Become the richest man in the world starting from the rebirth of college entrance examination
Chapter 444: Accept All
The anti-lychee alliance was incredibly efficient. Letters of termination came one after another. The two OEM manufacturers were isolated by the entire industry before Lychee was even launched on the market. Their demands were very simple, which was to require the two OEM manufacturers to immediately stop cooperating with Lychee.
As for the deposit and penalty contracts signed between the two manufacturers and Lychee, the Anti-Lychee Alliance suggested that they delay the process by first applying to the court to invalidate the contract and freezing the contract in the court. Then they can slowly negotiate and stop the production of Lychee during the window period when the court is going through the procedures. As long as the products cannot keep up, there is no need to worry about Lychee causing trouble.
But this suggestion obviously has loopholes. Not to mention that the contract is signed in black and white, the court does not support the cancellation of the contract at all. Even if the court accepts the OEM manufacturer's request, it will eventually reject it. If the OEM manufacturer stops production before the court gives a clear judgment, Lychee can countersue according to the contract, and the OEM manufacturer will definitely lose the case. At that time, the manufacturer will face huge compensation. If it cannot pay the compensation, Lychee can ask the court for compulsory execution, and then the OEM manufacturer will be finished.
However, if they continue to produce for Lychee, the OEM manufacturers will be in an awkward situation. They will lose a large number of orders in a month.
At present, in addition to imposing sanctions on Lychee's OEM manufacturers, the entire MP3 industry also has opinions on Lychee, the troublemaker. They have been in the industry for many years and are very familiar with the cost of MP3s. Lychee's selling price of 388 yuan is definitely not profitable. After taking into account various expenses such as channels, not only does it not make money, but it loses money.
They estimated that the OEM cost of each Lychee should be around 330 yuan, and the remaining 58 yuan would be basically nothing after tax. If sold at this price, the average loss for each unit would be around 100 yuan. Even if Lychee had the support of Wangwa.com, it would not really do such a stupid thing.
They think that no one would do a business at a loss. The reason why Lychee did this is to rely on Wangwa.com's influence among music lovers to stand out with low prices. The biggest possibility in the future is that Lychee will only sell a small number of MP3s at a loss, and then raise the price as soon as the brand becomes popular.
According to their prediction, the maximum number of goods that Lychee can get in the first batch will not exceed 3 units. Although Lychee announced that 388 MP388 players will be sold at a price of 3 yuan this time, the industry expects that the number of MP468 players that Lychee will actually sell at the price of 500 yuan will not be units. units will be good. The rest will definitely be sold at a price of more than or even more than yuan.
No matter how Lychee tried to attract attention at the beginning, the Anti-Lychee Alliance believed that Lychee's ultimate goal was to make money. As long as it wanted to make money, it would raise prices. By then, its only competitiveness against other brands would be its outstanding appearance design. Appearance design is nothing. Even if there are patent restrictions, it can be avoided by copying.
So right now, in addition to putting pressure on OEM manufacturers and Lychee, everyone has also formulated their own strategies.
First of all, all brands need to jointly plan a large-scale promotional campaign, but this campaign will be launched after Lychee goes online. The reason is very simple. Lychee has made such a big publicity, and they will not really sell 388 units at a loss, so the real 3 yuan MP will definitely be in short supply. No matter how much Lychee will set the price in the future, once Lychee raises the price, other brands will immediately launch their own promotional activities, which can attract buyers who did not buy Lychee. They will absorb the users that Lychee cannot absorb.
Secondly, based on Lychee's design, they copied several similar MP3 models to increase their own competitiveness and distract Lychee's attention from the market.
However, they had calculated everything but failed to anticipate that they would make a wrong judgment at the very beginning. Zhou Hao had never intended to make Lychee profitable from the beginning, and he did not have the costs that other peers thought. 388 yuan was a price that neither lost nor gained. In order to accelerate the development of Taobao, to promote the popularization of MP3s, to promote the MP3 industry and the rise of Wangwa.com, he could continue to use this price.
Just when the anti-lychee alliance thought they had established their authority through the ban, Lychee's front-end business received an order from Zhou Hao and rushed directly to the two OEM manufacturers, bringing the desperate OEM manufacturers a life-saving good news.
Lychee is willing to place additional orders on the same terms based on the first batch of OEM contracts signed between Lychee and the two manufacturers. No matter how much idle production capacity these two OEM manufacturers have, Lychee will accept all the orders.
In other words, the contract for the first 100,000 units will be signed in the same way as it was signed now. Lychee will never take advantage of the situation. Moreover, these two manufacturers no longer have to worry about other companies terminating the contract, because Lychee will take over all their production capacity. Even if all the production capacity of the two companies is given to Lychee, Lychee can still handle it.
This news was like a life-saving straw for the two OEM manufacturers, directly saving them from their predicament.
At this point, they did not think that this was a trap set by Lychee, but that those other MP3 brands were too dirty. For their own purposes, they actually used this method to coerce them and even put them to death. Before, they threatened to stop cooperation with them, and now all their production capacity has been signed to Lychee, so they should stop the cooperation immediately.
Therefore, the legal departments of the two OEM manufacturers actively responded to the termination letters, signed and stamped all the termination letters sent to make them legally effective, and then sent the signed and stamped contracts back to all the MP3 brands that proposed termination.
Now it was the turn of those cooperating mp3 brands to be dumbfounded. The purpose of their sending the termination letter was to force them to take sides, but they never expected that the two OEM manufacturers would actually agree. Moreover, they were afraid that they would go back on their word, so they immediately turned the unilateral termination letter into a document recognized and confirmed by both parties and with legal effect.
The panicked major MP3 brands asked around and found out that Lychee had already found the two OEM manufacturers and signed contracts with them for the production capacity released by their termination of the contracts.
The Anti-Lychee Alliance held another emergency meeting. This time, they wanted to discuss how to target Lychee in the market.
Until now, they still believe that Lychee will definitely increase the price of MP3. A price of 388 will definitely result in a loss. All the MP3 brands present, including Lychee, cannot afford to play this game. No one will participate in the fight over 388 yuan. When Lychee has struggled enough and wants to make money, everyone will lose some money together to strangle it completely. If Lychee raises the final price to 500 yuan, these brands will join forces to raise the price of competing products to 450 yuan. After Lychee has lost money, everyone will lose money together and join forces to strangle Lychee.
……
Zhao Yuanshan has been feeling a little upset lately.
There is a colleague in the unit who has been competing openly and secretly with me for several years. The two of us have always been at loggerheads. After all, we are surprisingly similar in many ways. For example, both graduated from prestigious universities, both are from other places, both passed the civil service examination in Beijing, both found husbands from Beijing, both have a daughter and are about to take the college entrance examination, and are even special students. The only difference is that Dou Yun was admitted to the Film Academy, while her daughter was admitted to Beijing Sports University this year because she is good at badminton.
The two have been competing fiercely because their situations are too similar and they work in the same department. The worst thing is that Zhao Yuanshan's image and temperament are much better than the other party, which makes the other party very angry. She thinks that she is taking advantage of her beauty, so she regards Zhao Yuanshan as her biggest rival. After years of competition, the two have begun to extend the competition from work to all aspects.
The daily comparisons in food, clothing and daily necessities are fine, but what made Zhao Yuanshan most upset was that her daughter Dou Yun failed the art exam, while her daughter was specially recruited by Beijing Sport University. During that time, she often secretly ridiculed and mocked herself at work, thinking that she had finally won and was overjoyed. Later, her daughter's art exam results were changed back, which made Zhao Yuanshan proud. Unexpectedly, she started arguing with her about buying a house again.
Beijing Film Academy and Beijing Sport University are only separated by a road. Both of them wanted to buy a house nearby to make it easier for their children to go to school. When she was looking for houses with her husband, her husband had been keeping an eye on them. As long as she heard which community or apartment type Zhao Yuanshan had looked at, she would go and see them too, and she would definitely look at the better ones. When Zhao Yuanshan didn't like any of the houses she looked at, her husband guessed that she was short of money, so she attacked her indirectly, mocking her for looking at houses everywhere but not buying one.
This afternoon, Dou Zhengping just picked up Zhao Yuanshan and felt that Zhao Yuanshan was unhappy. He couldn't help asking: "What's wrong with you today? Are you unhappy?"
Su Yuehua said angrily: "It's still Hao Anrong!"
When Dou Zhengping heard about Hao Anrong, he knew that this woman had been fighting with his wife for several years and had often caused trouble for his wife, so he immediately asked, "What is Hao Anrong doing now?"
Zhao Yuanshan sighed, "She's just showing off. She always brags about everything. She buys clothes and says she asked someone to buy them for her from a foreign counter. She buys a bag and says she brought it back from Hong Kong. Her daughter was specially admitted. She made fun of me when our Dou Yun failed the entrance exam. Recently, she brought up buying a house again. Today, she went even further. She said in public that we went around the Film Academy but didn't see any buyers. She also said that the sales ladies at the surrounding real estate projects would hide when they saw us."
Dou Zhengping frowned, a little angry, "She's too talkative. What does it have to do with her whether we buy a house or not?"
Zhao Yuanshan looked depressed. "She just bought a 130-square-meter three-bedroom apartment in Dongjun Mansion over the weekend, and she's already showing off so much that I don't know her last name. After all these years, she finally has something that can completely surpass me. Isn't she going to make a big fuss about it?"
Zhao Yuanshan was so angry that she asked Dou Zhengping with red eyes: "Isn't it just buying an apartment? What's the big deal? We can't afford a house worth about one million yuan, but she shouldn't say such disgusting things in front of so many colleagues, right? She also kept saying how good Dongjun Haoting is... She also said to me, Yuanshan, you should have never been to Dongjun Haoting, right? The house there is really nice, the environment is good, and the apartment is good. It is said that there is a small apartment, but I don't know if it is still available. Let's go and have a look, it would be better if we also buy one and become neighbors in the future. She also said that if we don't have enough money, just say hello to her. We have been colleagues for so many years, so she will still help with this little favor..."
"This is too bullying!" Dou Zhengping was so angry after hearing his wife's description. He could imagine how his wife could keep her face clear when she was bullied like this in front of her at work.
Dou Zhengping asked angrily: "Where is she? I want to talk to her!"
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