Let you invest, and you can support half of the entertainment industry?

Following Xu Jia's order, Jiaxing's public relations department immediately started moving.

Especially with Yang Tianzhen personally in charge, the combat effectiveness of the Navy troops has been rising steadily.

In Xu Jia's words, the purpose of creating the hot spot of Wang Congcheng is to promote the New Year's Eve party + video. In this way, it will definitely not work if the publicity is too deliberate.

We have to find a reason to leverage netizens to spontaneously promote it in subtle ways.

"Pay attention to platforms such as Tieba and Hupu where male users are active. Concentrate on posting on these platforms. Treat them as accidental discoveries. Don't post frequently. Make a post first."

"Also, let's talk to the people over at Douying and see if we can allocate some resources to this interview and try to guide users from other platforms to this software."

Naturally, Xu Jia didn't just put forward the requirements and then act as a hands-off shopkeeper, giving Yang Tianzhen advice.

Wang Zhengyi and Yang Chaoyue are actually a bit similar. They are both popular figures who have exploded in public opinion during a certain period. The traffic comes quickly and quickly. As long as they are used well, they are magic weapons.

A New Year's Eve party purely used for promotion + video is actually a bit of a waste.

You can try to cooperate with Dou Ying and do an activity where one plus one plus one is greater than three.

In his plan, all three parties will be beneficiaries, including the public who participate in it, and they will have nothing to lose.

"Understood, I'm going to get in touch with Dou Ying."

Yang Tianzhen looked eager to try it. Ever since "Produce 101" was launched, her energy has been involved.

She finally made a big move, and she was already extremely itchy.

Ever since.

Hu Pu was the first to post "Wow, who knows this reporter? It feels like first love." "s post.

In this place where straight men gather, in addition to basketball, the opposite sex is also an enduring topic.

The words "first love" are even more eye-catching. Although they are overused, they still work well.

"Every day, this one is like first love, and that one is like first love. Is your first love the public face?"

"Although the complaints on the second floor are not unreasonable, to be honest, the photos posted by the poster really hit me. This fresh and fresh temperament is indeed like first love."

"How much does one cost? Let me earn some."

"I've seen this reporter on TV, but the background seems to be in the countryside. I don't know if he is a person."

Soon there were several more replies, all from the Jiaxing Navy.

It just seemed that the reply was very natural, just a passerby who accidentally discovered it, and the two parties started arguing in the post.

One side holds the view that journalists are deliberately marketing, while the other side is counterattacking by being too suspicious and making random assumptions about others.

The more controversial the post, the more it will attract the attention of Hupu users.

At this time, the people arranged by Yang Tianzhen decisively entered the scene and began to popularize the origin of Wang Congcheng.

He graduated from Jilin University and was just transferred to CCTV this year. He seems to have a glamorous status, but in fact he was transferred back to Jilin to work as a location reporter. He travels between the countryside and the bustling city every day. He looks very simple in the camera, but he still doesn't hide his face. Full of energy.

This kind of personality and image is a must-have for straight men.

For a time, the name Wang Zhengyi became famous in Hupu, and some people were even included in the list of the next Hupu goddess.

After observing the popularity, the public relations department took advantage of the situation and put the interview video on Douying, and then guided many users to pay attention.

With its own traffic, coupled with the special care given by Douying, it received 100,000 likes in one hour. With the help of many parties, a whirlpool of public opinion slowly formed.

At this time, Xu Jia had already withdrawn his attention from promotion. After all, compared with the popularity of the New Year's Eve party, the preparations before it started were equally important.

If the quality is too high, even if it attracts a lot of attention, it will not be enough to retain the audience.

Zhang Jun, who came after hearing the news, saw Xu Jia and his party, and immediately quickened his pace: "There was something delayed just now. I thought you would have to wait a while to come over. The stage is almost ready, and we are currently asking people to check and fill in the gaps. .”

For him, this New Year's Eve party is also the important task Jiaxing has given him and the time to show his abilities.

The whole person was under great pressure, but he was relieved to see Xu Jia personally coming to take charge.

"Well, you have to keep an eye on the stage. It doesn't matter if the effect is not good. Safety is the most important issue. Whether it's guests or the audience, when they come, we have to ensure their safety. Of course, under this premise, the best way to improve the experience is Nothing better."

"Have there been any changes to the program you submitted? Have all the guests arrived?" Xu Jia asked after finishing his instructions.

This kind of large-scale party event was the first time for him and Jiaxing. During the previous finals of "Occasionally Practicing", the number of spectators invited was only less than 10,000.

Moreover, "Occasionally Practice" naturally has traffic and popularity, and it is the finals, so just follow the steps.

This time is different. From the number of participants to the guests and programs, the difficulty has completely gone up to a new level, which is a great test for Zhang Jun and the on-site staff.

Fortunately, there are many people who have dug Mango Terrace before, and their valuable experience comes into play at this moment.

"In terms of safety, Wukesong Sports Center is still guaranteed. Don't worry about this. As for the program list, it is the same as before. The guests are also very considerate. They arrived one after another yesterday and have all rehearsed in advance. Look here. Do you want to add a segment of your speech to the opening?" Zhang Jun replied.

He was looking forward to Xu Jia being able to give a speech on stage. Many previous examples showed that this guy was a bit lucky. He had hosted so many project conferences and finally succeeded in becoming a hit. If he said he didn't have some metaphysics, he wouldn't believe it.

"Forget the speech, this session belongs to you. Don't forget that you are the president of +Video."

Xu Jia shook his head and rejected Zhang Jun's proposal without thinking. He knew very clearly that he would inevitably dominate the stage. Then he said, "Take me to the backstage to have a look and say hello to everyone."

Some of the big names who came to the New Year's Eve party came because they were willing to give him a favor, so naturally he had to reciprocate.

What's more, there are quite a few people here, and Xu Jia plans to harvest the wool a few more times.

Following Zhang Jun to the backstage, there was a large room filled with guests attending the event, which served as a rest room.

In fact, there were dedicated makeup artists and rest rooms arranged, but the number was limited and difficult to allocate, so Zhang Jun simply arranged them all together.

Want to lose face and refuse to accept the arrangement?

Then you must first consider whether it is worth cutting off your own stardom in the mainland.

Jiaxing, which is far away, may not be able to reach out, but one-third of an acre of land will never be left until the fifth watch.