Reborn in the 1980s: As a supermodel, I dominate the fashion world

Brother Fu immediately pricked up his ears and listened: "What can we do?"

"Brother Fu, you can get some clothes and let me wear them and walk around in the mall. If anyone asks me where I bought these clothes, I will tell them your stall."

"That's a good idea! I'll go pick out clothes right away." Brother Fu readily agreed. He is indeed very business-minded and moves quickly.

He quickly took out several clothes and chose a white cashmere coat, a green thin sweater, and a long skirt for Bai Sitian to change into.

Bai Sitian put on this outfit and immediately became professional. She adjusted her walking posture and walked gracefully in the mall with a step close to a cat's walk.

Her walking posture looked particularly impressive, and the clothes she wore also looked much more advanced.

Some buyers looked straight at it and thought that if they took these clothes back and sold them, they would definitely sell out.

So, they stopped Bai Sitian one after another and asked which stall they got these clothes from.

This was exactly what Bai Sitian wanted. She patiently told them that it was booth No. 0323, Area C, on the first floor.

To ensure that they would not forget, she even wrote the stall number on their palms with a pen.

Bai Sitian's strategy is very simple, just go to places with many people.

She hangs around the shopping mall gates and hangs out near stalls with good business.

Sometimes, she would walk around a few times in front of buyers who hadn't noticed her, making her presence felt like a living billboard.

It didn’t take long for several buyers to find Brother Fu’s stall.

Brother Fu was very happy. It seemed that business was good today, all thanks to Bai Sitian's good idea.

An hour later, Bai Sitian returned to Fu Ge's stall.

Fu Ge's stall is relatively remote, located in the corner of the shopping mall. It takes several turns to get here from the door.

In the past, there was very little foot traffic here and the stalls were often deserted.

Fu Ge once considered transferring the stall before the end of the year if the business could not improve.

However, the stall is now crowded with people and there is an endless stream of customers. It seems that today's business is particularly prosperous.

Brother Fu saw Bai Sitian returning to the stall and knew that this great hero could not be neglected. He was so busy that he could only signal to Bai Sitian to wait for a moment.

Then, he took the time to say to her: "I'll treat you to breakfast, please wait a moment."

At half past six, Brother Fu's uncle came to help at the stall. Brother Fu finally had some free time, so he invited Bai Sitian to have breakfast with him.

It was still the roadside noodle stall next to the shopping mall. Brother Fu treated him to a treat and ordered two bowls of Chaoshou.

While eating the hot breakfast, Brother Fu suddenly said without any clue: "Guess what?"

Bai Sitian was a little confused, looked at him doubtfully, and asked, "What's wrong?"

Fu Ge paused and continued: "Other styles of clothes are not selling well today, but as long as someone comes, they will specify the style you want to wear. It seems that your models still have great appeal. "After he finished speaking, he gave a thumbs up to express his admiration.

Bai Sitian consoled her, "It's not that our models are great. Brother Fu's clothes are very beautiful, but they haven't been seen by more people before. When we wear them, the advantages of the clothes are immediately revealed."

After she finished speaking, she gently picked up a piece of rice with a spoon, put it into her mouth, and tasted it carefully.

Bai Sitian, who was thinking while eating, thought that if yesterday's fashion show made Brother Fu feel the role of a clothing model, then his feelings should be even more profound today.

The styles she wore on display sold like hotcakes, while the styles she didn't wear were ignored, which fully illustrates the importance of the model's display to clothing sales.

To be honest, Fu Ge’s stall is really not competitive in this market. Its location is quite remote, which is a big problem for attracting people and increasing sales.

Sales volume is poor, and Fu Ge also lacks a bargaining advantage when purchasing goods from factories or a group of merchants.

For example, if the same style of clothes is sold, Fu Ge's stall can only sell 100 pieces a day, but the stall with good business can sell 1000 pieces.

In this way, when they go to the same factory to get the goods, the factory may sell it to Brother Fu for 20 yuan a piece because the quantity is small.

Due to the large volume of stalls with good business, the factory may give them a more favorable price, such as 15 yuan a piece.

There is only so much market share and so many buyers. For the same style, buyers will naturally choose a cheaper stall to get the goods. As a result, Fu Ge's stall is more likely to lose customers.

In order to grab customers, there may also be price wars.

For example, if a stall has good business, it can be sold to buyers at a price of 20 yuan a piece and still make a profit.

But this 20 yuan is already Brother Fu’s purchase price. If you sell it to buyers at this price, excluding labor, transportation fees, stall fees, market management fees, etc., you will actually lose money.

Therefore, increasing sales is crucial for Fu Ge.

To increase sales, you must first have enough traffic. Only with more people flow can there be more transactions.

If Fu Ge doesn't find a way to change the status quo, then his stall may not last long.

Bai Sitian has been brewing in her heart for a long time. She has some ideas that she wants to share with Brother Fu, but she is worried about whether he can accept them.

If he cannot accept it, it proves that he is not lucky enough to make a lot of money. If you can accept it, you can still accumulate some initial capital.

Bai Sitian decided to have a tentative talk with Brother Fu.

Bai Sitian finished her last meal, put down her spoon, and calmly said to Brother Fu, "Brother Fu, I have a way to improve your business in a short time. Are you interested in giving it a try?"

Brother Fu felt a little surprised when he heard this. This little girl was only a teenager and had never been in the clothing business. What could she do?

But he still said: "Little sister Bai, is it true? Then tell me about it. If it is really useful, I will thank you very much."

"I can be a dress model for you." Bai Sitian said very firmly.

A few decades later, in the Huaguo clothing wholesale market, almost every clothing store has models wearing stockings.

They stand on the high platform in the store, wearing tight-fitting leggings and small tube tops. As long as the customers want to see which clothes, they will immediately change in front of the customers.

This method is more effective than hanging clothes on racks or walls, and the effect of the clothes can be more intuitively displayed to guests.

Such stores usually have good sales every day.

Of course, in this era, Shanshui City's first model team has just been established, and there must have been no model models before.

If you use this form to sell clothing, it will definitely cause a sensation.

If it were before, Brother Fu would definitely not be willing to try it. But through yesterday's model show, he saw the huge difference between showing with models and showing without models.

Brother Fu heard about this profession for the first time and was curious about how pattern-wearing models work, so he asked: "Little sister Bai, how does pattern-wearing modeling work? Can you tell me in detail?"

After listening to Bai Sitian's detailed explanation, he thought he could give it a try.

Brother Fu wanted to figure out the costs and profits, so he asked: "Little sister Bai, if I ask you to be a model, how much will you charge?"

Bai Sitian quickly calculated in her mind.

She imagined that under normal circumstances, it would only take more than ten seconds to put on and take off a piece of clothing. Combined with the time customers spend looking at the garments, trying on three garments in one minute should be a reasonable estimate.

那么一个小时，她就可以试穿180件服装。如果每天从3:30到6:30工作三个小时，总共就要穿脱540件衣服。

If you try on a piece of clothing for 5 cents, you can earn 270 yuan a day, which is 8100 yuan a month.

Bai Sitian estimated that Brother Fu would not accept this price, and she herself thought it was an absurdly high price.

So, she thought about it again. If she calculated it as 1 cent a piece, she could earn 1620 yuan a month.

Brother Fu should be able to accept this amount, but it is quite hard to wear more than 500 sets of clothes a day, and Bai Sitian feels that she cannot accept it.

Finally, she decided to set the price at 3 cents per piece. In this way, you can earn 162 yuan a day, which is 4860 yuan a month.

At this time, ordinary workers in China earned only more than 200 yuan a month, and less than 3000 yuan a year. If you earn more than 4800 yuan a month, it is equivalent to the income of an ordinary person for one and a half years.

Bai Sitian thinks that Brother Fu should be able to accept this price, and she herself agrees with it.

Who knows that there is no model profession in Shanshui City now? Bai Sitian is the first to do so.

Therefore, the price is whatever she sets, and there is no other reference standard.

After making up her mind, she said to Brother Fu: "Brother Fu, I charge 3 cents to try on a piece of clothing. Can you accept it?"