Become the richest man in the world starting from the rebirth of college entrance examination

On the morning of September 2nd, at Baidu, which is far away in Beijing, the company's senior executives and the heads of technology and product development were sitting in the conference room early.

In the conference room, the vice president asked everyone what they thought of the new "Tieba" launched by Wangwa.com. Most people gave one evaluation: awesome.

What makes this product awesome lies in its creativity and its powerful integration capabilities.

Wangwa.com is a platform that provides music listening and downloading. Its users are all fans of various singers. The celebrity Tieba currently opened by Tieba happens to be an independent small forum focused on each singer. It can quickly list each singer Fans gathered in the post bar under his name.

This will not only increase the original user stickiness of Wangwa.com, but also attract users who do not listen to music on Wangwa.com, but like a certain singer. Because there is an exclusive forum named after the idol, so many fans gather here, and the community effect is very big.

The vice president beat his chest and said: "Why don't we have such advanced product thinking? If we build a Baidu Tieba based on search services, we can become the largest online community in China!"

He is right. Baidu Tieba will have more than one billion registered users in the future, and it will indeed be the largest Chinese community in the world. Although they appear to be unscrupulous in buying and selling Tieba, the scale is not to be said.

The director in charge of new product development, the same one who asserted that Wawa.com’s products were too single last time, was now extremely embarrassed. He thought that as long as Baidu launched mp3 downloads, Wanwa.com would be dead. Unexpectedly, they would immediately come up with singers. Tieba is just a slap in the face.

Angrily, the director blurted out: "Then we will also make Tieba, and we will make mp3 and Tieba together!"

The vice president glanced at him and shook his head: "The company doesn't need hindsight. What I want is your innovation ability, understand? What I want is not that you see others making MP3s, posting them, plagiarizing and catching up, but that you create Launch a powerful product like Tieba and be a leader in new product development, instead of following others and copying!"

The senior director's face turned red when he was told that, and he was too ashamed to raise his head.

The vice president's mood eased a little, and then he said: "We will definitely do MP3 and Tieba, but now such a huge group of singers has been gathered by Wangwa.com. If we start, how should we operate it? I also checked, they Tieba is not bundled with Wangwa.com. They even have the top-level domain name tieba. Now this domain name is also open. In other words, they integrated the expertise of Wangwa.com to create Tieba, and they also want to build Tieba into an independent one. product."

It was also Zhou Hao's decision to create an independent Tieba. After all, Wangwa.com only brought together music lovers. If Wangwa.com was used as a carrier, it could only be a singer Tieba. This was far from enough for Zhou Hao, so he used tieba. , made a Tieba homepage with a search function. Users can directly enter the Tieba, and then search for the name of the singer to enter the singer's Tieba.

At the same time, Zhou Hao also asked Guo Kaiyu to develop the Tieba registration function. In the future, Tieba will also have the function for users to create at will. Moreover, Guo Kaiyu also led his employees to collect information on celebrities in all fields of film, television, sports and variety shows. It is expected that Tieba will open for registration soon. , Tieba of all celebrities will also be launched one after another. By then, Tieba will go beyond the limitations of Wangwa.com and singers.

At this time, at the Baidu high-level conference table, several returned managers looked at the analysis report and were dumbfounded. They began to think about independent splitting so quickly. Who are the people behind Wangwa.com?

In fact, Zhou Hao wants to create an ecosystem. Wangwa.com and Tieba are just the beginning of this system. Zhou Hao will have many plans for this ecosystem in the future.

The purpose of becoming famous in Dreamtime is to allow Wangwa.com to start in the field of music listening and downloading, and then bring together users with music listening and downloading needs. The current Tieba has begun the first step in the ecological chain, communityization.

After the community starts, there are so many things that can be done. Personal space, photo albums, stealing vegetables, pastures, and parking spaces are all magic weapons in the future community field, and Taobao's domain name is also in its hands.

In the previous life, Alibaba founded Taobao in 03, also because of the special nature of Feidian. If he had started a year or half a year earlier than Alibaba, relying on the users he had accumulated, it would have been easier to start than Alibaba.

Baidu’s operations director lamented: “The other party has the top-level domain name of Tieba, which is very passive for us, unless we change the name to something other than Tieba, then develop new products, launch them as soon as possible and divert traffic to our Tieba through search keywords. "

The technical development director looked surprised: "Although the concept of Wangwa.com is very good, from a technical perspective, it is not difficult and it is not difficult to imitate. Besides, their strength is limited and they will not be able to find a profit model for a while. It will not take long. There will be bottlenecks, and I think we have overestimated them. We have strong resources, and as long as we develop products, we can replace them in a short time."

The vice president shook his head: "We can't analyze it from a technical level only, and we shouldn't think that we can't survive without profit. Their concepts can shock us and others, especially venture capital. Although the impact of the Internet bubble is still there, Capital has sensed that the next spring of the Internet is coming, and they are also looking for suitable projects. If Wangwa.com obtains angel or A-round financing and has capital support, they can achieve a market value of hundreds of millions with these two products. It’s just a matter of a year or two.”

As soon as these words came out, the technical director was immediately speechless.

It is true that the Internet plays with creativity, technology, and users, but in the final analysis, it plays with capital.

Behind every Internet giant, there is strong capital support. Sequoia, SoftBank, Goldman Sachs...capitalists have a lot of cash waiting to invest in good projects. Without capital help, none of China's top bta companies will be able to afford it in the future. Come.

Wangwa.com and Tieba are rising rapidly. It is estimated that it will not be long before they are noticed by other Internet companies or investment banks. If they get a round of investment, Wangwa.com can start the money-burning mode. As long as the money-burning strategy is OK, in the future In the B and C rounds, major investment banks will rush to give him money. Not only that, in order to get high returns, investment banks will not only invest money, but also invest in contacts and resources to help him develop. By then, Baidu will It doesn't necessarily have an advantage in front of it.

The investment director said: "Mr. Wang, would you like us to contact Wangwa.com first? If possible, it would be good to package them up. We can directly integrate their two products into our own products, one for Baidu MP3 and one for Baidu MP." Post it.”

The vice president nodded: "This is the purpose of my meeting today. We can make contact with Wangwa.com first to see each other's attitude."

With that said, the vice president asked the investment director: "How much do you think it will cost to package them up?"

The investment director thought for a while: "If there was no Tieba and it was just Wangwa.com, I think it would only be about 10 million. However, Tieba has a lot of room for development. According to the normal valuation, it will not be less than 20 million. If the two are integrated, The valuation will be higher. If we really make an offer to him, the price will be discounted. After all, they have only been founded for more than a month, so their expectations are probably not too high."

The vice president was noncommittal and thought for a moment before saying, "Let's get in touch first and see what the situation is."

……

At noon, Zhou Hao received an email in the mailbox he left at Wangwa.com. A man who claimed to be Jack Qian and the director of Baidu's investment department said in the email: Baidu is optimistic about Wangwa.com and Tieba and plans to package and acquire them, hoping to cooperate with Zhou Hao. Interview.

Zhou Hao simply replied: We will not accept packaged acquisitions for the time being, only financing. A maximum of 10% of the shares will be sold in the A round of financing. You decide the valuation. Let me know by email after you have made the decision, and I will consider it again.

Zhou Hui knew clearly that the profitability of the MP3 business alone would not be outstanding, but for a company like Baidu, the overall improvement brought by this business cannot be achieved with millions or tens of millions of funds. Measurement, the cultivation and precipitation of a large number of users play a great role in valuation.

As for Tieba, the profitability in the future is very strong. If we package and sell it now, wouldn’t it be a huge loss?

Therefore, he only accepts financing and will not dilute too many of his shares in the A round. Otherwise, after several rounds of financing, he may be joined by capital and take away control and be eliminated.

Moreover, the earlier you dilute your shares, the greater the intangible losses you will bear in the future. Children all understand this.

As for how much valuation Baidu will give himself, Zhou Hao is not in a hurry and lets them think about it slowly. In short, don't talk about the valuation if it is less than 30 million. Moreover, with the development of Wangwa.com and Tieba, he can improve it in time. price tag.

Zhou Hao's reply made Jack Qian feel guilty across the computer. This guy's reply was too decisive. He refused to package it as soon as he came up. That's it. He was only willing to sell 10% of the shares in the A round. This is the Internet field. A veteran!

Jack Qian, who has been investing for many years, knows the vision of Internet entrepreneurs very well. Most of them struggle to support a start, and when they see capital, they immediately let it be slaughtered. There are also many people who are willing to sell more than 51% of their shares in the A round. Nowadays, these people often see very little benefit, completely ignore the future, and just want to cash out immediately. As a result, after cashing out, they find that they have lost ten times or even a hundred times what they have gained.

Jack Qian feels that the other party is only willing to transfer 10% of the A round. Even if Baidu accepts and invests, it will not have any effect for a while!

The more worried he is, the more Jack Qian feels that the other person is a person.

……

Zhou Hao and Yu Yanhui booked tickets for eight o'clock in the evening on the 2nd. At seven o'clock in the evening, Zhou Hao carried a computer bag and left the house accompanied by his parents. Although his mother wanted to accompany him to check in, Zhou Hao directly He refused because he didn't want his mother to go to the capital and go through another round of trouble.

After leaving home, I met Yu Yanhui's family waiting at the intersection of the community. Yu Yanhui's parents also wanted to see him off in the capital, but when they heard that he had made an appointment with Zhou Hao to go together, they stopped insisting.

Seeing that Yu Yanhui was only carrying a backpack, Zhou's mother couldn't help but said to Yanhui's mother: "You said these two children go to college as if they were just playing around. They didn't bring anything except a computer and a change of clothes." .”

Zhou Hao smiled: "Actually, there is nothing to bring. The school provides bedding, and other daily necessities can be bought when they arrive. It also saves us the trouble of carrying them."

Yu Yanhui's father smiled slightly and said to Zhou Hao: "Haozi, you two brothers have to take care of each other when you arrive in the capital."

Zhou Hao nodded: "Uncle Yu, don't worry."

Dad Zhou smiled: "Old Yu, the capital is too far away and we can't control it. We won't be able to control them in the future. Let the children go there on their own."