Become the richest man in the world starting from the rebirth of college entrance examination

Chen Qi received a call from Mo Wenwei while doing post-production in the recording studio. Zhou Hao was also there. Seeing her cell phone ringing, and the caller was Mo Wenwei, she hurried out of the recording studio and answered the call.

"Sister Wei."

Chen Qi has always been sweet-talking and addresses her brothers and sisters in a very affectionate way. When she was in Hong Kong, she called Mo Wenwei that way, and Mo Wenwei liked it very much. When she heard Chen Qi call her that on the phone, she felt even happier.

"Xiao Qi, I called to thank you. You helped me a lot. I don't know how to thank you..."

Chen Qi knew that Zhou Hao was promoting Mo Wenwei's "Fruits of Midsummer". When she heard what she said, she hurriedly said, "Sister Wei, you can't thank me for this. This was all done by Brother Zhou Hao."

Mo Wenwei said softly, "Thank you first."

Then, Mo Wenwei asked, "Do you have Mr. Zhou's phone number? Can you give it to me?"

Chen Qi smiled and said, "I'll give it to you later, but Brother Zhou Hao is right next to me now, do you want me to ask him to answer the phone?"

Mo Wenwei asked in surprise: "Mr. Zhou is with you?"

"Yes." Chen Qi said, "We are in the recording studio. We recorded two new songs yesterday and are doing post-production."

"Really?" Mo Wenwei immediately asked, "Do you want to come to Hong Kong to try out the new song you recorded? If you want, give it to me and I will help you get it on the charts in Hong Kong. Do you have any Cantonese songs? It would be even better if you have a Cantonese song!"

Chen Qi chuckled and said, "There is a Cantonese song that Brother Zhou Hao said he wants to get on the Hong Kong charts. I'll ask him later. I wonder how he'll arrange it."

Mo Wenwei immediately said, "If you want to make it to the charts, I will definitely help you with all my strength! Oh, and I will definitely help you too!"

Chen Qi was straightforward and didn't say anything polite. He said directly, "Okay, then I'd like to thank Sister Wei first. Wait for me, I'll ask Brother Zhou Hao to answer the phone."

Zhou Hao was standing behind the sound engineer, silently listening to him modifying and splicing the details of the song. At this time, Chen Qi gently pulled his clothes from behind and whispered in his ear: "Sister Wei called, she wanted to thank you."

Zhou Hao nodded, and came out of the studio with Chen Qi. He then answered the phone and said with a smile, "Hello, Miss Mo."

"Hello, Mr. Zhou!" Mo Wenweiwei's voice was trembling, and she said nervously, "You have helped me so much, I really don't know how to thank you..."

Zhou Hao smiled and said, "It's just a small favor, so don't be so polite. I only had the chance to hear it yesterday because Xiaoqi recommended it to me. It's indeed a very good song, and the title matches the season. But Xiaoqi also told me that your record company will not start promoting this album in mainland China until the end of next month. She said she wanted me to help you promote this song in the middle of summer. If we wait until autumn to promote it, it will be too late, so I made some arrangements."

Zhou Hao naturally wanted to leave all the favors to Chen Qi. After hearing this, Mo Wenwei was indeed very grateful to Chen Qi. However, Chen Qi felt a little uncomfortable. It was obviously Zhou Hao who did it, so why did he bring it upon himself?

Mo Wenwei thanked him again and said, "The company has not had the energy to promote in the mainland before, and the mainland album has not been produced yet, so it was delayed."

Zhou Hao's mind moved, and he asked hurriedly: "How many copies did you prepare?"

Mo Wenwei said: "There are 300,000 tapes and CDs in total."

Zhou Hao asked in surprise: "So little?"

Mo Wenwei said: "Generally, not too many copies are made for the first edition. 300,000 copies of this album is a bit too much. The record market is shrinking now, and the pirates in the mainland are faster than us. We can't sell them at all."

Zhou Hao just had a thought, and felt that the genuine album was a very unique resource. Based on his understanding of the mainland market, there are actually many reasons for the rampant audio and video piracy in the mainland. The cheapness is certainly a big reason, and the weak genuine sales channels are also a big reason. It is not only audio and video products, but also books in the mainland. It is better in big cities like Beijing. In second- and third-tier small cities, there are hundreds of bookstores, but only Xinhua Bookstore sells genuine books and audio and video products. Other bookstores and audio and video stores all sell pirated products. Is it because consumers are reluctant to spend money? No, in small cities, many pirated books are also sold at marked prices in bookstores. They are not cheap at all. It’s just that consumers have no choice.

As for audio and video products, the price difference is not that big. Ordinary pirated tapes cost at least four or five yuan, exquisitely made ones cost seven or eight yuan, and better ones can cost more than ten yuan. The price of genuine products is about the same, but for dealers, the profit from selling genuine products is much lower than that from selling pirated products, so they simply don't stock genuine products. Consumers also have to spend money to buy pirated tapes and CDs. If there is a truly reliable genuine sales channel, some of them are willing to spend a few more dollars to buy genuine products. After all, they will buy a singer's album only if they like him.

Record companies are also in an awkward situation. They also want to sell albums to second-tier and third-tier cities, or even fourth-tier and fifth-tier cities, but there is no way. They simply do not have their own sales channels. The owners of those audio-visual stores that sell pirated copies are unwilling to help them sell genuine copies. So even if there is room and value in the market, they cannot open it. Only e-commerce has this strength. Through the postal system's nationwide network, e-commerce can sell genuine albums to every corner of China.

Therefore, what Zhou Hao is thinking about now is whether he can sell Mo Wenwei's mainland version album on Taobao. As long as Rolling Stone grants authorization and clarifies the copyright, consumers can believe that Taobao's self-operated and authorized audio-visual products are genuine. In this way, consumers can buy them with confidence. Moreover, he has a more suitable product in his hand, that is, Tieba. At that time, he can open a public top advertisement in Mo Wenwei Tieba to tell users that they can buy genuine albums on Taobao. The conversion rate will be very high.

As for whether selling albums will affect Taobao's original logistics capacity, Zhou Hao is not worried, because those who will buy audio and video products must be fans, and fans will be more patient than ordinary users. So Taobao can directly use ordinary mail to send albums. Not only will it not occupy the transportation capacity of EMS, but it will also be cheaper and affordable, and will not increase the price of the album itself too much. Otherwise, if EMS is used, the shipping fee can buy the album.

Zhou Hao's mind worked quickly. After thinking things through, he realized that this model could do more than just sell Mo Wenwei's albums. He could cooperate with the Rolling Stones and sell albums of all Rolling Stones artists. If the sales were good, other record companies would probably come to Taobao and ask them to help sell their albums. If that happened, it would not only greatly increase Taobao's order volume and Taobao and Alipay's turnover, but would also bring profits to Taobao, because Taobao could get a commission from every album sold.

At this time, Zhou Hao asked Mo Wenwei: "Ms. Mo, can you help me pass a message to the top management of Rolling Stone?"

Mo Wenwei said hurriedly: "Mr. Zhou, please tell me, and I will definitely help you convey it."

Zhou Hao said: "I think the Rolling Stones can give Taobao a license, fully authorizing Taobao to sell your records, or even the entire Rolling Stones' records. Taobao's sales channels are very strong. If they are interested, they can learn more about it before making a decision."

Mo Wenwei immediately said, "Okay, I'll help you convey it right away."

Zhou Hao said: "Okay, I'll wait for your news. You can also give them my phone number and let them contact me directly."

Mo Wenwei said: "Then wait a moment, I will write down your number."

……

The top executives of Rolling Stone were also shocked by the overnight popularity of "Fruits of Midsummer". They were also pleasantly surprised by the speed of response of the mainland performance market. Not only private performing arts companies, but even CCTV sent out invitations for the same song. The reason was simple: Mo Wenwei was really popular.

Now, almost half of the radio stations in mainland China have played this song, and the number of plays on Wangwa.com has been increasing at an alarming rate. This will definitely boost album sales significantly, but the top executives of Rolling Stone feel that this time the pirates will definitely get a bargain. But it doesn't matter, Mo Wenwei's fame and value have increased, which is a huge and sustainable asset for the company.

When Mo Wenwei conveyed Zhou Hao's words to the senior executives of Rolling Stone, they were so excited about the news she conveyed that they almost hugged each other and cried.

The Rolling Stones are a record company with great musical aspirations. They also brought out the three great rock bands. It can be said that they not only promoted pop music in Hong Kong and Taiwan, but also promoted the development of rock music in mainland China. However, they have been miserable in recent years. They cannot fight against pirates and digital music at the same time.

In fact, the senior management of the Rolling Stones had a good vision. They knew PP, Wangwa.com, and Taobao. Although they did not understand e-commerce, they knew the model of Taobao.com and knew that Taobao could solve the sales channel of their records! Zhou Hao actually took the initiative to cooperate with them, which made them even happier.

Soon Zhou Hao received a call from the CEO of Rolling Stone. After the greetings, the other party gave Zhou Hao a positive answer: Rolling Stone was willing to authorize all singers' albums to be sold on Taobao, and was willing to accept 20% of the sales as a commission to Taobao. Twenty percent sounds high, but for audio and video products, this proportion is very low.

They even had a feeling: Is Zhou Hao an angel sent by God to save them? Yes, absolutely!