Even after many years, Zhou Hao still believes that the most awesome thing about the game Happy Farm is that it can easily lower the IQ of all players.

Although this game has a short lifespan, during its most vigorous period, its addiction index was very high, even higher than that of most online games.

Moreover, this game has a wide range of users and a wide age span, which is even more jaw-dropping. Anyone aged from 7 to 70 years old can basically kill everyone as long as they have the ability to operate a computer.

Whether it is a middle school student who saves money for breakfast every day to surf the Internet, or a big boss who makes millions a day, once he plays this game, he is almost uncontrollably addicted. Internet elites like Mr. Li and Luo Chenyi cannot escape.

At this moment, Mr. Li was very annoyed. According to the time he recorded, Luo Chenyi's previous wave of potatoes would have to wait at least one minute for harvest time. But he didn't expect that the six fields in front of him had all turned into corn seedlings, and according to the According to time calculation, this batch of corn has been planted for several minutes.

Li finally calculated the time and realized that shouldn't be the case. How could this guy collect that wave of potatoes nearly ten minutes in advance?

Thinking about it carefully, the only way to speed up maturation is to use chemical fertilizers, but the system only gives away two packages, and other than that, it is not open for purchase. Mr. Li doesn’t know where to get more fertilizers. Luo Chenyi can give six packages at a time. The plot of land shortens the maturation time and has at least six packs of ordinary fertilizer. Does he have any tips for obtaining fertilizer?

Mr. Li really wanted to ask him, but he was too embarrassed to call him. Although he knew that the other party was not sleeping, it was really hard to talk about calling him.

But seeing Luo Chenyi, this guy has been promoted to another level. The gap was getting bigger and bigger, and he couldn't hold it any longer, so he took out his mobile phone and called Luo Chenyi.

Luo Chenyi received a call from Mr. Li and asked: "Mr. Li, what's wrong so late?"

Mr. Li said: "What are you busy with? Have you slept?"

"Not yet." Luo Chenyi said with a smile: "I am playing Happy Farm in Tieba. I see you are playing too."

Mr. Li chuckled, "Yes, I was paying attention to their new moves, so I also played it. This game is very interesting and it is a good product."

Luo Chenyi smiled and said: "Yes, it is very innovative. It seems that this game will become popular soon!"

Mr. Li hummed absentmindedly, and then asked pretending to be curious: "Oh, by the way, where did you get so much fertilizer in your game?"

Luo Chenyi didn't expect that Mr. Li would ask this question. After a moment of astonishment, he said: "It seems that harvesting, plowing the ground, stealing vegetables, and helping friends weed, water, and kill insects all have a chance to get fertilizer, and the chance is quite high. I ran to the post forum to add it." Many friends have a better chance of getting fertilizer this way.”

Mr. Li suddenly realized, "I understand, okay, it's getting late. You should go to bed early. We will have a meeting tomorrow to discuss this game."

"Ok."

After hanging up the phone, Mr. Li immediately searched his friend list from top to bottom. He stole vegetables several times and helped his friends' farms several times. Finally, he got two packs of ordinary fertilizers.

Mr. Li suddenly became interested and realized that he didn't have many friends. He immediately went to the Tieba forum and found many people who had added each other as friends.

Grow vegetables, steal vegetables, help, and collect fertilizers. Mr. Li got excited as soon as he played and played until nearly three o'clock in one breath.

Luo Chenyi was even more ruthless in order to keep his number one position. He sneaked into the bedroom with his notebook, and while his wife was already asleep, he would open his eyes every half hour, turn on the computer to collect and plant vegetables. After two or three times, he had formed a biological clock, and he would wake up automatically after half an hour of squinting.

Relying on this kind of perseverance, Luo Chenyi took the lead in breaking through level 9 the next morning, two levels higher than the second person on the friend list.

Not only Luo Chenyi and Mr. Li, hundreds of thousands of netizens indulged in Happy Farm that night, it was extremely popular.

In the legend, several people were forming a team to fight monsters. Among them, the Taoist priest who was responsible for restoring blood suddenly said: "Hey, brothers, wait for me for two minutes, I will collect some food!"

"What? Where are you going to collect vegetables in the middle of the night?"

"Hey, you haven't played Happy Farm in Tieba?"

"What a happy farm! It's still legendary!"

"Oh, I won't tell you now. Just give it a try when you have time and you will know. I will collect the vegetables first and let those bastards steal them later!"

Seeing that the wet nurse was temporarily offline, other people in the team were also a little curious: "What kind of happy farm, you don't even brush the monsters and run to collect vegetables."

"Hey, it's not interesting if he's not here anyway. I'll go take a look."

"Then I'll go too, log off first, and we'll talk about it later."

Scenes like this are repeated in any online game. Even among poker players in Lianzhong World, there are often people who don't respond for a long time, and others don't understand. After a lot of scolding, the other person comes back and apologizes again and again. They were collecting or stealing vegetables just now. When everyone heard about it, they all rushed to register a Tieba account to go around and see what this happy farm is.

By nine o'clock the next morning, the number of users of Happy Farm had reached 1.8 million. This speed was simply brutal.

Zhou Hao did not stay so late at Haobo Technology and went back to rest at two o'clock. At nine o'clock in the morning, Guo Kaiyu called Zhou Hao with joy and told him the astonishing figure of 180 million. Don't talk about him, even Zhou Hao They were all shocked.

If an online game could have 1.7 million users in the first nine hours of its launch, this online game would definitely be incredible. There has never been a game with this kind of growth rate in China.

However, what so many online games have not been able to do, Zhou Hao has done with a simple and low-cost lash game, which makes Guo Kaiyu even more happy.

Zhou Hao calmed down a little, "How many times have you added friends?"

"Twelve million!" Guo Kaiyu said: "At night, many people realized that this game needs more friends to achieve rapid improvement, so everyone's enthusiasm for adding friends is very high."

A strong social gene is Zhou Hao's real pursuit. This game can greatly stimulate users' need to add friends. Just like a certain period of time, QQ launched the option to find users with cameras in the function of finding friends, and male users used it crazily. This function is used to add female netizens with cameras. Once product development targets the fundamentals of human nature, this product will definitely become popular.

However, Zhou Hao is also a little worried. Nowadays, most users add friends to each other in Tieba. Many people even post in Tieba asking to add each other as friends to play farm. Therefore, Zhou Hao is worried about this kind of gathering that is purely based on games. The social friendships he made were not strong enough and could easily be abandoned, so he told Kong Lingyu: "Tomorrow we will launch an event at Lingdian. If you invite ten friends, you will receive five packs of ordinary synthetic fertilizer as a gift. If you invite 20 friends, you will receive fifteen packs as a gift. "

Ordinary synthetic fertilizer is a type of Happy Farm props. It is an upgraded version of ordinary chemical fertilizer. Ordinary chemical fertilizer can only reduce the growth time of crops by ten minutes, but the effect of synthetic fertilizers is tripled, and it can reduce the growth time of crops by thirty minutes.

Originally, Zhou Hao was not prepared to introduce item incentives so early, but he did not want users to make their connections on Happy Farm too utilitarian from the beginning. He could not let them improvise their friends on the farm into a game. Encourage them to add the friends in their lives to the mix.

The task of inviting friends is to require users to invite new users. It is invalid for new users to add friends to each other in Tieba. Under this situation, the first choice of users must be to invite friends around them. First, transplant their social relationships to Come to Happy Farm, which is very feasible for users.

Guo Kaiyu can see from the data how hard users worked to get ordinary fertilizers during the nine hours it went online. If this reward is announced, I am afraid that the vast majority of users will try their best to complete it.

Whether it is five packs or fifteen packs of ordinary synthetic fertilizer, for Haobo Technology, this virtual prop can be said to have zero cost, but the incentives it brings to users are amazing.

At half past nine, Mr. Li came to the company with a pair of panda eyes. Today was the first time he was late for work. The reason was very simple. He stole food too late last night.

The first thing he did when he arrived at the company was to turn on the computer. This was basically a routine practice. However, after turning on the computer, he did not check the company's internal network for work reporting. Instead, he opened the post bar first. Before going out, he planted a wave of The vegetables are past their ripening time.

I went up and took a look, and sure enough, only 40% was stolen again. These friends were like rats. They were too damaged. They basically couldn't harvest it in the first place. Even if it was a few seconds later, they would still be stolen to the minimum. .

After harvesting the vegetables, and then planting another wave, Mr. Li felt as if he had completed the task and breathed a sigh of relief. Only then did he realize that he had become so addicted to this game. From getting up to now, there was only one thing on his mind. Things: Growing vegetables and stealing vegetables, that sense of accomplishment always made him feel itchy.

It was also at this moment that he truly realized how amazing the future development space of this game was.

It was also at this moment that he understood why Zhou Hao asked him to leave Haobo Technology.

The development of this game takes time. Although I have never made a game, I understand the general process of the game. At the beginning, the game structure needs to be developed, which needs to be constantly modified to get a final version. Then it is team development, and after the development is completed, it needs to be tested internally. , look for various errors and loopholes, and only after passing the internal test will it be launched online for the majority of users.

Calculating the workload, Zhou Hao should have started developing this game before he fooled himself.

After working on the Internet for so long, this is the first time I have seen a game that can make people addicted so quickly. Mr. Li felt very sad, secretly thinking that Zhou Hao is really ruthless. Now it seems that this time he The loss is really too great.

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