Who doesn’t want to make money after being reborn?

What eve is this eve?

Seeing Mr. Zong showing off his family wealth in a reserved and somewhat complacent manner, Luo Hui suddenly felt that he was a little unsure of the pulse of the times.

Having been in business for most of his life, the old man has indeed accumulated a wealth of connections.

The power is also considerable when activated.

However, power still has to be used in the right place to guide the flow you want.

Luo Hui has seen similar scenes.

During the bottled water war, Zong Lao mobilized media power that was indeed very powerful and influential.

Competitors are forced to bow their heads and submit.

so what?

While his opponent lowered his head, he couldn't stop the smile on his face.

"The so-called tipping point is..." Luo Hui said slowly: "It is a topic that can attract the attention of the media and netizens. You can simply understand it as a hot search."

"Let public opinion ferment automatically first."

After the rise of automated Internet platforms, hot searches have become the focus of social attention.

"It's not easy to search for hot topics, just pay for them."

“What is the tipping point?”

Gradually, many people were surprised to find that hot searches could actually be purchased.

"The hot spots we are looking for need to be content that breaks through common sense and triggers netizens and media to actively watch."

"Mr. Zong, the top priority is not how much media power to mobilize, but to find a tipping point."

Holding down the information handed over by Mr. Zong, he signaled the old gentleman not to continue showing off, it was useless.

Is it possible that the old man still wants to try to mobilize his own media power to increase sales awareness and sales for his competitors?

"It's no use!"

The old man was happy.

The effect is not bad.

Luo Hui decisively refused to buy hot searches: "Buying hot searches is just an auxiliary means. Forcibly feeding content into the ears of netizens and media may be counterproductive."

This is capitalizing on the enemy!

The so-called media response is nothing more than adding a few more piles of soil to the coffin board of bottled pure water. The momentum created will actually help competitors to develop rapidly.

The word hot search is familiar!

Elder Zong's expression froze slightly, and he was obviously a little confused by this new term.

The old man is still willing to pay for this small amount of money.

"When it becomes popular, we will buy hot searches and maintain the popularity for a period of time. It will even get hotter and hotter to arouse a wider discussion."

Luo Hui had a headache.

"This is called getting out of the circle."

old.

This young man's mouth was full of breaking points, breaking out of the circle again, and new terms popped out one after another.

I know every word individually.

Put them together...you can't guess!

Elder Zong was completely confused.

He stood there stunned for a long time and sighed: "Oh!~ Ronaldinho, you can handle this matter. I'm afraid I can help."

"Are you always getting hit?"

Looking at the old gentleman's rather lonely expression, Luo Hui asked with concern.

"I'm old and can't keep up. You young people are smart, so just do what you young people think. I'll just play the drums."

"Old sir, the bottled water war is your main battlefield. You can't be lazy and you have to join the battle together."

"That's true."

"Don't worry, I'll speak slowly, and you can write it down with a pen first."

"Okay, please."

"You're welcome. First of all, for this tipping point, I think we can choose the special users of our pure water - hospitals and scientific research laboratories."

"Ok?"

"You don't know, right? The bottled purified water we produce is purer than the distilled water used in hospitals and scientific research laboratories, and it's also cheaper. Therefore, they usually buy our bottled water directly and use it as distilled water."

"I think I've heard of it. It's just that the dosage is not large, so I haven't noticed it."

"You, the water seller, have never noticed it. Ordinary people naturally won't notice it, so it is very suitable to be used as a detonation point."

"how to do?"

"Find a few hospitals and scientific research institutes that use our bottled purified water, and go to the hospitals and scientific research institutes yourself to conduct research. Investigate how to provide more convenient pure water packaging specifications for hospitals and scientific research institutes."

"It's that simple?"

"It's that simple! Find a few familiar media outlets to report the relevant content, and leave the rest to me."

"Need money?"

"I need about 1.8 million to find someone to write a short essay."

"Good guy, whose essay is so valuable?"

"My little composition."

"Okay... okay, I'll give it."

"The essay is the first step. The main purpose is to get the media to report that hospitals and scientific research institutes endorse our purified water - the standard is higher than distilled water for medical and scientific research use."

"Then what? I'm more concerned about how to break the stigma of pure water."

"Then wait for the news."

"When?"

"Wait for the short composition to automatically become a hot search topic."

"What if I don't go up?"

"Change the topic and do it again?"

"Can't I buy it?"

"You can't buy it. Let the hot searches ferment naturally and become more powerful."

"Get it, you want the focus of real attention from the general public."

"Yes."

"I guess if the essay becomes a hot search, then the next step is to counterattack?"

"Yes, the second step is to find the real culprit - find out who is stigmatizing pure water, and mobilize all netizens and media to participate in the action."

"This is a cruel move. Some people can't sleep."

"Don't be cruel, this is just the beginning."

"Ok?"

"Everyone knows who is stigmatizing pure water, so we just find the knives used to stigmatize pure water. First break all the knives for him."

"Why don't you fight back?"

"The counterattack is a business war rather than an act of netizens seeking justice."

"Business wars are business wars, there is no need to be so shy about it."

"No, this is not a business war yet, but a discussion about the fairness of the media and breaking all the knives in the hands of competitors."

"not understand."

"A simpler thing, just let the other party only take a beating and not be able to fight back."

"interesting."

"The real fatal blow should not be made by you. Scientists have to come out to make the stab. For example, the so-called spring water is actually a beautified name for tap water."

"You are stigmatizing your competitors!"

"Don't get angry, old man. You didn't stab me with this knife, so why are you so anxious?"

"I understand, what I mean is: when can we start?"

"Now!"

"Where to begin?"

"You arrange the research and inspection first. I will go back to the hotel to write a short essay and wait for news reports related to your research and inspection."

"Okay, I...have finished it and will give you the confirmation letter."

"I'm leaving."

"I'm so sorry, I didn't even leave you to eat when I came to the door."

"I'm waiting for you to treat me to a celebration banquet."

"..."

As an expert at wrangling, Luo Hui has never let go of his ability to write short compositions.

After communicating with Mr. Zong, I returned to the hotel and immediately began to compile a short composition in the style of a doctor or a master's or doctoral student in university science and engineering.

Focus on one word: truth!

The same is true.

Zonglao’s pure water is the gold standard in hospitals and scientific research institutes.