It was only when Zhou Hao returned to the company that he learned that Lu Yatong had recruited a deputy editor-in-chief for the PP portal. The deputy editor-in-chief was named Cao Yi, who was previously the deputy editor-in-chief of the NetEase portal.

Zhou Hao had never heard of Cao Yi, but he believed in Lu Yatong's vision. Regardless of whether Cao Yi could compare with Nie Yuan, as long as he could carry the early stage of PP Portal, he would be satisfied.

Cao Yi arrived at the post very quickly, but Zhou Hao did not meet him. Instead, he asked Lu Yatong to follow up with him. He told them all his ideas about the portal network and asked them to communicate with Cao Yi first. This was a good opportunity for Zhou Hao to see Cao Yi's comprehension and execution capabilities.

Xi Renran from Hong Kong's "Weekly" also contacted Zhou Hao soon after he returned to China. In addition to polite greetings on the phone, the most important thing was to confirm with Zhou Hao to make sure that what he said that night was not impulsive.

Zhou Hao's very firm answer dispelled her doubts.

Just when Zhou Hao focused all his attention on how to continue to destroy hao123 and Li Xingping, Liu Qiangdong brought Zhou Hao the latest news about the official Taobao store. At present, more than brands have signed agreements and paid deposits and service fees, including several well-known brands, such as Jinli mobile phones, MasterCard PHS, Shenzhou computers, and Taimao repeaters.

Zhou Hao discovered a very interesting phenomenon. Although these brands are well-known brands in their respective industries, none of them are leading brands.

Jinli Mobile currently ranks among the top five in terms of sales in China. Apart from Motorola and Nokia, it is also pressured by the most powerful domestic mobile phone brand at the moment - Bird. Although it is now the second largest domestic mobile phone brand in terms of sales, the gap between it and Bird is very large.

Although MasterCard PHS is also the second in the industry, the sad thing is that it is overshadowed by UTStarcom, which has more than half of the market share, far exceeding the second in the industry.

The computer system market is becoming increasingly popular. As a market disruptor, Shenzhou launched the sale of complete machines last year, but it was almost isolated and suppressed by the entire industry, making it very difficult for it to stand out.

Taimao's repeater is also very interesting. In 2001, the domestic repeater market sales exceeded 1500 million units. This year, the market sales are expected to be about 30 million units. The market of nearly 40 billion is also very large. However, in such a large market, BBK alone accounts for nearly 20%, followed by Wanxin with nearly %. But Taimao's technical strength is also very strong. This brand has always been very strong in the research and development of repeater technology, but because of its lack of operation and low popularity, BBK's technology is not outstanding, but because of its brand popularity, its market share remains high.

After Zhou Hao saw the brands Liu Qiangdong had sorted out for him, he called him and asked, "Don't the leading brands in these industries want to cooperate with us?"

Liu Qiangdong said: "Yes, BBK wanted to cooperate with us and they also applied for an official store, but after we announced the cooperation standards for official stores, they gave up.

Their answer was: BBK has a strong reputation and mature sales channels. If we allow them to register for free, they are willing to join. If we charge a fee, they will not consider it. "

Zhou Hao smiled and sighed: "Big brands are arrogant."

Liu Qiangdong said: "He thought that it was an honor for Taobao that he joined, and that we were taking advantage of him by placing the brand with us."

Zhou Hao smiled and said, "In fact, they do have a point. But if we want to increase the influence of our platform, the best way is to attract a large number of well-known brands to join us. The more big brands that join us, the greater the platform's popularity and influence. But they overlooked a very serious problem. If they don't cooperate with us, their competitors will definitely cooperate with us."

Liu Qiangdong said: "I think so too. Big brands are arrogant, but if we make them aware of the crisis, they will definitely come to us and talk to us. The most urgent task now is to use our platform to help these brands that have already reached cooperation with us sell as many products as possible."

Zhou Hao said: "You decide the specific operation strategy. APP can provide you with enough traffic support. If you want to do it, do it well. Join hands with these partner brands to organize an online shopping promotion festival and strive to create the largest online shopping event in history."

Liu Qiangdong said: "I understand what you mean. I will study it in the next two days."

Zhou Hao reminded: "Remember to communicate deeply with the cooperating brands. We give them enough exposure, and they also need to be sincere in the price. Sufficient exposure + cost-effectiveness are the key to online shopping orders. Lychee's success depends on this unique method, so manufacturers must cooperate with us sincerely."

Liu Qiangdong said: "Okay, I will definitely communicate more with the manufacturers and try my best to get them to show their utmost sincerity."

After that, Liu Qiangdong asked Zhou Hao again, "How is the progress of your PP portal? Do you want to ask Nie Yuan out to talk again?"

Zhou Hao said: "Not for the time being. He is very stubborn and no matter how much we talk, he is not willing to leave Sina and join Haobo Technology. So we should follow my pace and destroy the Sina portal that he built first."

Liu Qiangdong asked again: "How is the acquisition of hao123 going? Last time I heard you say that this link seems to be quite important."

Zhou Hao smiled and said, "I haven't contacted the founder of hao123 yet, but he must be having a hard time now."

……

Just as Zhou Hao guessed, Li Xingping has indeed been suffering these days.

He is probably the first person in the Internet field who can suffer such severe psychological damage offline.

No one expected that pp123 would spread the war from online to offline. This is difficult to accept for current Internet peers, and everyone was in danger for a while.

The entire Guangdong Province is full of PP123 advertisements. Li Xingping can see PP123 wherever he goes. Even the doors of the public toilets in shopping malls, which used to be covered with dating phone numbers, are now posted with PP123 advertisements.

In the past few days, due to the strong promotion of pp123, the traffic that Li Xingping had stabilized with great difficulty began to decline again. So far, the traffic has lost more than %, the advertising revenue has lost %, and the transaction price of advertising has continued to decline.

Advertisers have also noticed the decline of hao123. For them, advertising at this time cannot be estimated based on current traffic, because hao123's traffic is too unstable and may drop at any time. So they use this to lower the price, and Li Xingping has no choice but to accept it.

Traffic is declining, revenue is plummeting, but pp123's ads are still with us.

Right now, the offline promotion of pp123 has become a hotly discussed topic in the Internet field. Some people say that Haobo Technology is simply a big god in the Internet. When everyone is still groping, he has mastered various ways of playing and can use various methods to kill, maim and collapse his opponents anytime and anywhere. Others say that Haobo Technology is a robber in China's Internet industry, and the most unethical robber because it only attacks its peers.

Regardless of the industry's evaluation, it is undeniable that Zhou Hao's large-scale fire suppression has achieved very good results.

Li Xingping has been busy meeting many friends recently, hoping to find inspiration from communicating with them and solve the current troubles, but after a few days, he realized how difficult the current crisis is.

No one thought that Li Xingping could still turn the tide, and many people even believed that hao123 could not hold on for much longer. They gave Li Xingping a pertinent suggestion: act quickly before being killed by Haobo Technology.

Sell ​​it? It's easy to say, who would buy a navigation station that is about to be killed? Even if they would buy it, the price would probably be ridiculously low. How could Li Xingping be willing to do so? But if the buyer is asked to buy the navigation station at a normal price, no one would be willing to do so unless he can save it.

Just when I was struggling with this, someone woke me up with a word: sell it to Haobo Technology.

Now hao123 is clearly losing, and pp123's market share is constantly increasing. In this case, whoever buys hao123 will have hao123 die in his hands. In front of Haobo Technology, no one can save it. But if it is sold to Haobo Technology, it will be different. Although Haobo Technology's current market share exceeds 5%, hao123 still has 123% of the market share. If Haobo Technology buys hao, they can instantly own % of the market share of the entire navigation website market, which is of great significance to them.

On the second day after Zhou Hao returned to Beijing, Li Xingping took the initiative to contact the business department of Haobo Technology, trying to talk to Haobo Technology about cooperation with hao123.

Lu Yatong found Zhou Hao, told him the news, and asked him about his recent plans.

Zhou Hao said to Lu Yatong, "I'm busy recently and don't have time to see him. You can ask him to come to Beijing to talk to him. My psychological price is 123 million for the package. If Li Xingping is willing to sell it as soon as possible, the price can be increased a little, but the final transaction price must not exceed 1500 million."

After Lu Yatong understood Zhou Hao's bottom line, she immediately nodded: "Then I will ask him to meet and talk."

Zhou Hao reminded: "You can talk, but you have to be polite. Since he took the initiative to talk to us, you don't have to rush to talk about the price after you meet him. You have to give him the necessary contempt and threats first, and then talk about the price with him after he panics."

Lu Yatong immediately said, "I understand, Mr. Zhou."

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