I was chased by my sickly junior brother who had two lives

In the booming commercial tide of Beijing, Chen Jia and Chen Jue's papermaking industry has become famous for many innovative measures, but they have never stopped exploring. One day, when Chen Jue was deeply studying papermaking technology and carefully observing market demand, a light bulb suddenly flashed in his mind, and an extremely bold and life-like idea came into being - to make soft paper into toilet paper to replace traditional toilet paper.

The morning light shone in the courtyard. Chen Jia was pruning branches in the garden. She was wearing a light pink dress with a few green vines embroidered on the hem, just like the blend of flowers and new branches in spring, fresh and elegant. Chen Jue hurried over with an uncontrollable excitement on his face.

"Sister, I have a brand new idea. If it can be successfully implemented, our papermaking industry will usher in a brand new situation." Chen Jue said with bright eyes.

Chen Jia put down the scissors in her hand, wiped her fingers gently with a handkerchief, and responded with a smile: "Xiao Jue, what wonderful ideas do you have? Tell me quickly."

Chen Jue paused for a moment, sorted out his thoughts and said, "Sister, you see, nowadays people use toilet sticks to clean up after going to the toilet, but toilet sticks are hard and inconvenient to use, and it is difficult to ensure thorough cleaning. The paper we make is soft. If we make it into special toilet paper, wouldn't it be convenient and hygienic?"

Chen Jia was slightly startled when she heard this, and her cheeks flushed. After all, this topic was quite private. But she quickly calmed down, and after thinking for a moment, she said, "Xiao Jue, although this idea is novel, it is related to people's extremely private living habits. If this toilet paper is to be accepted by the public, it needs to overcome many conceptual obstacles, and the quality and safety must be strictly controlled."

Chen Jue nodded and said, "Sister, you are right. I have considered these issues. In terms of quality, we can choose the softest and most delicate paper that has been specially treated to ensure that it will not cause any harm to the human body. For example, we use multiple layers of paper to make it thick and tough enough without losing its softness. In terms of safety, we strictly follow hygiene standards and disinfect the paper to prevent the growth of bacteria."

Chen Jia paced gently and continued, "In addition to quality and safety, promotion is also a big problem. People have been accustomed to using toilet tokens for a long time. For this new thing, how to make them willing to try it is the key."

Chen Jue said confidently: "Sister, I think we can start with some relatively open groups that are more receptive to new things, such as inns, restaurants and other places. These places have a lot of guests. If we can provide our toilet paper where they use the toilet, guests will be able to intuitively feel its convenience and comfort after using it. With word of mouth, more people will naturally know about it and be willing to try it."

Chen Jia frowned slightly and said worriedly: "Xiao Jue, these inns, restaurants and other places have always focused on cost and benefit. If our toilet paper wants to enter, we need to be competitive enough in price, and we also need to let them see the potential benefits, such as improving customer satisfaction and return rate."

Chen Jue smiled and said, "Don't worry, sister. I've done the math. Although the production of toilet paper requires a certain amount of cost, if we produce it on a large scale, the cost can be effectively reduced. We can also negotiate with inns and restaurants to adopt a win-win cooperation model. For example, we can provide a certain amount of free toilet paper for trial, and then supply it at a reasonable price after the guests approve it. Because they provide this thoughtful service, customer satisfaction will increase, and the business will naturally become more prosperous, and our toilet paper sales will also open up."

After finalizing the preliminary plan, Chen Jue took quick action. He personally went to several large inns and restaurants in the capital to negotiate with the owners.

"Shopkeeper, think about it. If your inn can provide guests with a soft, comfortable and clean toilet paper, guests will definitely have a better impression of your inn after using the toilet. This will not only enhance the guests' accommodation experience, but also make your inn stand out among many peers." Chen Jue explained patiently to an innkeeper.

The innkeeper looked hesitant: "Mr. Chen, your idea is good, but the cost of toilet paper..."

Chen Jue said quickly, "Boss, I understand your concerns. We can first provide a batch of free toilet paper for trial, and you can let the customers try it for a while. If the effect is good, we will discuss the price. I guarantee that this price is absolutely reasonable and will not increase your costs too much. Instead, it will bring you more business."

With Chen Jue's unremitting efforts, several inns and restaurants were finally willing to try their toilet paper. Chen Jia led the craftsmen in the workshop to carefully develop the production process of toilet paper.

"The paper of this toilet paper must be soft and cannot be the slightest bit rough. We use multiple processes to polish the paper smooth and then disinfect it," Chen Jia instructed the craftsmen.

The craftsmen carefully selected the paper raw materials according to the requirements, and after repeated experiments and adjustments, they finally produced the first batch of qualified toilet paper samples.

When these toilet papers were delivered to inns and restaurants, Chen Jue paid close attention to the guests' reactions. At first, the guests were confused and curious when they saw the unfamiliar toilet papers.

"What is this? Using paper to go to the toilet? Is that okay?" a guest asked in confusion, picking up the toilet paper.

But when they tried it, they all showed surprise and satisfaction on their faces.

"This toilet paper is so convenient, much better than toilet paper, soft and comfortable, disposable after use, clean and hygienic." A guest exclaimed sincerely.

As these guests spread the word, more and more people began to know about and become interested in this new type of toilet paper. Seeing the positive feedback from the guests, the owners of inns and restaurants took the initiative to contact Chen Jue and asked to purchase large quantities of toilet paper.

"Mr. Chen, your toilet paper is a really great thing. Since we got it, guests' evaluation of our inn has significantly improved. Please send me some more soon. I'll take as much as you want." An innkeeper said excitedly on the phone.

Chen Jue and Chen Jia saw that the time was ripe and decided to increase production and further expand sales channels. They not only continued to maintain close cooperation with inns, restaurants and other places, but also set their sights on the mansions of wealthy families and some high-end teahouses, theaters and other places.

"These wealthy families and high-end places have extremely high demands for quality of life, and our toilet paper can just meet their needs. We can customize toilet paper with unique logos and exquisite packaging for them to highlight their noble status." Chen Jue analyzed.

Therefore, they designed toilet paper with family crests or auspicious patterns for wealthy families, and the packaging used gorgeous silk and exquisite paper boxes to show luxury. For high-end teahouses, theaters and other places, they designed simple and exquisite packaging that matched the style of the place.

At a grand banquet in Beijing, Chen Jue cleverly arranged for someone to place their high-end toilet paper in the restroom of the banquet hall. When the guests used it, they were all amazed.

"Whose toilet paper is this? It's so exquisite. It's worthy of being a feast in the capital. Even the toilet supplies are so delicate." A nobleman asked curiously.

The news quickly spread among the wealthy class in the capital, and many mansions sent people to place orders. Teahouses, theaters and other places also attracted more customers by providing this high-quality toilet paper.

With the popularity of toilet paper, Chen Jia and Chen Jue's papermaking industry profits increased significantly again. They used the funds to further expand the scale of the papermaking workshop, purchase more advanced papermaking equipment, and increase the purchase and reserve of raw materials to meet the growing demand for toilet paper production.

On a sunny afternoon, Chen Jia and Chen Jue stood in front of the expanded papermaking workshop, looking at the busy production scene.

"Xiao Jue, who would have thought that this small piece of toilet paper could bring such tremendous changes and business opportunities to our papermaking industry." Chen Jia said with emotion.

Chen Jue responded with a smile: "Sister, this is the power of innovation. As long as we dare to break through tradition and pay attention to the subtle needs in life, we can continue to open up new horizons on the road of business. I believe that there are more surprises waiting for us to discover in our papermaking industry."