After asking the question, Lu Yatong immediately regretted it. This was the boss's business. Since the boss asked him how to kick Baidu out, he should answer directly. It was wrong to question the boss's decision.

Lu Yatong hurriedly added: "Mr. Zhou, don't get me wrong, I'm just curious..."

Zhou Hao waved his hand and said with a smile: "Senior, I have no problem with you calling me Mr. Zhou in the company. I won't call you Senior in the company, but outside of the company, let's not be so quarrelsome. Just call me by my name." good."

Lu Yatong nodded, and Zhou Hao comforted her: "You can ask me this question, which proves that you are not only doing things for the company, but also thinking about the company. This is a good thing. Don't worry that I will be angry. If you think I have done something wrong, No, you can say it directly in the company or privately."

Lu Yatong said with a slight embarrassment: "I understand..."

Zhou Hao smiled slightly, "Let me tell you first why I want to kick Baidu out."

Lu Yatong sat up straight and waited for Zhou Hao to continue.

Zhou Hao took a sip of tea and said with a serious face: "First of all, Baidu's help to us is getting smaller and smaller. Its role is staged. After this stage, we will no longer need it."

Lu Yatong pursed her lips and looked at Zhou Hao, "I don't think you told the truth."

Zhou Hao asked: "Why?"

Lu Yatong said: "The reasons you mentioned are equivalent to burning bridges across the river, and they are also very unethical. I don't think you are such a person."

Zhou Hao shook his head and smiled. Kicking off his partners before driving was indeed not in line with Zhou Hao's life principles, but he couldn't tell her that Baidu would be able to harvest 120 billion yuan from Putian hospitals every year through keyword bidding rankings. advertising fees.

The money is eventually passed on to the patients, who have to pay even hundreds of times this amount. For such an unscrupulous company, many people will be disgusted by the arrogance, including Zhou Hao himself.

Therefore, Zhou Hao could only say: "Maybe they and I have different opinions and are not colluding with each other. I just want to ask them out of Haobo Technology. It may be unethical, but I just want to do it. Moreover, this matter We must do it as soon as possible. Once we show signs of taking off, they will not get off even if they kill us."

Lu Yatong looked at Zhou Hao for a moment and felt that Zhou Hao should have other difficulties. She believed that Zhou Hao was not that despicable person, so she nodded and said to Zhou Hao: "If you want Baidu to dilute its shares or even divest, it only costs two three methods."

Zhou Hao said hurriedly: "Tell me about it."

Lu Yatong said: "The first one is to increase capital. You are the major shareholder and you have absolute control. If you require all shareholders to increase capital in proportion, then other shareholders must increase capital with you, otherwise the shares will be automatically diluted, but you hold too many shares." , not counting the employee options held on behalf of the company, 10% of our shares were given to Baidu. 5% of the shares were given to Lin Hui, and 5% was given to Yu Yanhui, the owner of Douban. If you only make an ordinary capital increase, Baidu should not Will hesitate. After all, if they increase capital by million, they only need to increase capital by million, and you have to increase capital by million. Therefore, you have to consider your own financial situation and the situation at Baidu. Otherwise, your work may be in vain. .”

Zhou Hao nodded, "Baidu is still in the stage of burning cash. Their funds should not be abundant, but they will not be stretched. It is estimated that a few million is still easy. It is impossible to embarrass them in increasing capital."

Lu Yatong added: "In this case, if you want Baidu to divest, you have to make them lose confidence in the company's future, give them a development plan that they cannot accept, and make them unwilling to take risks with you."

Zhou Hao understands what Lu Yatong means. This method is very popular in the business field. Not only does it scare small shareholders with a plan to seek death, but some companies even suspend company operations in order to force small shareholders to withdraw their shares, causing a direct loss of 800 yuan. , forcing small shareholders to withdraw their shares and leave to avoid greater losses.

But Lu Yatong still underestimated the leadership of Baidu. After all, this will be one of the troika of the Chinese Internet in the future. They have a long-term vision. If this method can scare them away, they will definitely not become Baidu in the future.

Zhou Hao smacked his lips and said: "If I give Baidu a development plan that looks like a dead end, Baidu probably won't divest immediately. They only invested five million in total. This amount of money is nothing to them. They will definitely wait and see when the time comes, and I can’t ruin the business at hand just to drive away Baidu.”

Lu Yatong said with some embarrassment: "Then this will be difficult to handle. Baidu doesn't hold a lot of shares, and it doesn't care about the little money it has invested. It's like a dog-skin plaster that can't be thrown away."

Zhou Hao nodded, "This is also where I'm in trouble. I can't think of a suitable solution."

Lu Yatong asked Zhou Hao: "What is Baidu's motivation for investing in Haobo Technology?"

Zhou Hao said: "Their biggest problem at present is that user stickiness is not enough. Search engines can only be the front-end for users. They can only watch others do the mid-end and end-end parts that are more profitable, so they want to integrate other products to improve their user stickiness, Haobo Technology took the lead in mp3 search, and used a unique community model to gather a large number of users on Tieba. Initially, they wanted to directly acquire Haobo Technology, but after I rejected it, they decided I also refused to buy a large proportion of the shares. In the end, they could only agree to my request and buy 10% of the shares first. In fact, what they wanted to do most was to increase their shareholding ratio through continuous financing, and then gradually reduce my shareholding ratio. Wash it out, if they can control Haobo Technology, they can directly integrate Wangwa.com and Tieba under his banner."

Lin Lu Yatong pursed her lips and thought, "In other words, their motive is not to invest in us to make money, but to cannibalize or annex us?"

Zhou Hao said with a smile: "This is just their wishful thinking."

Lu Yatong's eyes suddenly lit up, "Today, your strategic plan has nothing to do with Wangwa.com. It is obvious that you pay more attention to Tieba and the social network that Tieba will incubate next. If we cut the flesh, will you be willing to do so?"

"Cut the flesh?" Zhou Hao frowned: "You mean, split the Netfrog Network among them?"

"No." Lu Yatong said hurriedly: "What I mean is to separate Wangwa.com from Haobo Technology, and then negotiate terms with Baidu to let them exchange the shares of Haobo Technology for shares of Wangwa.com. You Since we don’t value Wangwa.com, we can sacrifice part of Wangwa.com and let them exchange for more shares of Wangwa.com.”

Zhou Hao repeatedly murmured the word "replacement", tapped his fingers lightly on the table, and his brain started working rapidly.

I really don’t pay attention to Wangwa.com. When I used Wangwa.com to incubate Tieba, Wangwa.com itself was not valuable enough. Now the entire music industry is free. Although there will be a wave of peak traffic next year, this traffic is not valuable. , simply operating Wangwa.com, even if the traffic increases dramatically, can only earn an advertising fee.

It doesn't make much sense for anyone to build a music website now. Baidu's music search can greatly increase user stickiness, which is his most urgent need at the moment.

From this point of view, it is true that only Baidu can maximize the value brought by music. Music currently has a legal gap in copyright protection, and it is indeed not that glorious. If we can follow what Lu Yatong said and negotiate with Baidu for replacement, if the conditions are given Enough, Baidu might really be tempted.

Staying at Haobo Technology, Zhou Hao will only integrate Baidu's resources, and will never let Baidu integrate itself. Baidu will always smell and eat, and he will probably feel uncomfortable. He simply gives him a choice: stop being a big pot of Haobo. It smells good. I'll serve you a separate bowl and you can eat it while you're at it.

However, Zhou Hao is not willing to directly give Baidu a controlling stake in Wangwa.com. Baidu only has 10% of Haobo Technology's shares. If they are allowed to control Wangwa.com, they will have to make up some additional money.

Thinking of this, Zhou Hao combined some of the suggestions Lu Yatong had given him before, and an idea came to his mind. Why not take a multi-pronged approach?

The so-called multi-pronged approach means using all the suggestions given by Lu Yatong.

First, come up with an exaggerated business plan and tell Baidu that it is now planning to split Wangwa.com and Tieba.

Then comes the main event. Regarding the split and the business plan after the split, the plan for Wangwa.com must be very stable, which is to continue to make music and maintain the number one music audio-visual website. But the plan for Tieba. It must be full of danger and uncertainty.

You need to convey a message to them: You want to use Tieba to make very risky attempts. At the same time, in order to cooperate with your risky attempts, you need Baidu to increase capital, and Baidu will definitely protest when the time comes.

At that time, I will give him a choice: If you have any objections, then I will split off Wangwa.com and establish a separate company. Don’t you have 10% of the shares in Haobo Technology? I will exchange it for you with 30% or even 40% of Wangwa.com shares. If you want to control Wangwa.com, I have no problem with it. You can give me some cash compensation. From now on, you will hold 51% of Wangwa.com. Then you can integrate Wangwa.com into Baidu Search. You can change the name to Baidu MP3, and then the traffic will be yours!

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