Me! The dark horse of the Siheyuan, my wife Chen Xueru

Cai Quanwu continued, "The more points you have, the higher your status as a customer, the cheaper the prices you get, and occasionally you get small gifts."

Xu Huizhen was confused, and Chen Xueru didn't quite understand either. "Nothing, please be more specific."

Cai Quanwu explained: "When you reach 10 points, you can become a bronze customer of our store. When you reach 100 points, you become a silver customer. When you reach 300 points, you become a gold customer. When you reach 500 points, you become a platinum customer. When you reach 1,000 points, you become a diamond customer. When you reach 3,000 points, you become a star customer. When you reach 5,000 points, you become a star customer."

Xu Huizhen nodded: "Are there any differences in customers of different levels?"

"Of course."

Cai Quanwu smiled and said, "Starting from the silver level customers, they can enjoy a 95% discount, and gold level customers can enjoy a 10% discount. And so on, the last king level customers can enjoy a 30% discount in our store. Moreover, the three stores are a trinity, and the two stores in Wangfujing and Qianmen also have discounts."

"This..." "Good idea." After hearing this, Xu Huizhen and Chen Xueru were deeply shocked.

The more points they have, the bigger the discounts, and the more repeat customers they will have.

Although the discounts later on were a bit big, their clothes are all operated on an assembly line from fabric to dyeing to design, and the profit is already huge. It seems that they are giving up more profit, but in fact, they make more profit by selling more at a lower profit margin.

Xu Huizhen wondered, "Will it cause customers to be disgusted if we classify them into different levels?"

"this….."

Cai Quanwu scratched his head, seemingly having never thought about this question.

Yang Muzi said: "Of course not. Our service tenet is to serve with a smile. Every guest who comes, regardless of whether they are rich or poor, must be treated with the greatest enthusiasm. Otherwise, if the employee offends a customer, he will be fired."

Chen Xueru: "So, what is the specific significance of classifying customers into different levels?"

Yang Muzi smiled and said: "First of all, we have a brand. Our Xiangyihao brand is guaranteed to be different from others. The new clothing in our store is also unique.

With this, we are qualified to rank customers.

The clothes we have here are the most numerous, with the most styles, and the most novel designs in the capital.

The customers who come here are all famous and wealthy ladies in Beijing.

What are the psychology of these rich women? Naturally, they want to be superior to others. The higher the level in Xiangyihao, the more face they have. The more face they have, the more they are willing to spend. This is called icing on the cake.

Of course, as I said before, all of this must be based on a brand.

If you were a seller of stinky tofu, no matter how high your rating is, no one would buy it. "

"It's high! It's really high!"

Chen Xueru gave a thumbs up. Yang Muzi's business philosophy even took the customers' psychology into consideration. She had been doing business for so long and had never thought of doing this. It was simply opening up a new world.

"Amazing, really amazing, I'm convinced. Muzi is simply a business genius. No wonder the silk shop has done so well in his hands." Xu Huizhen was full of admiration.

This business woman who never submits to anyone, today finally has a new respect for Yang Muzi.

"Brother Mu, you are so awesome." Chen Xueru was full of pride.

In the past, when she was running a silk shop, she did everything by herself and worked herself to death every day just to keep the shop going.

Yang Muzi didn't really care about the silk shop. Every day, he would either wander around with a birdcage on his shoulder or stay at home with himself. Sometimes he wouldn't come to the silk shop for several days.

She originally thought that Yang Muzi didn't care and just wanted the silk shop to survive, but she didn't expect Yang Muzi to give her such a big surprise.

While being a hands-off boss, he was able to run the silk shop so prosperously.

Xu Huizhen lowered her voice and asked, "Quanwu, how much net profit can you make from this point in a month?"

Cai Quanwu held up a finger and said, "-1,000 yuan. And that's an average of 1,000 yuan for each of the three stores."

"What!!!"

Xu Huizhen's eyes turned red with envy. One thousand yuan a month, three stores means three thousand yuan.

Her pub was doing very well, but her net profit was only two or three hundred yuan a month.

In other words, she doesn't earn as much in a year as others do in a month.

"so much!"

Chen Xueru was also shocked. In the past, when she ran a store, her monthly net profit was about two hundred yuan.

Later, we opened two branches, and the combined revenue was about 500 yuan per month.

The silk shop's profits increased five or six times under Yang Muzi's management.

This is simply horrible, three thousand yuan a month, she had never dared to think about it before.

"Muzi, please save me. How can you make my tavern business better?" Xu Huizhen looked at Yang Muzi with shining eyes, as if she saw some priceless treasure.

Yang Muzi: "Isn't your pub very prosperous?" "Prosperous what?"

Xu Huizhen complained: "It's summer now, and the tavern's business is off-season. In winter, customers come to the tavern to drink to keep warm and order snacks, so business is naturally booming.

But when summer comes, drinking strong liquor is like consuming a raging fire. People are already hot, and drinking white liquor makes them feel even hotter.

No one drinks liquor, so there are few people in the pub and business is naturally slow.”

"Please help me think of a way to make my pub business prosperous." Xu Huizhen blinked.

Yang Muzi smiled bitterly: "If I want it to be popular, it will be popular. Do you think I am a god?"

"Muzi, please help me." Xu Huizhen begged desperately.

"Brother Mu, please help her. Huizhen helped us a lot when we got married."

"Okay, let me think about it!"

Yang Muzi fell into deep thought. In the restaurants of later generations, the best-selling item in the summer would be the beer festival.

On a hot summer day, a glass of ice-cold beer is so refreshing.

Thinking of this, Yang Muzi had an idea and said, "Huizhen, I think you should change the wine."

"Change the wine. What kind of wine?" "Change the beer."

There was also beer in this era.

As early as the end of the 19th century, beer was introduced to the East, but the Chinese were not used to drinking beer.

It was not until later generations had refrigerators and frozen beer that beer gradually entered people's world.

At that time, there were several breweries in the capital, but they were all in poor operating conditions.

beer?

Xu Huizhen frowned: "Yang Muzi, if you don't want to help, just say so. What a bad idea! Beer tastes worse than horse urine. Who wants to drink beer?"

Xu Huizhen was right. She had imported beer before, but no one bought it, so she took it off the shelves.

The reason is simple. No one likes the taste of beer. Especially in the summer, beer tastes foul and no one wants to drink it.

Chen Xueru also frowned and said, "Brother Mu, I'm afraid your method won't work. I've tried beer before, and it tastes terrible."

Yang Muzi smiled and said, “I’m not talking about ordinary beer.

Huizhen, if you believe me, get some beer tomorrow and find a sealed jar.

The night before, lower the beer into the well using a rope.

Take it out at noon the next day and continue to soak it in cold water from the well. Remember, you must change the water frequently and change it when it gets hot.

When customers come, give each customer a glass of beer. Do this for three days, and then start selling beer." "Is it that simple?" "It's that simple!"

Xu Huizhen still looked unconvinced: "Is beer different after being soaked in well water?"

Yang Muzi smiled mysteriously: "You'll know when the time comes." "Okay, I'll listen to you. I'll go back and try it!"

Xu Huizhen ran out and stopped a rickshaw: "Master, master, take me to the brewery in Dongzhimen."

Xu Huizhen was very eager to go to the brewery. "Brother Mu, will this method really work?"

"We'll know when the time comes."

“I always feel it’s unreliable.”

Chen Xueru was still full of doubts. It was a common knowledge that beer tasted bad.

It can become delicious if it is soaked in well water overnight? This is simply a fantasy.

Two flowers bloom, each showing its own beauty. As for Xu Huizhen, she really went to the brewery and got two large jars of beer.

The brewery was built by Chinese people. At that time, beer was not packaged in bottles or cans. Instead, it was packed in jars, which were very tightly sealed. Xu Huizhen asked a shop assistant to put a jar of beer into the well.

The other jar was not put in because she wanted to keep it for comparison.

Didn’t Yang Muzi say that beer brewed with well water tastes better? Let me compare them first. If they are really delicious, then he is right.

If the two beers taste the same, Yang Muzi is a liar and I will settle the score with him tomorrow.

Following Yang Muzi's instructions, Xu Huizhen did not take out the beer until noon the next day.

A large jar of beer weighs dozens of kilograms. The boy was very tired and sweating all over.

After taking it out, Xu Huizhen immediately placed the jar in a water tank. The water in the water tank was also freshly replaced with cold water from the well.

Opening the vent of the jar, Xu Huizhen poured a cup of wine and handed it to the waiter: "Sanzi, try it."

The young man shook his head quickly: "Boss, I don't like beer."

"Just drink it if I tell you to." "Okay!" The boy picked up the cup and took a sip.

I just felt the sweetness when I took a sip, accompanied by a faint taste of maltose, and it was surprisingly delicious.

"How is it?" Xu Huizhen asked. "I'll finish my drink first."

Gulp! Gulp! Gulp! The young man drank the whole glass of wine in one gulp.

I just felt relaxed all over, indescribably cool, and the previous feeling of heat disappeared without a trace.

People's physique is the same, whether it is this era or the future, no matter which era, people will feel very comfortable drinking a glass of cold beer after sweating. The body's feeling cannot deceive people.

"Xiao Sanzi, how does it taste?"

"Okay, okay, that's great, boss, I can finish this jar." The young man was still not satisfied.

"Try this again."

Xu Huizhen took out the unfrozen beer and poured a glass for the waiter.

The young man drank most of the beer in one gulp, then his face changed drastically and he spat it out: "Boss, this beer is expired."

After drinking cold beer, drinking beer at room temperature, the taste is different.

Everyone knows this, so I won’t explain it here.

Of course Xu Huizhen didn't believe that the beer was expired. The boy's reaction showed that Yang Muzi was right. Beer soaked in well water must be different.