Rebirth 07 Becomes the First Internet Celebrity.

Once the issue comes up to patriotism and national sentiment, netizens become surprisingly united in their response to the outside world.

And this outside is the program team.

The program was first broadcast on Kyoto TV and was also recorded in Kyoto. For a while, Kyoto TV’s phone was almost blown up by calls.

They all demand that the relevant persons in charge of this program group must be punished.

Fool the audience, malicious editing.

The judges were pro-Western and fawned on foreigners. They suppressed dissenting contestants' patriotic remarks, distorted facts, and took the lead in isolating them. These were many very bad incidents.

Some netizens even posted messages online calling for a boycott of Kyoto TV, and many people followed suit.

Under pressure from public opinion, Kyoto TV issued a related announcement in order to quell public anger, carried out a post-production process, punished the director, and appointed an executive director, and then the matter was left unresolved.

As for some media magazines that Zhang Xinyue contacted to report on this incident, except for online portals, they were rejected by many print media.

When Zhang Xinyue and Jiang Xue reported these things, they were very emotional and felt it was unfair.

"It's normal because we are still too small. If it were me, I would not offend a TV station in Kyoto for a small model and a small company. We have made a profit from this matter, and that's enough."

Hearing Jiang Xue say this, Zhang Xinyue put away her unhappy mood and expressed her agreement.

"The meeting will be held this Saturday at 8 am." Jiang Xue thought for a moment and then instructed.

"What is the direction of the meeting?" Zhang Xinyue asked curiously.

"Review the game." Jiang Xue replied.

The people at the meeting were basically the people behind the scenes who had participated in this incident. Looking at the dozen or so people sitting at both ends of the seats, all of them were young people who had experienced the Wendi incident, and everyone was as happy as soldiers who had won a battle.

The theme of the meeting was review, and the first one was the impact of the Wendy incident on the industries under his name.

A girl wearing glasses came first. She was the person in charge of the operation of Wendi. Her surname was Huo, and her name was Huo Ying.

She used the computer to project the screen and told everyone about the number of views on Wendi's blog and the increase in the number of fans during this period.

And some brands want to cooperate online and have quotations.

Before she first participated in the modeling competition, Wendi's blog had more than 10,000 followers.

After the show aired this incident, Wendi now has 280,000 fans.

This is not the era of later times, where there are millions or tens of millions of bloggers.

Two hundred and eighty thousand blog followers are almost catching up with the number of blog followers of some second-tier celebrities.

The blog content has been viewed millions of times.

“The data may drop after this incident, as most of them are just passers-by who are here to join in the fun. However, after this incident, Wendi’s number of die-hard fans has increased a lot, and the reward from these fans is the sales data of our Taobao store.” He then opened another data dial, revealing that the total sales of the store’s products in the most recent month was more than 30,000.

Lian Jiangxue was surprised when she saw the sales volume of 30,000. Wendy's store is a mid-range boutique store. Currently in autumn and winter, the price of some coats is between two hundred and five hundred.

The cheapest base vest and basic long-sleeved T-shirt in the store are priced at 79 and 99, compared to other Taobao stores, which are priced at and .

The price is similar to that of some current physical brands, but it is a high average order value in an online store.

Thirty thousand orders a month, with an average unit price of 150 yuan. The total turnover is million, enough for some brand stores to sell for more than a year.

The profit margin of clothing is huge. After deducting taxes and labor costs, their profit can still reach 30 to 40 percent.

Jiang Xue flipped through the financial report in her hand and said, "Thank you for your hard work this month. The salary of all employees in the company will be doubled this month."

"Thank you, boss." All the employees present thanked Jiang Xue happily.

"In addition, I have seen good customer feedback on several products that Taobao shops hired designers to make patterns for, so we can develop in this direction and train more of our own designers and pattern makers to produce more good styles and best-selling products."

"Okay, boss. Also, these are the brands and quotations that Wendy is currently discussing cooperation with. Currently, the promotion fee for a single blog post by Wendy is already in the five figures." Huo Ying handed another folder to Jiang Xue.

Jiang Xue flipped through the documents and said, "As for brands, you should do a good job of background checks. First of all, the products you promote cannot be counterfeit products. Not only Wendy, but other bloggers in the company should pay special attention to this. Such products can easily backfire on the bloggers themselves."

“Second, we don’t just pursue high quotes and high returns. Whether it’s our own products or cooperative products, product quality always comes first.”

“Third, for long-term healthy development, the creators signed by the company should reduce the number of commercial collaborations and produce more content that is valuable to fans.”

"I've seen other shop owners imitating the same products as Wendi's on Taobao. The prices are very low and the quality is definitely different, but many consumers may not be able to judge. Since we want to make samples, we must ensure that the products are different from those on the market and make them differentiated. At the same time, the relevant responsible departments will complain to Taobao stores that use Wendi titles or directly use our photos for products."

Everyone present wrote down Jiang Xue's request in the meeting notebook. At the same time, they couldn't help but admire the boss's vision. Generally, when a boss sees money, as a superior, he would want to take advantage of the traffic to make a quick buck.

Their boss is young, calm and composed, has bottom lines and principles, is not greedy for money, and rarely appears in the company, but when he does appear, the decisions he makes, the general directions he gives, and the suggestions he proposes are beyond their understanding.

Working under such a boss makes me feel at ease and full of confidence for the future.

"Cui Yuan, Huo Ying and Zhang Xinyue stay. The rest of you go to work. Thank you for your hard work." After Jiang Xue finished speaking, she said some polite words to those who were leaving, and the others left.

There were only four people left in the conference room at this moment, and Jiang Xue was still sitting in the main seat.

"What have you learned from the Wendy incident?" Jiang Xue asked. The three of them sat up straighter. Huo Ying answered first: "When encountering a crisis, understand the public's emotions, know their anger points, guide them correctly, and resolve the crisis reasonably."

"Collect effective feedback, refine arguments and evidence. After this incident happened, my team and I read a lot of comments and replies to this incident. From the comments, we found some opinions on this incident that I might not have thought of, but were raised by the public. We found the useful ones and amplified them." Yuan Yuan also expressed his own views.

"I think the most crucial link is the fans," said Zhang Xinyue.

The three of them looked at her together.