of pride in his tone, "that's our future."
"Yes," Su Li looked at the vibrant scene with a gentle smile on her face, "Our future."
The sunlight shines through the glass curtain wall and falls on the engineers who are working hard, as if they are coated with a layer of gold. Some of them are typing quickly on the keyboard in front of the computer, some are discussing the plan in groups of three or five, and some are debugging the equipment attentively, and everyone's face is filled with enthusiasm and concentration.
"When I see them, I seem to see the infinite possibilities for the future of Gu Group." There was a hint of emotion in Gu Jinyan's voice. The original decision to establish this R&D center was to attract more outstanding talents and inject endless vitality into the company's long-term development.
"Talent is the most valuable asset for the development of an enterprise." Su Li felt deeply about this. She insisted on hiring a group of young R&D personnel against all odds. Facts have proved that her choice was correct. Although these young people lack experience, they are full of innovative spirit and fighting spirit, and have made great contributions to the R&D of new products.
"By the way, I want to discuss with you about talent recruitment..." Gu Jinyan suddenly remembered something and frowned slightly, "The company has received a lot of resumes recently, including some senior engineers from competitor companies..."
"You are worried..." Su Li immediately understood his concerns. Industrial espionage is nothing new in today's highly competitive market environment.
"We must be on guard against others." Gu Jinyan's tone was cautious, "We must be careful and make sure that everyone who enters the company is trustworthy."
"Well, I will ask the human resources department to strengthen background checks and also do a good job of confidentiality to prevent the leakage of company secrets." Su Li nodded in agreement. She knew very well that a company's core competitiveness, in addition to technology and products, more importantly, lies in talent and confidentiality.
"Let's go to my office and we'll study those resumes carefully." Gu Jinyan said, putting his arm around Su Li's shoulders and walking towards the R&D center building.
What they didn't know was that in the shadows behind them, a pair of eyes were silently watching them, with complex lights flashing in their eyes...
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