The popularity of these three anchors is quite high, with followers exceeding millions.

Of course, popularity is popularity. The popularity of Totoro Technology was created by Jiang Hao himself, so he naturally knows the water in it.

At present, even if we are to be realistic, this million-level popularity is actually only a few tens of thousands of people.

"What's going on? Can't Totoro stay here any longer?"

Jiang Hao himself was a little curious at this moment.

He hadn't paid attention to the development of Chinchilla for a long time. He had only paid attention to the situation of Chinchilla in the first three days when the live broadcast business was launched.

Later on, after Brother Kai helped him raise the banner of live streaming to sell goods on the platform, he no longer worried or paid attention to it.

Whether in terms of the trend or the potential, destiny lies with him!

Once the trend of Haijing live streaming sales takes off, the entire live streaming e-commerce industry will officially start.

It was only a matter of time before My Neighbor Totoro was surpassed.

But it’s not necessary to change jobs at this point in time, right?

Jiang Hao predicts that it will be by the end of this year or next year that mid-level anchors will start to change jobs!

"It is said that many viewers came to our Haijing to watch the live broadcast. The overall traffic of the entire game section, including the League of Legends section, is not good."

Many game users did not come to Haijing specifically because of Lao Qin.

I was scrolling through short videos and happened to see Lao Qin’s live broadcast, so I clicked in to take a look.

He had no choice before, but now that he has a choice, Lao Qin’s live broadcast room is also very entertaining, so there is no need to turn off Haijing and go to Totoro to watch other game anchors.

“The optical flow should be more than that, right?”

The decline in traffic is at most part of the reason, but forcing people to change jobs is impossible.

"There is also the task of live broadcasting that is pressing down on us."

"We ask them to increase the length of live broadcasts and ensure the number of live viewers and live broadcast revenue."

Although the conventional process may seem to exploit the anchors, it is indeed a good way to retain them.

"Just work? No profit?"

"Yes, the gift share is 15% more."

"Why are you in such a hurry to change jobs?!"

I thought it was voluntary labor, but I didn't expect to get an extra 15 points of profit. Jiang Hao was a little confused for a moment.

"It's no use! I participated in a similar activity when I was here last year."

"We were not that generous back then, so we only gave an additional 8% share."

"But when the live broadcast time is too long, it is difficult to keep the audience for so long. If you want to maintain popularity, you have to give out gift bags and give out lucky draws."

It is indeed not easy to do live broadcast for a long time. The so-called live broadcast is not just sitting in front of the camera for two more hours.

Instead, the recording time starts only after the popularity data in the background reaches the standard, so even if the live broadcast time is increased by 2 hours, it may actually take 3-4 more hours.

As for giving out gift bags and holding raffles, that’s not a small amount of money.

“If the water flow doesn’t meet the standard in the end, you have to make up for it yourself.”

"For this 15% share, they may end up working themselves to death and even have to pay some money out of their pocket."

Isn’t this equivalent to risk transfer?

Jiang Hao is the boss now, although he doesn't know how to use it and doesn't bother to use it.

But I still admire those who can come up with these methods and ideas.

"Besides, the monthly basic requirements of Totoro are already quite high. If this activity is pushed down, a large number of anchors may have to pay for it."

It’s similar to food delivery platforms like Meituan.

The number of anchors has also begun to intensify year by year, and the basic requirements of live broadcast contracts have also been increasing year by year.

It is easiest to make money in the first few years, and it becomes harder and harder as time goes on.

“What if we don’t participate in these activities?”

As soon as the question was asked, Jiang Hao reacted immediately.

"How can I not participate? If you don't participate, the backstage will adjust your streaming, and you can forget about your live streaming career in Totoro."

It turned out to be just as he thought. Under Totoro's current operating model, a closed loop has been almost perfectly formed.

Fortunately, there are still two platforms, Haijing and Huya, on the market for me to switch to, otherwise I would have to bite the bullet and be exploited by the platforms.

It’s a pity that Huya has already been invested in by Tencent.

Now only the sea whale is still a rising star.

Zhan Liang never dreamed that he would attempt to pass on the platform's profits to the anchor.

Finally, after some adjustments by the subordinates and going online, it turned out to be the fuse that forced the anchors to start changing jobs.

Jiang Hao also shook his head and sighed at this moment. He didn't expect that Totoro technology had reached this level.

The live streaming empire that he founded has really begun to go downhill.

Judging from the current situation, if the situation continues to develop like this in the next two years, it will probably be impossible to recover.

It completely destroyed the foundation he had built up over the years as a business owner.

Unfortunately, Tencent doesn’t care about this, as My Neighbor Totoro itself is just a strategic aid to the group’s gaming business.

When the day of its collapse really comes, there will still be new platforms such as Huya and Haijing.

Tencent is constantly betting in the market. As long as its core business performs well and it continues to have cash flow, it will never lose!

"If your friends come over, the price I can offer them can't be compared with yours."

"It's even much lower than the current market price. Of course, Haijing doesn't have that much to do. Apart from some annual events, there won't be these messy policies."

"Anyway, they should be aware of my policy when I was at Totoro, right?"

Many anchors want to come to Haijing now, and of course Jiang Hao himself has a reason.

"They can accept this, but what about the penalty?"

"That won't work! I won't be responsible if there are liquidated damages. I suggest you wait until the contract expires before reconsidering it, or they can legally terminate the contract with Totoro themselves."

Haijing welcomes the entire gaming section to add some excellent anchors.

But the core business will not be here, and Jiang Hao is confident that the future advantage lies in him.

He doesn't care about those sky-high penalty fees.

As for being slightly lower than the market price, it is normal. After all, the high prices in many markets are attached with other conditions.

For example, Lao Qin, Huya offered 2 million yuan, but Lao Qin himself didn’t believe it when he really wanted to get it.

"Okay! Then I got it. I'll contact them again."

……

Jiang Hao quickly put the matter of the game anchor of Totoro Live changing jobs behind his mind.

The most important focus every day is on the development of the live streaming e-commerce track.

However, after he arrived at the company today, he had not had time to look at yesterday's company data.

Instead, a piece of news related to himself attracted everyone's attention again.

It’s the new year’s Forbes rankings that are announced.

On the list, he himself ranks 62th among the country's richest people with a net worth of $20 billion.

Compared to the last year when it was ranked at the bottom of the top 100 domestic companies, this year it has rushed to the front thanks to the strong rise of Haijing Technology.

Of course, there is still a distance to the top 100 richest people in the world.

According to Forbes' current statistics, the last Chinese person on this year's global list is still Evergrande's Mr. Xu, with a net worth of US$101 billion.

Jiang Hao still has a long way to go to catch up with Mr. Xu for the time being. Of course, as long as Haijing continues to develop, it will only take one or two more rounds of financing for him to surpass Mr. Xu.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like