Help! I just woke up and was stabbed by a big kid
Chapter 45: Franchise Catering Brand
Gu Yue was explaining the concept of brand to the manager.
"You've heard of Lao Yue Hotpot, right? And Hang Dou Bookstore, these things are called brand effect." Gu Yue said, "This trick may not be very effective in the past, because there was a lack of information everywhere. But now it's different. Hang Dou magazine always publishes some popular food, drink and entertainment in Beijing. These articles are spread to various places with the newspaper, which is equivalent to establishing an authoritative brand."
"This way, if the boss wants to open a branch in a new area, he won't have to go through the initial consolidation process. Many people will come directly to visit..."
"I see. But wouldn't it be easy for others to imitate this? There is no branch opened in a certain place, but there are many stores under this name appearing in that place." The manager nodded repeatedly.
"At present, not many people are aware that brands can be counterfeited, so although this phenomenon exists, it is rare. When such incidents occur more frequently in the future, those brand merchants with people behind them will naturally find ways to ask their officials to report to the emperor and request protection of intellectual property rights."
"Yes, that's true." The steward nodded repeatedly.
"So what I mean is that we can take advantage of this breakfast franchise to build a brand similar to Lao Yue. Everyone knows that the Chenghou Mansion is behind this brand, and then we can use the brand to do some good deeds to make the Chenghou Mansion famous, and indirectly give the Chenghou Mansion a good reputation."
"Okay, okay, that's a good idea. Have you told your wife about it?" The steward looked very excited.
"She said she thought it was feasible." Gu Yue smiled. He would definitely take the credit for this possible achievement as soon as possible.
"Okay! I'll go back and discuss with my wife what name this brand should be." The steward stood up.
In the past few days, the manager's confidants have secretly found someone to pass the message to the few vendors they have chosen.
The general idea was that the restaurant was interested in discussing catering cooperation with them. In this way, even if there were timid vendors, they would not be tempted by the breakfast shop owner to sign a contract. After all, even a fool would know who was more reliable between the Hongcheng Restaurant and the unknown shop owner.
Gu Yue privately negotiated with the lady who sold the sweet spicy soup and learned that the sweet soup was made using her family's method of making corn flour. The resulting flour was fine and soft, like white flour, but completely different from white flour. When mixed with water, it became a paste-like substance, which was very sweet when paired with seasonings.
This is corn starch, right?
Gu Yue didn't expect that he could find a loophole in such a low-tech and ordinary thing.
I have never heard of such a delicacy as Hu La Tang in this area. Maybe it is called by another name?
Gu Yue suppressed the old lady's request. Originally, her sweet soup was not favored by the Marquis who came to taste the future menu in person. The reason was that it tasted a little bland. Common people had many substitutes at home and did not have to go out to buy it.
The vendors were frightened twice by the fake young master and his men. The atmosphere was already depressing and life seemed hopeless.
Their home address was known to others, so where else could they go? Unless they stopped selling breakfast.
Aunt Lu, who sold sweet soup, closed the dilapidated gate of her courtyard and returned home carrying her pole.
Her husband and two children were all grinding cornmeal. There were some large basins in the yard filled with light yellow noodle soup, and a layer of milky white powder had settled at the bottom.
"Junmei, what's wrong?" Feng Laoshi quickly clapped his hands and stood up.
"Today those bastards came to chase us away again!" Lu Junmei spat, "They almost beat up Uncle Du."
"How can this be possible! If it doesn't work, we have to report to the police!" Feng Laoshi was very angry.
"How do I report to the authorities? Their documents are all issued by the government, and they are in compliance with the law!" Lu Junmei took out a bowl and a soup pot wrapped in cotton to keep warm from the carrying pole, which had a lot of leftovers. These days, I asked the fake young master to mess with my business, and I didn't make a hundred coins.
"What should I do..." Feng Laoshi sighed. He also went out to work to earn money, but he didn't make much. He used to earn a little by selling breakfast, but now his family can hardly afford meat.
"I heard today." Lu Junmei hesitated, "Old Liu, who sells fried dough sticks together, was sent by the boss of Hongcheng to ask if he was willing to work in the restaurant..."
"That's great!" Feng Laoshi was very anxious. "Did the boss come to our house?"
"No... but a waiter in their restaurant said he wanted to start his own business and asked me what I meant." Lu Junmei said, "But Lao Liu and his friends said that going to Hongcheng Restaurant doesn't mean you can just go there directly. You won't get paid, but you will get a share of the profits based on the number of servings sold every day."
"What's this? If we can't sell it, won't we lose a lot of money? We won't even get our wages!" Feng Laoshi was stunned.
"I don't understand it either! The waiter explained it clearly. It's not that he thinks our soup is delicious, but he thinks that thing called what it is and its texture are good, so he wants us to try it together."
"Then, then what is his relationship with the restaurant?" Feng Laoshi was definitely leaning towards the restaurant.
"He said that it's just him and his son, and it has nothing to do with the restaurant." Lu Junmei sighed.
"What should we do then?" Feng Laoshi expressed his doubt.
There was a knock on the gate.
"Who is it?" Lu Junmei put the bowl on the stove, clapped her hands and went to open the door, "Is it Lao Liu?"
The gate opened and a fat man stood behind it.
The breakfast shop owner was wearing an exquisite satin dress, his face was flushed, and his hands were clasped.
He smiled and said, "You are the lady selling soup, right? Hey, I'm the owner of the new breakfast shop at the corner of the street. My name is Wu Sanfu..."
"It's me, what's going on?" Lu Junmei looked at him, feeling nervous. Is this someone from Hongcheng Restaurant?
"I came here today to discuss a business matter with you." Wu Sanfu said, inevitably with a hint of arrogance on his face.
Is this someone from Hongcheng? Why is he using the name of someone else's breakfast shop? Lu Junmei and Feng Laoshi looked at each other.
They were a little nervous. When the breakfast shop first opened, they were really nervous for a while, fearing that their business would be taken away by others. However, after a few months, more people came to eat breakfast there. From what the diners said, it seemed that the food in the shop was expensive and not tasty, so they finally breathed a sigh of relief.
"Please come in." Lu Junmei couldn't help but feel a little short of breath when facing this kind of small boss-like person. They are just ordinary people.
"Is such that……"
……
"Two hundred wen?!" Lu Junmei and Feng Laoshi shouted at the same time.
"That's right, two hundred coins a month. If you deliver the breakfast you make to my shop, I'll give you an extra hundred coins as a bonus." Wu Sanfu drank the tea from Lu Junmei's house.
"Boss Wu, we set up our own stall and carry the poles, and we can earn two taels of silver a month. You only give us two hundred coins a month, which is really too little..." Feng Laoshi said.
"Alas, why don't you understand!" Wu Sanfu slapped the tea in his hand and said with great sorrow, "I am saving you!"
"Save us?" Lu Junmei looked confused.
"These past few days, a few playboys have been causing trouble for you, right?"
You'll Also Like
-
Yu-Gi-Oh!: Start with Ultraman Tiga! ?
Chapter 165 17 minute ago -
Top female anchor daily life
Chapter 152 17 minute ago -
Genshin Impact: Use various skills to create a romantic encounter
Chapter 204 17 minute ago -
Ultra: I got the Light of Galaxy Victory
Chapter 238 17 minute ago -
Help! I just woke up and was stabbed by a big kid
Chapter 510 17 minute ago -
Dragon Ball: I have the wrong system and I have entered the wrong world
Chapter 500 17 minute ago -
Siheyuan: Seventeen-year-old He Yuzhu
Chapter 318 17 minute ago -
Siheyuan: Started at 57, he is a ruthless person who doesn’t talk much!
Chapter 492 17 minute ago -
Pokémon the Movie: Pokémon Hunters Who Don't Look Like Villains
Chapter 300 17 minute ago -
Siheyuan: The happy life of a little chef
Chapter 304 18 minute ago