A real cheat was blocked, and the game industry was rectified with a backhand
Chapter 348 Leaked news
Soon, the last gaming industry ceremony of the year, WGA, officially opened.
However, today's Freeman looked a little desolate compared to the lively scenes in previous years.
I thought that with the support of EA and by pushing Jeff out, my life would be easier.
Unexpectedly, this award ceremony, which was born almost as soon as video games emerged and is known as the Oscars of the gaming industry, would see its reputation collapse so quickly.
The most typical example is that after the scandal last year, many viewers began to question the fairness of the organizing committee and the quality of the program.
The crisis of trust and the collapse of word of mouth have led to a sharp drop in sponsorship and advertising revenues.
In fact, many game manufacturers don't even care about WGA and have no intention of sending anyone.
As dignified as the WGA, they actually need to confirm whether the other party has arrived before arranging seats at the venue!
This was simply unthinkable before.
No game manufacturer can refuse WGA.
But now, looking at the empty seats in the last row, even though Freeman was the culprit that caused all this, he still couldn't help feeling sad.
But now that the ceremony has begun, I can only force myself to be in high spirits.
Come on stage!
At this time, in broadcast rooms all over the world.
[This year's WGA is not as good as last year. Giving the award to Naughty Cat is meaningless, and not giving it to Naughty Cat is a shady deal]
[The annual gaming industry Oscars are getting more and more boring]
[Who watches WGA? They all watch the Electronic Arts Awards]
[To be honest, if you don’t know the name of this award, you might think it was held by Electronic Arts]
At this point, Freeman began his opening remarks with a smirk on his face.
Many Chinese viewers who were watching the live broadcast were confused by the simultaneous interpretation.
Is the speech segment a bit long this year?
Moreover, the news that Freeman is in cahoots with EA and is at odds with Naughty Cat is no longer news.
But this time.
“Thanks to excellent companies like Naughty Cat for providing players with many excellent games this year, and leading the progress of the industry, giving players more choices. In many works, amazing technical strength and imagination are demonstrated.”
[No, did I hear wrong? This old fox is actually praising Naughty Cat? ]
[Good fellow, Electronic Arts, the backer, is unreliable. Lightspeed is kneeling and licking the boots, right?]
[Don't say that, Naughty Cat really has to accept this favor. Life is not easy now]
[This is a good opportunity. Every ally we have is a good one. Although WGA can’t play a big role, at least it still has some influence on public opinion.]
".This year's WGA awards ceremony begins now!"
After the official start, it follows the same rhythm and routine as before.
As mobile games become more important every year, this year's annual mobile game is no longer an appetizer, but is put aside.
But even so, the winners were not unexpected.
"Best Mobile Game of the Year, the nominee is "Honkai Impact 3rd!"
Seeing this result, the players were not surprised.
In the field of mobile games, China is the only country that has overtaken and developed faster than European and American giants.
Moreover, given the quality of the game, it is not surprising that both word-of-mouth and revenue are booming.
But the naughty cat didn't come.
It’s an important award, but there is no trophy presentation.
Although Freeman on the stage was very capable, there was still a hint of embarrassment on his face.
After the game name appears, even the big screen will show the achievements of the game within a year, such as revenue, how many countries it ranks first on the mobile best-selling charts, the top ten, ratings and reputation, etc.
then
The promotional videos of other mobile games jumped out.
Just as embarrassing as previous years.
This makes players feel bored.
[It’s boring. Lin Mo isn’t coming either, and there’s no news about Naughty Cat’s new game or new DLC.]
[To be honest, it’s more interesting to watch E4, at least I got to see the appearance of “Resident Evil: Village”]
[Can I say that Naughty Cat ruined the award ceremony? These kinds of evening parties have become homogenized over the years. Anyway, no one can compare to Naughty Cat]
[WGA might as well go against Naughty Cat to the end and see what kind of tricks the award can come up with. It will be more interesting. If they start to lick their boots, what else is there to watch? ]
[Let’s go, it’s boring. I woke up so early. I’ll go to the Electronic Arts Awards tomorrow. Maybe there will be some new things.]
After the Best Mobile Game of the Year Award is presented, the host will temporarily take the stage, and there will be new guests.
Freeman walked off the stage and his assistant quickly came over with a very uncomfortable expression on his face, as if he didn't know how to report.
Seeing this, Freeman's heart sank.
It doesn't look very good.
"Tell me what's going on. I can handle it."
The assistant carefully looked at the boss's expression and read out the words one by one: "Boss, the ceremony has just begun, and all the data are uncertain. It is very likely that the price will rise later."
"Stop talking nonsense and speak!"
"Yes, yes. Judging from the popularity trend on mainstream channels in various countries so far, the final number of viewers for this ceremony may be 7080 million."
"Mr. Duo? You mean Mr. Duo?"
Freeman's eyes widened and his voice trembled.
What is the concept of this data?
It is only about 61% of the average of previous years, which is about the WGA's viewing data from 5 years ago.
The year before last, the WGA reached its all-time peak in terms of viewership, reaching 1.18 million. Last year, the number of viewers declined due to the Naughty Cat incident, but it still reached 1.02 million.
This year’s sales are almost cut in half!
Freeman took two deep breaths and finally calmed himself down.
I kept reminding myself of this in my heart.
It’s all about repairing relationships, it’s worth it, it’s necessary!
But after returning to the lounge, I briefly looked at the data of several major countries and regions.
It was found that the estimated 7080 million viewers after the end seemed a bit conservative.
Judging from the decreasing trend in popularity, the final number of viewers may be only 6800 million.
Seeing this, Freeman's eyes turned red.
I can only try my best to comfort myself.
A few days later, the Electronic Arts Award that Jeff had been planning for a long time would do even worse, but he still had room for a comeback.
Naughty Cat has been in so much trouble recently, and Lin Mo is not a stupid person.
I believe you can understand my painstaking efforts, right?
The best opportunity is to stick together and keep each other warm.
The other party should follow up on this goodwill. Yes, they should.
With the support of Naughty Cat, WGA will still be the most prestigious Oscar in the gaming industry!
Thinking about it, he gritted his teeth and opened the drawer.
There are two beautifully printed hand cards inside, and the content inside is today's most important and eye-catching best game of the year.
Every year, the Action Adventure Award of the Year, known as the "consolation prize", has less than 10% of the exposure of the Game of the Year Award winner.
"Lin Mo, I hope you won't let me down. If you can get through this difficult time, it's all thanks to WGA! You have to take advantage of this overwhelming wealth."
As he spoke, he carefully selected one of the two cards and put it in his pocket.
In order to express his sincerity, he will personally read out the name of the game when the Game of the Year award is presented.
Four hours later.
Freeman no longer remembered how he got on stage, how he pronounced the name of the game, and how he left the stage.
All I remember is that the atmosphere at the scene became increasingly depressing as time went on.
The consolation prize, Action Adventure Game of the Year, was not given much debate.
Only when the name of the final Game of the Year award, "Sekiro: Shadows Die Twice", was announced, did the audience burst into warm applause like at the beginning.
But then came the most embarrassing moment.
For the first time in history, no one accepted the award for Best of the Year.
After the annual best award was presented, Freeman could only read his speech from a script, and the award ceremony came to an end in this strange way.
"What a shame, what a shame!"
In the lounge.
Freeman lay on the sofa and groaned in pain.
I can't help but feel a little regretful. What was I thinking at the time? I actually chose to cooperate with Electronic Arts, which was destined to be defeated!
Really, I am blind.
It has been a while since the WGA Game of the Year awards ceremony.
I forced myself to cheer up and took out my cell phone.
Fortunately, no matter what the reputation of WGA is, it is at least a big hot spot that countless media cannot miss.
Although there are indeed fewer people watching the live broadcast, the various media marketing accounts reporting the news are still tirelessly reporting the latest news.
Among them, the name of "Sekiro: Shadows Die Twice" was on the hot search list in various countries.
Just click in and read the players' comments, and the taunts are at their maximum.
[I don’t know what the WGA is thinking. Last year, they changed the WGA selection time and ruined the annual best of “Sekiro: Shadows Die Twice”. Now they’re making up for it again this year? What a joke! ]
[WGA is consuming the trust of players and its own reputation in exchange for EA's dispensable support. Is that interesting?]
[Even if there is no game called "Sekiro", this year's Game of the Year should still be "Cyberpunk 2077"]
[This is really difficult. Naughty Cat has completely disrespected me. There wasn’t even one ordinary employee who came to receive the award.]
Freeman had no choice but to swallow his anger at these sarcastic comments.
I have tried to contact Naughty Cat many times before but never got a response. This time, even the Best of the Year is given to you.
Should I give some reaction?
This is a huge amount of traffic!
This is unparalleled public support, the public support that only WGA can give you!
Otherwise, how can you, Naughty Cat, survive the joint ban by the two major console manufacturers?
How to make up for the big problems caused by the broken capital chain?
I opened some mainstream media in China with great anticipation.
Even if it is just a congratulation for one's own game, or forwarding news from WGA China, it is a good sign!
I checked B station and didn’t see it.
I checked Weibo and saw nothing.
I took a look on the short video platform and didn’t see it.
Naughty Cat China official website, no.
There is still no official website and related media for "Sekiro: Shadows Die Twice"!
The more Freeman watched, the more disappointed he became.
"That's not right. It's not scientific. You don't appreciate it? It shouldn't be possible. How could this be? No one can refuse such a goodwill case? In previous years, Naughty Cat also congratulated his company for winning the annual best award, right?"
The assistant was also in the lounge, but was compiling various statistics for this WGA.
After hearing this, he hesitated for a moment and then said, "Boss, do you think it is possible that Lin Mo already has a solution to the problem? He just hasn't disclosed it yet? So he doesn't appreciate it? Are we flirting with a blind man?"
Hearing this, Freeman's face changed drastically and he cursed directly: "Damn it! What nonsense are you talking about? Do you know a lot about the gaming industry? Do you know more than me? Even if Naughty Cat has a plan, it needs a big enough window to announce it! Besides, it has been silent for two months in November and December. If there is a plan, it should be announced!"
The young assistant shrank his head when he was scolded.
He appears timid on the surface, but is very unconvinced in his heart.
funny.
There will be many ceremonies at the end of the year and the beginning of the year. Does the naughty cat have to eat charity?
And not to mention the ones far away.
Recently, just a few days later, your old boss Jeff won an Electronic Arts Award, trying to snatch the Oscar title in the gaming industry!
I cursed in my heart, but I still had to say: "You must know more about the gaming industry. How many people in this world know more than you, one of the most professional gaming journalists who has worked in the gaming industry for many years?"
After saying this, it was obvious that Freeman's expression became much better.
"It's good to know."
At the same time, in China.
"Chinese games are once again on top of the world! What is the charm of Sekiro?"
"Naughty Cat won the annual best again, the five companies were the most uncomfortable, and Electronic Arts could only rank third!"
"The meaning behind the annual best award, what is the intention of WGA's move?"
Lin Mo read them one by one, and basically all the media were reporting the best news of the year.
Marketing accounts are even more excited, this is one of the best hot spots.
Especially the eternal proposition of Chinese games. Whether you play games or not, the success of Chinese products around the world can excite many people.
Only some media reported some small news with few clicks, which were drowned out by the best news of the year.
"Yunding Technology's new peripheral speculation, VR somatosensory is all in! Foreign media: it may be a gaming phone"
"A few things you need to know before the Electronic Arts Awards begins, and guesses about the mysterious guest!"
Looking at these two, Lin Mo couldn't help but sigh: "If it weren't for the news of the best of the year, maybe the new console would have really been guessed. Keeping secrets is hard."
Zhou Yun was sweating profusely at this time and smiled awkwardly.
This time it wasn’t because I was tired from playing with the Fit Ring, but because I was nervous.
Regarding this matter, Naughty Cat, the parent company of Genting Technology, tried every means to keep it confidential.
The confidentiality work was indeed done well, but there is no wall that is completely airtight.
The design of a machine is so complex that it is almost impossible to keep it secret.
Especially today, some news from somewhere finally leaked out.
Genting Technology is designing a mysterious machine.
Fortunately, Genting Technology has also launched mobile phones.
It’s not that no one has thought of a game console, but the mainstream guess is a mobile phone.
A gaming company was so angry that its game was banned by two major console manufacturers that it designed a console to break the shackles.
No matter how you listen to it, it's still a little too magical.
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