I became emperor in the Tang Dynasty by relying on the palace fighting system

Li Zhao walked slowly around the second floor of Huayan Building and came to the area of ​​bath beans and bath creams.

She said to the live broadcast room: "Daily cosmetics, I will call them daily chemicals for short."

"If you carefully observe the packaging of daily necessities such as toothpaste and shower gel, as well as their advertising slogans, you will find a common point."

"In addition to healthy cleansing, the products will be advertised for whitening, whitening, and whitening again, even fragrance, or skin softening. Whitening and skin softening are the key promotional features."

"Capital, or patriarchy, capitalist society is a kind of patriarchal society, everyone knows that."

“Most of the product features promoted by capital are what customers need, or even what capital wants you to accept. For example, when promoting Life No. 1, capital always claims that it will make children smarter, but in fact, this is all nonsense.”

Li Zhao picked up a black lacquer jar and looked at the ointment inside. "Let's take toothpaste as an example. It's obvious that slightly yellow teeth are the healthiest state."

"The advertising and capital behind toothpaste still promotes whitening and whitening teeth as the best."

"Whitening, whitening, what does this have to do with dental health?"

"Daily chemicals are not outside the narrow definition of cosmetics. Some toothpastes contain whitening agents that have nothing to do with healthy cleaning, such as toxic titanium dioxide."

"If you say that daily chemicals are not cosmetics, huh, have you ever seen a tube of toothpaste that costs 800 yuan? Have you ever seen a tube of toothpaste endorsed by Wang Hedi that costs 158 yuan?"

"Why is a toothpaste that only has the function of removing stains so expensive? 158, a set of eyeshadow and concealer is just that much."

Li Zhao asked the commentator: "The use of cosmetics and the choices made when purchasing them all reflect people's pursuit of beauty. Don't you deny that?"

Everyone is expressing their opinions in the barrage.

[Dan Jin]: The use of cosmetics and the choices made when purchasing cosmetics both reflect people’s pursuit of beauty?

[Ragdoll Cat]: Where did you get this from?

Qing Luan said: "Because quite a number of people buy daily chemicals for their whitening effect."

"The health and cleansing functions of daily chemicals are the same. When they choose daily chemicals, they look most at whitening and fragrance, and other functions are secondary."

"So the capital market took advantage of this and came up with all kinds of whitening and fragrance-enhancing daily chemical products, and also made a big fuss about their whitening and fragrance-enhancing properties."

Li Zhao put down the black lacquer mother-of-pearl jar and looked at the bath beans: "The use of cosmetics also embodies people's pursuit of beauty, which is reflected in the pursuit of whitening and fragrance."

"The choice of cosmetics can also reflect people's pursuit of beauty. Many people may not realize this and think that when they buy daily chemicals, they value their healthy and cleansing functions?"

"That's not right. There are three factors that influence our choice of daily chemicals: price, function, and our aesthetics, that is, our pursuit of beauty."

The barrage felt incredible.

[Like Prince Tao Yong]: How is this possible? Am I also pursuing beauty when I choose daily chemicals?

Qingluan: "Of course, it's human nature to love beauty. When you choose clothes, you won't deliberately choose something very ugly!"

Li Zhao asked a question in the barrage: "Let me ask everyone, when there are two toothpastes with the same function and price, would you just pick one or would you choose the one with the best-looking packaging that you like the most?"

"If you were to take one at random, what would be your first thought when you took it? Why did you choose it instead of another one at first sight?"

Li Zhao said: "Many people may give vague answers, but in fact there is only one answer, that is, this thing looks good, it suits your aesthetic taste, and its appearance meets your pursuit of beauty."

The barrage suddenly dawned on me.

[Dan Jin]: That’s right, that’s exactly how I choose toothpaste.

Li Zhao smiled and said, "Those who studied advertising and product design in college know that this major requires learning aesthetics and color psychology. They need to design product packaging to be more attractive to attract customers to buy."

"So many products are constantly changing their packaging and updating their products to attract customers and avoid being abandoned by the market."

Li Zhao put down the bath beans and looked at the body powder: "Similarly, capital also takes advantage of the public's aesthetic taste to add fragrance to products and change the packaging. When the cost of daily chemical products remains unchanged, the price will rise."

"The price increase is very small, maybe only a few cents, and people are willing to pay for products with new packaging."

She pinched some scented powder and applied it on the back of her hand: "But the basic market of daily chemicals is too big, much larger than the market of non-daily chemical products. Even if the price only rises by a few cents, with small profits and quick turnover, the capital will still make a lot of money."

"This is the sinkhole trap that capital has set on everyone in the daily chemical industry by taking advantage of people's pursuit of beauty. Few people are aware of this."

Everyone in the barrage was sighing.

[Dan Jin]: When everyone is in the tiankeng, it means that no one is in the tiankeng.

[Give it a bad name]: Routine, the capital's sinkhole routine.

Qingluan said: "People's pursuit of external beauty is not only reflected in the way they dress, but also in the choice of goods. When we go to the market to pick vegetables, we will always choose the most beautiful one."

Qingluan added: "People love beauty by nature. They are born with a pursuit of beauty. People's pursuit of beauty is reflected in every aspect of life. Do you still have any objections to this statement?"

There are no more comments in the barrage.

[Dan Jin]: People’s pursuit of beauty forces capital to develop various daily chemical products to adapt to market changes and please customers.

[Dan Jin]: Similarly, capital also takes advantage of people’s pursuit of beauty, tampering with packaging and prices to harvest customers.

[Nuwa of Destiny]: The relationship between the two is interdependent. Beauty or ugliness is just a tool for the struggle between the two sides.

Li Zhao smiled and said, "Next, let's analyze the differences between Japan and South Korea's military service and China's military service."

"Let's look at the origins of the concept of American military service, in Japan and South Korea."

"The beauty service in Japan and South Korea requires women to wear makeup when they go to work, and they also stipulate what kind of stockings they wear. They have formulated a series of detailed rules to discipline women and force them to wear makeup. Women feel painful in the pursuit of beauty, so they think that they are performing beauty service by wearing makeup."

Li Zhao snorted and laughed: "But I want to ask this [Sai Binghu's post], did you secretly use your mother's cosmetics when you were a child? When you put on makeup at that time, did you feel pain or happiness?"

She smiled at the comments and said, "I used it secretly. I was very happy at that time. I often ate mulberries and wild grapes, dyed my mouth purple, and smeared purple on my face. I smiled silly."

"This is also makeup. Do you feel uncomfortable? Do you feel pain? Do you feel like you are performing a beauty service?"

The barrage also recalled childhood.

[Dan Jin]: Ah, I remember, when I was a child, I always used the fruits of the rhubarb to dye my nails and lips. I was so happy at that time.

[Nuwa of Destiny]: I only realized when I grew up that Smilax glabra is poisonous. I even applied it on my mouth. Haha, I’m lucky I didn’t die.

[Danjin]: Who still remembers the nail polish that cost 5 cents a bottle in elementary school? There were so many colors and glitter. I always applied one layer, peeled it off, and applied it again.

Li Zhao snorted, "So, everyone wore makeup back then, did everyone feel like they were serving as a beauty?"

The comments were all shaking their heads.

[Destiny Girl]: No, I put on makeup at that time and I was very happy. The pursuit of beauty makes people feel uncomfortable, painful, and tired. That is the service of beauty. Isn’t this the definition of the service of beauty from the beginning?

[Dan Jin]: Who distorted the definition of serving in the US military? We put on makeup, we pursue beauty, and we don’t know whether we feel comfortable or not?

Li Zhao sneered, "In the previous chapters, someone was shooting at empty targets, pre-setting charges. She thought that since she put on sticky makeup, others would also put on sticky makeup and would definitely feel uncomfortable."

"Really? What does she think? What she thinks is nothing. She is so self-righteous."

Li Zhao said: "Women are also human beings. As human beings, they have needs. It is not a sin to pursue beauty."

“Those who [think women should refuse to serve as beauty service] think that it is wrong for women to pursue beauty, and that women pursuing beauty is serving as beauty service.”

"When women pursue beauty, they are catering to the aesthetic standards of a patriarchal society. They are flattering men. It's insane!"

Li Zhao asked the [Sai Binghu Post]: "[Sai Binghu Post], I want to ask you a question, can you answer it?"

"Can you tell whether a woman wearing makeup is pursuing beauty or pursuing beauty service?"

"You hate makeup. Do you hate makeup itself, or do you hate the use of makeup to set a set of beauty standards and discipline your male power?"

"Or do you hate the patriarchal society that treats women who wear makeup as objects of appreciation and judges women at will?"

"Makeup, and the male chauvinism that uses makeup to discipline women, define beauty, and judge women's beauty, who is the culprit that causes women's suffering?"

The comments in the barrage are very direct.

[Dan Jin]: Patriarchy, which defines beauty, disciplines women, and judges women, is the real culprit.

[Destiny Girl]: What's the point of hating makeup? Saying that women who wear makeup are serving as beauty slaves, turning around and hating women, mocking them for being free people? Impotent rage?

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There will be more in the afternoon.