As the background music changed, the subtitles slowly scrolled and the overhead lights lit up.

The movie is over.

The screening room was completely silent.

It was not until the subtitles rolled to the end that waves of cheerful applause rang out.

7 month 15 day.

The 73rd Locarno International Film Festival.

Su Lingxi won the Best Actress Award for her role in the movie "Freedom Road".

On July 7, Variety's chief film critic Pauline Kael took the initiative to talk about the movie again on social media.

[There is no doubt that this is a road movie about feminism. Evelyn is a dull housewife who only knows how to revolve around her husband; Charlotte is a free, independent and brave restaurant waitress. ]

[At the beginning of the movie, I thought Evelyn was too naive, even a little stupid, but as the plot developed, I completely changed my opinion of her... Yes, this character has a very complete growth line, from being timid at first to being decisive and brave later, showing the awakening and transformation of women in extreme environments...]

[While watching the movie, I kept wondering why they didn’t call the police. Charlotte said, “No one would believe us.” I almost forgot that in the patriarchal society they lived in at the time, women had almost no right to speak.]

[Evelyn and Charlotte's journey is more like a story of a woman's growth. The film itself is not only a visual and emotional feast, but also a profound ode to female friendship and free spirit...]

Founded in 1905, Variety is the most authoritative film magazine in the United States and even the world. It is hailed as the "Hollywood Bible" by media people. It is not only extremely influential among ordinary readers, but also an industry weather vane valued by industry insiders.

As the chief film critic, even a casual film review by Pauline Kael would attract everyone's attention, let alone such a long and emotional article.

On the day the film review was released, the popularity of the tag "Freedom Road" quickly climbed on platforms such as Instagram, Twitter, and YouTube. That evening, movie bloggers from other platforms followed suit and published their own impressions of the movie.

Soon after, reporters from the authoritative media "International Screen" also gave a positive review to "Freedom Road", accurately evaluating it as "a resistance and questioning of society."

With two authoritative film magazines backing it up, Freedom Road has become the most anticipated film of the entire July before it was actually released on a large scale.

Not only did the film's popularity continue to rise on various platforms, but the single-theater preview grossed $2.1, creating the highest single-theater box office in the non-commercial film sector this year.

On July 7, "Freedom Road" was released simultaneously in 20 cinemas in North America.

The figure of 3000 is not enough for some high-investment commercial blockbusters, but for a commercial art film, it is the best result after efforts of all parties.

If it weren't for the fame of Sigourney Weaver and Li Shuo to support the impressive single-theater box office results, perhaps they could only get 2000 theaters at most.

"The first-day box office estimate is 1000 million..." Anita Brown quickly glanced at the first-day box office estimates made by various institutions based on the preview box office, and her face became increasingly unsightly. "The Hollywood Reporter is so optimistic that it believes that the first-day box office of this movie may be as high as 1300 million?"

It's just an art film with a budget of 50 to 80 million, and the scale of its publicity and promotion is not strong. How can The Hollywood Reporter's prediction be so bold?

"Calm down, Anita." Robert Bob stepped forward in time and comforted her, "The box office of this movie is very impressive. Lee and Sigourney both have loyal fans. Add to that the popular trend brought about by those film critics, and the result is predictable."

Having said that, his expression was not much better than Anita's.

The entire film "Freedom Road" is more than two hours long, which is longer than most commercial films, and the ticket price is also higher, so it is inherently limited at the box office.

However, even so, the current box office trend of "Freedom Road" is still very high, and the IMDB score is as high as 9.0 - although as the audience influxes, this score will definitely continue to decline, but at least it can be guaranteed to remain above 8.0...

What’s even more frightening is that if the box office continues its current growth trend, then "Freedom’s Way" is likely to surpass "The Iliad", which has been released for the third week, and win the North American box office championship this weekend!

It is incredible that the box office performance of an art film is so strong that it can be compared with that of a commercial blockbuster.

How on earth did they do it?

Robert Bob sat directly on the sofa, looking gloomy as he reviewed the whole incident in his mind.

Li is a very famous art film director, but the total box office of the films he directed was not high. Even if he won an Oscar, it failed to boost the box office.

Ultimately, the turning point was thanks to Pauline Kael's emotional film review.

Pauline Kael holds a special status among film critics. Once her article was published, the popularity of this movie on the Internet skyrocketed. Movie bloggers and female bloggers also joined in the discussion. The topic of whether "Freedom Road" can be considered a standard feminist film has been hotly discussed on the Internet for several days.

Robert Bob is Anita's manager, but he is also a businessman, and his way of looking at this matter is completely different from Anita's.

The reason he was able to hold his current position at CAA was not because of his celebrity clients, but because of his business acumen.

The achievements of "Freedom Road" are indeed enviable, but what he cares about is not how successful the movie is, but how to replicate this success.

He didn't believe that any ridiculous miracles would really happen in the world.

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