Let you invest, and you can support half of the entertainment industry?

Uh, isn't this just for hugging your thighs?

Xu Jia was stunned for a moment and said in surprise: "As far as I know, the ratings of your station are not bad. Even if they are not top-notch, they are at least above average. The excellence of the production team is obvious to all."

They don't have an online platform, so they shouldn't be able to find them, yet they still keep such a low profile.

You must know that the other party is a director-level figure, even if he is the deputy, he is still very impressive.

After all, the culture of Shandong Province is still very strong.

Regardless of the crude style, it captures the audience.

Just because the ladies don’t speak out doesn’t mean they don’t exist.

The three major advertising signs, Lanxiang, Fertilizer, and Infertility, ensure profitability.

In terms of variety shows, "I'm a Big Star", "Happy Forward" and "Sunshine Express" are also extraordinary.

The former is the material library of the ghost and animal world, and there are many that will become popular in the next twenty years.

In the middle, a nationwide wave of breakthroughs was launched, which can be regarded as creating a category and achieving great results with a small cost.

Last but not least, it was one of the troika of entertainment programs back then, with ratings exceeding 30% at one time. At its peak, it could compete with "Happy Camp".

Best-selling author Da Bing was once the host of this show. It is hard to imagine that the hosting style and the book style are exactly the same as the two people.

In terms of TV series, there are "Sword and Sword 3", "Enter Guandong", "Parents' Love", etc.

Originally, "Nirvana in Fire" should have been premiered here because of the noon sun, so it was just a matter of one sentence.

However, it was rejected by Xu Jia at the time. The poor ratings of "Nirvana in Fire" in its previous life were probably due to the lack of TV stations.

After all, the audience groups of both parties are not the same group, and they will only make one plus one less than two.

Later, the soaring ratings of "Nirvana in Fire" also proved that Xu Jia's choice was not wrong.

Xu Jiazhen couldn't imagine that for such a satellite TV station, which was ranked among the top ten in the country in ratings all year round and could occasionally make a leap forward, Xu Jiazhen couldn't think of anything the other party wanted from him.

"The ratings are good, and the profit is okay. It's just the reputation that's a little bit unsatisfactory."

Editor-in-Chief Lu had an unspeakable look on his face, "There are always people on the Internet saying that we are Taiwanese, and young people don't like to watch it. We were thinking about whether we should change this reputation, or attract young people to watch it."

This is what feelings are about.

What did Xu Jia think it was? He remembered that in his previous life in 2022, there was an online selection by the most local TV station.

The scarf stage jumped to the first place with 83.8% of the votes. It is said to be invincible and has no opponent.

Not only did my family not refute it, but they supported this result more than others.

At a time when TV stations across the country are doing their best to attract young people to their channels, and online activities are eager to attract everyone's attention.

The scarf table does look a little out of place.

After all, rural dramas such as "My Mother's Field" and "The Wrong Ride" are really not popular among young people, or anti-war dramas have long passed that trend.

"Then have you ever thought about how, by catering to young people, your TV station can still maintain its base of older people?"

"So many TV stations are trying to attract young people, but there are only a few that can produce results. Ask yourself, can you compete with those few in terms of scale, experience, or financial strength?"

Xu Jia made a heartfelt statement to the other party in two or three sentences, shattering his illusions, and then added a stab at the end, "Don't work until the end, losing your wife and losing your troops. While you are envious of being on stage, there may be something wrong below." Other stations are waiting to drag you down."

This is not alarmist. Scarf Channel thinks the advertisements are vulgar and the rural and anti-war dramas are cliche.

But other Taiwanese are eager to learn these magic weapons.

Without him, it's too stable.

As long as you master these magic weapons, it will be difficult to make mistakes in terms of profit and ratings.

"I didn't think well enough."

Editor-in-Chief Lu readily admitted his mistake and sighed: "We have had many discussions in meetings and have been in a tangled state. Although the current situation is good, warm water can boil frogs, not to mention the label soil. It sticks to the body, and travelers who go out are embarrassed to mention it.”

There is another very important point, but the people present know it, but cannot point it out.

That is the arrival of the Internet era.

Being steady is not necessarily a good thing. A mid-to-upper position can only guarantee no punishment, but it cannot catch the eye of those above.

If you want results, you must have exposure and topics.

In other words, the circle is drawn.

"Ahem, Lao Lu, please don't make it difficult for Mr. Xu. He is a VIP that I specially invited here. He will be interviewed with us later. You just come up to give people problems, not to chase them away. Are you leaving?"

Hou Hongliang spoke to smooth things over and interrupted the topic. If he continued talking, it would feel like Xu Jia couldn't get off the stage.

Xu Jia waved his hand, "It's okay. I understand Editor-in-Chief Lu's mood. If you have to find a way, I have one here, but I'm afraid it doesn't suit your wishes."

In fact, he could have stayed out of this matter, but he thought of the other party's identity.

And after Jiaxing moved many cheeses from the same industry, it was time to attract a group of powerful allies.

The position of the scarf, which is neither up nor down, may seem awkward, but for Jiaxing, it is just right.

"You said, no matter whether it is appropriate or not, our Lu Provincial TV will remember this." Editor-in-chief Lu said, patting his chest.

The two of them thought of going together. Business cannot be done without righteousness.

Whether this thing can happen or not is just a reason. It would be good to get in touch and get closer.

Judging from Jiaxing's recent achievements and projects, sooner or later there will be opportunities for cooperation between the two parties.

"There is a saying on the Internet that 'the extreme is the trend'. It is difficult for us to turn around now. Going in this direction to the extreme is the way out."

"Since it is earthy, we should stay earthbound to the end. While firmly grasping the basic base, we should also attract other groups. However, in addition to being earthy, I think that based on the cultural heritage and history of Shandong Province, we should also do something culturally appropriate. A program with rich heritage.”

"These programs may not be eye-catching, but they actually build reputation."

Xu Jia considered it carefully so as not to reveal the secrets of the future. He had to hide some good things and wait to take them out later.

"What do you mean? Can you give me an example?"

Editor-in-Chief Lu frowned slightly, vaguely feeling that there was some truth in what Xu Jia said.

But that layer of window paper was not punctured.

"Take treasure appraisal programs. Although they are crude, they still contain a certain amount of knowledge, including Idiom Contest, The Biggest Brain, and other knowledge programs. They all have one thing in common, that is, entertainment is supplemented by other elements. programme."

"For example, if we invite celebrities from Shandong province to open a restaurant, let's take Huang Bo as the restaurant owner, and then find elderly people with Alzheimer's disease to be waiters. When appropriate, invite a few famous people Artists will join the show to add to the excitement.”

"The subject is not a restaurant or a celebrity, but the elderly people suffering from Alzheimer's disease. Wouldn't it be meaningful to use an educational and entertaining way to let the audience have a deeper understanding of the symptoms of this disease?"

Xu Jia was inspired by the variety show "Unforgettable Restaurant" in his previous life, but it fell on the ears of the two of them like thunder.