Let you invest, and you can support half of the entertainment industry?
Chapter 199 "Mulan"
"Actually, when I came to the United States this time, I originally planned to go to Warner Group."
Xu Jia first used Warner, which is also one of the top six entertainment companies, to support the scene to show that Jiaxing is not unknown.
But by the end of next year, the Big Six will become the Big Five.
Because Disney will acquire 20th Century Fox.
as predicted.
Robert raised his eyebrows, obviously interested.
"But Warner broke their promise. The agreement that was about to be signed was suspended by them, and they wanted to raise the price on the ground, so I changed my flight and came to Burbank."
When Xu Jia said this, he paused and shrugged: "Of course, it's not that I think Disney is an alternative, but before that, I think Warner may be more familiar with the Chinese market than you."
"Indeed."
Robert did not object to this and added: "However, we are also very interested in the Chinese market. In the Pudong area of your Chinese Magic City, a Disneyland has been completed. We plan to open it in June this year, and it will open on 13 There are plans to build the company’s first and the world’s largest Disney flagship store in the financial and commercial district of Lujiazui, the magical city.”
This was one of the reasons why he met with Xu Jia, as Disneyland was about to open in the Magic City area.
They are bound to turn more attention to this eastern land, not to mention the huge and untapped consumer population here.
Xu Jia curled his lips calmly.
But no, just the piece of land approved by the Demon City is extremely expensive.
Not to mention the opening of a 5,000-square-meter Disney store in Lujiazui, where land is at a premium.
Later, after the park opened, the huge crowds and the crazy ability to attract money also allowed Disney to make a lot of money.
Although Xu Jia can't do this business, after all, Disney is a brand that has been built over decades.
But taking this opportunity to bite off a piece of meat can still be done.
They make money from Chinese people and absorb the blood of foreigners themselves. The cycle goes on. This is very reasonable.
"Congratulations then. If I have the chance, I will go to the Magic City in person to support you and learn from it by the way." Xu Jia cursed in his heart, without any hindrance to the superficial compliment, and really started to think about it.
Even if he doesn't go, he should still tell Zeng Jia and others to go.
Anyway, they happened to set up a branch in Magic City and visited Disneyland to see how they made entertainment peripherals so perfect.
It's not that letting others' ambitions destroy his own prestige, but that Di Shini is really that awesome.
They can acquire companies of the same level in the 21st century, and their projects can still thrive despite the global economic downturn.
This is enough for Jiaxing to learn.
There is something to say.
If you fall behind, you will be beaten. If you want to stand up and make money, you have to learn. As the saying goes, learn from the foreigners and develop skills to defeat the foreigners.
"Mr. Xu, you haven't said the purpose of your visit yet. Are you just dropping by?"
Robert frowned. If that was the case, then his evaluation of Xu Jia would probably be lowered by a few points.
Xu Jia didn't panic at all, and said calmly: "Of course not, I'm just unexpectedly meeting you directly. I'm afraid it would be presumptuous to specify the purpose."
He did not hide his true feelings at all.
Whether the original destination was Warner Group, or whether he was suddenly summoned by Robert this time.
With the latter's status and information channels, it would be difficult to hide it.
But Xu Jia hid some of the key information, and the meaning of what was revealed was naturally changed.
Robert's eyes became friendly, and he appreciated that Xu Jia had not deceived him.
"It doesn't matter. You can put it forward boldly. Even if it doesn't succeed, it won't affect our relationship. Sometimes business negotiations are about taking bold steps. The success or failure is left to fate, isn't it?"
When Xu Jia heard this, he took a deep breath and his eyes became persistent.
After finishing this performance, he slowly spoke: "Maybe you don't know, but my impression of Disney began with "Mulan" on TV fifteen years ago. Although it was released in 98, However, it was not introduced to the mainland until two years later. It is hard to imagine that this animation was actually made by a foreigner. At that time, I had a small wish in my heart, which was to make a "Mulan" that belongs to China. This is our story, and it’s up to us to write it..."
Yang Mi on the side was still listening carefully at first, but then she couldn't help but twitch the corner of her mouth a few times, and almost spat in Xu Jia's face.
Fifteen years ago, this guy obviously liked watching Japanese anime such as "Digimon" and "Pokemon".
Even if you have watched "Mulan", you will never come up with such a ghost wish.
He was clearly trying to fool Robert.
But I have to say that this is what foreigners do.
Robert listened to Xu Jia's story with rapt attention, nodding his head from time to time to show appreciation and approval.
Especially when they heard Xu Jia's last sentence that the story of China should be written by their own people, they clapped their hands and applauded: "I can completely understand your burning emotions."
Robert had long heard about the stubborn patriotism of the Chinese people, which made him feel that the feelings Xu Jia talked about were true.
"Yes, culture knows no borders, but I hope that we can rewrite the chapter of "Mulan" from our perspective. Just last year, director Xu Chengyi returned from DreamWorks, proposed the concept of live-action animation, and filmed "Monster Hunting" "Mulan" and achieved a box office of over 400 million US dollars in China. At that time, I came up with a new idea, why not adapt "Mulan", which has a global fan base, into a live-action animated film?"
Xu Jia's tone was ups and downs, and the blueprint he concocted immediately attracted everyone.
Especially with a box office of over 400 million US dollars.
Robert didn't pay attention to the previous words, until this point, he immediately straightened his body slightly.
He didn't know about "Monster Hunt", but he knew about DreamWorks, where director Xu Chengyi came from.
This means that the aesthetics of American animated films are not unacceptable to Chinese people.
It seems... there is something going on.
Even Yang Mi held her breath, realizing the significance of this project.
Compared with "The Meg", the IP of "Mulan" is obviously more familiar to Chinese and even global audiences.
And compared to other nondescript themes, "Mulan" is set in China, so everything goes smoothly.
The most important thing is that this is a movie with a leading female protagonist!
If I were to get the role of Mulan, wouldn't my position be promoted instantly?
It turns out that Xu Jia told him before that he would help him enter the international film industry, and there was not a single lie!
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