Tokyo: Being coveted by my wife, I just want to play games

As FGO is about to be released, Miyano Mitsuko and Sato Fujiko are becoming increasingly busy. This is not only because they need to promote the game, but also because they need to monitor the direction of public opinion in real time.

Yes, monitoring.

In fact, before Fuyukawa Tetsu launched a large-scale promotion for FGO, there were already many voices discussing FGO. After all, Fuyukawa Tetsu is famous, and the investment cost of FGO is extremely high, so it is hard not to be noticed. But the direction of public opinion this time is more troublesome.

On the one hand, although many players put mobile games at the bottom of the contempt chain, public opinion cannot change the reality. Mobile games are the hottest field in the game market in the past five years, and major manufacturers are frantically spending money to grab market share.

Let's say that.

If Shengguangshe can recruit as many new members as it can this year and reach 5,000 people, then Shengguangshe will be one of the top five game companies in the Japanese single-player game industry.

This scale is actually not small, but Tencent’s previous Photon Studio had reached a scale of more than 14 people in .

A studio with more than 4,000 people. Although Photon is one of the largest game studios under Tencent, Tencent has a total of five major studios.

In addition, the combined number of people in NetEase's Interactive Entertainment Group and Leihuo Studio exceeds 15,000. Although many of them are responsible for PC games, the number of people in the mobile game department cannot be small either.

In addition, the number of employees at miHoYo has reached 3, while Game Science, which is hailed as the pinnacle of domestic stand-alone A, has only over employees.

in business.

Let’s not talk about the artistry of mobile games and the so-called depth of gameplay. Companies need to pay salaries and cover costs when hiring employees, and how many employees a company is willing to recruit depends on the current market profit margins and the determination of these companies in competing for the mobile game field.

Competition in the mobile game field is extremely fierce, and mobile games are not stand-alone games. Stand-alone games are content-oriented, and players generally play for about a week, and when the game content is consumed, they either stop playing the game or play other games, so the competition between them is not too fierce.

But mobile games are different. Once you get into mobile games, you will play them for at least a few months or half a year, and few people will play several mobile games at the same time. The capital competition is already very fierce, and the exclusivity of mobile games is also added.

To put it bluntly, although mobile gaming is currently the most profitable sector in the gaming industry, it is also the most competitive and dangerous sector.

A number of high-budget mobile games such as "Genshin Impact", "Naruto", and "Fantasy Westward Journey" all experienced big changes when they were released, and the same is true for "FGO". The closer it is to the release date, the more heated the online debate becomes, and all kinds of commercially competitive forces have also come out one after another.

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"Miss, Dong Chuan Che has offended too many people. I'm afraid it will be difficult for him to overcome this hurdle."

A classical mansion in downtown Kyoto in the tipsy early summer.

Listening to the nanny's chattering, Akiyama Kaori, who was sitting cross-legged under the eaves of the courtyard, gently fanning herself with a small round fan, drank a sip of chrysanthemum tea to clear away heat and reduce body temperature.

The temperature was a bit high today, and she was wearing a luxurious black ice silk nightgown with no lining inside. The V-neck showed large patches of white snow. At the same time, this summer home ice silk nightgown was also relatively cool underneath. When she sat cross-legged, part of her long white legs was also exposed to the hot wind of early summer, which looked very tempting.

Her posture was very lazy, but at this moment there was a hint of worry in her bright big eyes.

She hadn't seen Toru Fuyukawa for a long time since the last incident at Tokyo University of the Arts. But whether for public or private reasons, she had been keeping an eye on Toru Fuyukawa's movements. Therefore, she was aware of the fact that "FGO" was about to be launched and had recently triggered public opinion in the gaming circle.

Normally, she doesn't need to pay too much attention to things like public opinion wars. After all, she herself has experienced many public opinion wars, which are inevitable in the process of expanding business, but this time the public opinion war was too big.

Today, most of the global mobile game industry is still in the paper-man stage.

That is the era of mobile games that have no 3D character modeling or 3D environment modeling, and rely purely on flat character drawings and paper man battles.

This is why game companies all over the world want to get a piece of the pie. Because mobile games are not only profitable, but also relatively cheap to produce. But the main reason for this phenomenon is that there are no super-standard products on the market as a reference.

Most mobile game players are casual gamers, many of whom have never played games before. Therefore, these players don’t have any standards or requirements for the quality of games, as long as they feel comfortable playing.

This is actually not a big problem.

Although games are called the ninth art, for most people, games are just an entertainment activity and do not need to be labeled with anything other than fun.

If you are interested, play it. If you are not interested, don't play it. But if you look at this from a business perspective, the situation is different.

The mobile game manufacturers of Paperman are unlikely to want a super high-spec product to appear in the mobile game industry. Because once such a product appears and the prices are similar to theirs, people who play their games will naturally think about a question: [Why is this game so expensive?].

To put it simply, the entire market was selling 1050ti graphics cards before, and each manufacturer priced this [graphics card] at 648, and did not continue to research and develop the graphics cards, because the cost of a 648ti at 1050 might be only a few dozen yuan.

At this time, Dongchuan Che brought a 4090 that cost several hundred yuan into the battlefield and priced it at 648. What would be the outcome?

Players will be attracted away, and at the same time, the manufacturing costs of mobile games for other manufacturers in the future will also be greatly increased.

Cutting off someone's financial resources is like killing their parents, and it is obvious that the core of all this lies in whether "FGO" can succeed.

The vast majority of mobile game manufacturers hope that "FGO" will die suddenly.

Under such circumstances, it would be strange if Fuyukawa Tetsu and FGO were not criticized to death. And the current situation in the public opinion field is exactly like this.

Although Miyano Mitsuko and Sato Fujiko worked overtime every day to monitor public opinion and even hired some trolls to hedge, they still couldn't resist such a huge wave. The main public opinion this time was focused on [Fuyukawa Che, a dragon slayer, eventually became a dragon, made a fortune by playing single-player games, and now backstabbed single-player players to make money by making mobile games].

Hit the snake at its three-inch mark!

A very vicious war of public opinion.

In the war of public opinion, although large enterprises can rely on a large number of water armies to drive the direction of public opinion, they can only be said to be leading the direction. It is impossible to really hire so many people to fight with others online every day. The real [contestants] are still the netizens.

Dongchuan Che has accumulated a lot of fame in the past two years, but his core base is fans of stand-alone games!

Objectively speaking, the game's public opinion circle, not the game circle, is the game's public opinion circle. There is indeed a serious chain of contempt. Before, many people used the name of Laotou Huan to ridicule mobile games, but now Dongchuan Che suddenly went to make mobile games.

Normally, this kind of thing would at most cause players to complain a few words, and some players would even have some small expectations, but under the guidance of public opinion, many players began to feel that they were being backstabbed by Dongchuan Che!

Things are troublesome.

After the first episode of "Sisters Who Make Waves" was broadcast, public opinion began to be aroused.

Yesterday, she, Akiyama Kaori, saw on the short video app that some players went to the building of the Holy Light Society and burned the posters of characters such as Saber and Toosaka Rin! There were even some game anchors who made separate videos saying that they wanted to cut ties with the Holy Light Society and claimed that Fuyukawa Che had betrayed the single-player game circle.

It's a very nonsensical accusation, but many people like it.

When it comes to the dissemination of public opinion, authenticity is not important, logical reasoning is not important, and even whether the participants themselves play the game is not important.

What is important is that the words are sharp enough to stir up the audience's emotions. At the same time, the content should be easy to understand. It is best to use slogans such as "Don't curse if you are not Japanese" that do not require rational thinking, but once you hear it, you will feel that you are holding the banner of justice and standing on the moral high ground.

As public opinion fermented over the past few days, today, the day when "FGO" was released, the entire public opinion field has gradually become one-sided.

While fanning herself with a small round fan, her white fingers without manicure kept swiping the screen. Watching the various short videos on the tablet that were pessimistic about "FGO", Kaori Akiyama frowned slightly, her eyes full of worry.

For personal reasons, she didn't want Dongchuan Che to suffer such a thing.

As for business, she was going to discuss the cooperation with Dongchuan Che at the group party tonight, but at this time Dongchuan Che's future was uncertain, and it would be troublesome for her to speak up at that time. However.

The silhouette of Toru Fuyukawa speaking on the top floor of the SATE building that night suddenly appeared in Kaori Akiyama's mind.

Thinking of the handsome man in a neat black suit, with his black hair fluttering slightly in the night breeze, but with a calm demeanor and tone, the worry in her eyes gradually faded.

"If it's him, everything will be fine."

Thinking of this, Akiyama Kaori's heart gradually relaxed. At this time, the nanny next to her came over with a set of OL uniforms, "Miss, it's getting late, you should change your clothes."

I'm going to attend the Akiyama family's group gathering in the evening, so it's about time to go out.

"Just change your clothes. Why are you bringing stockings here? Don't you know I don't like wearing stockings?"

Kaori Akiyama stood up and took a look at the black stockings on the OL uniform. Then she knocked the nanny on the forehead in annoyance.

The nurse was only a teenager when she breastfed Akiyama Kaori, but after so many years, she is now in her forties. However, she is very petite and looks frail, so she looks quite young.

When Akiyama Kaori hit her, she cried out in pain and covered her head with her hands, yelling.

But it was obvious that the two had known each other for almost thirty years, and Kaori Akiyama was not fooled by her at all. She just took off her black ice silk nightgown and watched her performance.

Sure enough, after covering her face and yelling for a long time, the nanny found through her fingers that Akiyama Kaori ignored her completely, so she stopped making a fuss. Instead, she smiled very flatteringly and said, "Miss, you will be thirty next year. It's time to think about the important things in life. I heard that there are many young and talented boys at this party. You must seize this opportunity, otherwise..."

Before the nurse finished speaking, her charming face was grabbed by Akiyama Kaori. She was old, but because she always went to do skin care with Akiyama Kaori, the skin on her face was still very elastic, and when Akiyama Kaori pulled it to both sides, it could make a crunching sound.

Akiyama Kaori pulled her cheek, leaned over and glared at her, saying unhappily, "What else? I think you must have received some favor from someone! And you dared to come here to act as a matchmaker!!!"

"Oh! Miss, please tell me, I swear to God. Even if I had the guts of a tiger, I wouldn't dare to accept money from outsiders. I just see that you are getting older and less pretty these years. If you delay for a while, maybe you won't even want to have a baby!"

Before the nanny could finish her words, her charming face was stepped on by Kaori Akiyama's white little feet!

"You annoying old lady! If you don't know how to talk, just say less!"

After rubbing her feet hard a few times, the nanny begged for mercy, and then Akiyama Kaori, who was naked, put down her little feet.

But what’s interesting is that even though her face was stepped on for a long time, the nanny was not angry.

Even though her face was slightly bruised, she was still kneeling on the ground, happily passing Akiyama Kaori the white cotton panties, and then she said carefully in a low voice: "Come to think of it. Miss, are you still going to talk about that man in the meeting today? In my opinion, although that man is handsome, talented and rich, he is too ambitious. If you really want to get involved with him, it will either be a big ups and downs. I don't think it's necessary. After all, your quality of life is very..."

"I know, I know."

After putting on a white shirt, Akiyama Kaori threw her black hair out from behind her clothes, then interrupted the nanny, wearing a watch and saying, "I know what you are talking about. Don't you mean to say that the family doesn't really want to cooperate with the Holy Light Society now? Tsk, those short-sighted guys. Now our Akiyama family is playing both sides between NICO and SATE, which looks really good, but the future is uncertain.

As long as Dongchuan enters the handheld game console industry in the future, he will definitely have to find his own partners to produce machines and cartridges for him, but it depends on the development direction of their company. He seems to have no interest in heavy asset industries such as factories, and they have now established in-depth cooperation with SATE.

If we don’t intervene at this time, he will most likely directly borrow SATE’s production line. Once SATE enters the handheld game console field, the relationship between SATE and NICO will also begin to freeze. At that time, we will inevitably have to choose between SATE and NICO. ”

Having said that, Kaori Akiyama hooked her fingers on the edge of her hip skirt, pulled it under the buttocks with a "snap" sound, and shook it again.

As her big fat buttocks swayed up and down, she no longer felt the tightness of the skirt, and then she continued, "But whether we choose SATE or NICO, it will be a huge loss for us. On the one hand, we will lose a large number of orders from one party, and on the other hand, we will be more controlled. So if we don't want to face such a situation in the future, we must make changes now."

Akiyama Kaori said a lot, but the nanny was still worried. "Miss, I don't understand what you are saying. But I know they probably don't want you to take the next step."

She doesn’t understand business logic, but two or three generations of her family have worked in the Akiyama family, and the nanny is very knowledgeable about the ways of the world.

In her opinion, Akiyama Kaori might be right, but if knowing the right path could lead to success, there would not have been so many feudal dynasties throughout history.

Considering leaning towards Dongchuan Tetsu, or considering getting rid of dependence on NICO and SATE, this is indeed what the Akiyama family needs to consider at the moment. But the problem is that things that are beneficial to the overall interests can sometimes be detrimental to an individual or a faction.

If the Akiyama family cooperates with Fuyukawa Tetsu and signs some agreements like [Order Exclusive] in the future, it will naturally benefit the Akiyama family as a whole. But if the person who signed the contract with Fuyukawa Tetsu is Akiyama Kaori, then it will not be a good thing for Akiyama Makoto, Kaori's uncle.

The village is going to build a road, which is good for the whole village. However, building this road requires demolishing half of your house, and there is no way to provide compensation. Are you still willing to build this road?

Akiyama Kaori also understood this truth, but she just picked up her small leather bag at the entrance and smiled: "To put it bluntly, it still depends on whether more people stand on my side or on his side in the end. But in the final analysis, it all depends on whether Fuyukawa's new work can gain a foothold and whether other people can see the benefits of him."

At this point, she bent over, raised her big plump peach, pulled up the heels of her red-soled high heels, looked back and smiled: "I don't have the confidence to convince my uncle to make concessions, but I have great confidence in that man."