Reborn in 2011, 985 missing from two copies

Wang Yi modestly responded to Mr. Jia’s humble attitude: “Mr. Jia, thank you for your praise. I should have come to Hisense to study earlier.”

"Mr. Wang, you're too kind. Xingyi TV became an industry benchmark as soon as it was released. Hisense should learn from you!" Jia Siyi said with a smile.

"Haha, let's learn from each other and communicate."

"Yes, communication."

Wang Yi still admires Hisense very much.

There is no other reason, Hisense is called the Huawei of the TV field!

In 2005, Hisense developed the country's first high-definition TV processing main chip, "Hisense" VPE1X, filling the gap in TV chips.

With its strong self-research capabilities and product strength, Hisense's TVs are popular all over the world. Since 2004, it has always been the sales leader in China!

In his previous life, he was ranked first in the country for more than 20 years without ever losing.

But this time with Xingyi TV, this situation may change.

But what remains unchanged is Hisense's strength. Even if it loses the first place, it will still remain in second place.

Wang Yi had no doubt about this.

After some greetings, Jia Siyi took Wang Yi to visit Hisense's factory.

You can see that it is very professional.

Currently, many TV brands’ factories are still using old equipment and old production lines, but Hisense has already upgraded and put new equipment into production.

Wang Yi agreed with this.

Sharpening the knife does not delay the chopping of wood. Only by being willing to invest can there be output.

This is also the reason why Wang Yi would rather build his own factory than acquire an old factory from a competitor.

There is no other reason. The equipment and production lines of the old factory of the competitor are too backward. Most of them are used to produce ordinary LCD TVs, which cannot meet Wang Yi's demand for smart TVs.

Even if we acquire it, we still have to replace the new production line, which is time-consuming, labor-intensive and costly. It would be better to build a new factory directly.

Wang Yi would only consider it if it was a newly built TV factory like BYD, where all the equipment and production lines were first-class new equipment.

"Mr. Wang, as you can see, these Hisense smart TVs are all integrated with Xingyi Smart Home IOT modules and are all connected to Xingyi Smart Home. They are expected to be available on the market next month!"

Wang Yi nodded: "Thank you Hisense for supporting our Xingyi Smart Home. We are both in the island city. I hope we can cooperate more and jointly build a highland for the TV industry!"

"That's no problem!" Jia Sixie said with a smile, "We have placed an additional order with Xingyi Smart Home. From now on, all Hisense smart TVs will use Xingyi Technology's Bluetooth chips, WiFi chips, and smart home chips."

Jia Sixie understood clearly that except for the main chip for TV, Hisense did not develop other chips by itself, but bought them from anyone else.

Xingyi Technology’s chips have powerful performance, reasonable price, and also support Xingyi Smart Home!

Well, just buy Xingyi Technology directly to deepen the cooperation between the two parties and deepen the relationship with Mr. Wang.

"Okay, if Hisense has any needs, just let us know. Xingyi Smart Home and Xingyi Semiconductor will fully support you."

"Thank you, Mr. Wang. We do have a lot of cooperation to promote. For example, Hisense TV also needs film and television content, but Hisense does not make video platforms, so I plan to cooperate with Xingyi Video. In the future, Hisense will introduce all Xingyi Video!"

Wang Yi smiled. As he expected, this was Hisense’s olive branch:

"No problem. In this case, we will arrange a technical team to connect with Hisense and provide a complete solution."

"Okay, then how do you calculate the service fee? How much do we need to pay?" Jia Sixie asked the key question.

"Service fee? What service fee?" Wang Yi was stunned.

"Well, Hisense doesn't need to pay a technical service fee for introducing Xingyi Video?"

Wang Yi smiled and said, "No, there is no service fee. In addition, all Xingyi Video membership fees opened from Hisense TV terminals will receive 10% of the terminal commission from Hisense!"

"Huh? Not only do I not have to pay for the service, I can also get commissions? Is there such a good thing?" Jia Siyi was full of surprise.

He thought that Hisense would have to pay some service fees to Xingyi Video after introducing it, but it turned out that not only did he not have to pay any money, he could also get a 10% share of the profits!

What a pleasant surprise.

"Of course, Hisense is the first to fully support Xingyi Smart Home and Xingyi Video, so I will certainly not treat Hisense unfairly. Both Xingyi Video and Galaxy Video will give Hisense 10% of the profits!"

"Thank you, Mr. Wang, thank you!"

Jia Sixie was in a good mood, thinking: "If I had known that I didn't have to pay and could share the profits, I would have directly connected to Xingyi Video."

These days, the status of hardware manufacturers is still very low.

Like Xiaomi TV in its previous life, in order to provide video services, it spent a lot of money to invest in iQiyi and introduce iQiyi resources.

Now, Hisense has introduced Xingyi Video, and Wang Yi not only does not charge any money, but also gives him a 10% share of the profits.

There is no way, Wang Yi knows very well that whoever wins the users wins the world, whoever wins the terminals wins the world.

In 2012, video platforms did take a high-profile approach and provided customized video services to TV manufacturers, charging for them, but this was of little significance.

Just like navigation, if a mobile phone wants to have navigation, the mobile phone manufacturer has to pay for the navigation APP.

But later, navigation APP vendors spent money to beg mobile phone manufacturers to integrate navigation APP into their products in order to attract customers.

The same is true for the relationship between video platforms and TV manufacturers.

It is not worthwhile to offend or even lose a brand just to earn a temporary service fee.

It would be better to directly provide free services, offer technical support, snatch up major TV brands, share 10% of the profits, and lock in the cooperation between the two parties!

In this way, even if iQiyi, Youku and Tencent Video also follow up on Xingyi Video, even free services will be useless, as TV manufacturers such as Hisense have already firmly reached cooperation with Xingyi Technology.

Of course, just in case, Wang Yi still kept a trick up his sleeve:

"Mr. Jia, regarding the cooperation between Xingyi Video and Hisense, as long as Hisense signs an exclusive long-term cooperation agreement, we will not only waive the technical service fee, but also provide a 10% membership share."

"I see!" Jia Siyi was not surprised, but felt it was very reasonable:

"Mr. Wang, to be honest, I would find it unusual if you didn't make any demands for such a good policy. Now that Hisense needs to sign an exclusive long-term cooperation agreement, I feel relieved. There is no problem with this, it's all right."

This is true for all businessmen; mutual benefit is the basis.

If someone gave her something for nothing, Jia Siyi would feel uneasy.

Now he understood Wang Yi's operation. This was to compete with iQiyi, Youku and Tencent for TV manufacturers and users.

This is free of service fees + commissions.

In addition, the conditions were too favorable and there was no better choice, so I just accepted it.

On the same day, the two parties signed a strategic cooperation agreement.

At noon, we even had lunch together.

"Mr. Wang, I toast to you. I wish Hisense and Xingyi Technology will join forces and become bigger and stronger!"

"No problem, cheers!" Wang Yi drank it all in one gulp.

Hisense’s current market value is very low, with its A-share market value being only 45 billion, and its Hong Kong stocks being even worse, with only a few billion Hong Kong dollars.

Even after many years, its market value is only 30 to 40 billion RMB, which is about one-seventh of Haier.

The reason is that Hisense does not know how to tell stories or paint a rosy picture for investors, so investors are naturally unwilling to invest.

So much so that ten years later, Hisense had a revenue of more than 80 billion yuan, but a market value of only more than 30 billion yuan.

It can be said that, whether now or in the future, Hisense's scale is far smaller than Haier, but the advantage is that it is easier to control.

Even if you invest billions in Haier, you still can't own much shares.

But having invested more than one billion yuan in Hisense, he is now the largest shareholder.

And Hisense also makes televisions and other home appliances.

Once Wang Yi invests, the first and second in the entire TV market will be owned by his family, and all the profits will be rotten in the pot.

In the fields of TV chips, screens, etc., we can also cooperate deeply and conduct joint research and development.

Hisense's TV chip technology and screen technology are both good.

The reason why the market value was not high in the previous life was not only because it didn’t know how to tell a story, but also because it added the wrong points.

TCL has CSOT, which is developing well.

However, Hisense did not invest in upstream screen suppliers, but instead focused on laser TVs, which was somewhat a misstep.

Before 2020, a -inch giant screen TV cost tens of thousands of yuan. With its price advantage, laser TV allows users to enjoy a -inch giant screen for more than yuan, and there is still room for survival.

Later, the price of a 100-inch giant-screen TV dropped to around 10,000 yuan, so there was not much room for laser TV to survive.

After all, in terms of display effect and ease of use, laser TV is far inferior to 100-inch giant-screen TV.

If Wang Yi invests in Hisense, the two parties can jointly invest in screen suppliers such as BOE.

The first and second giants in the television field work together to support BOE, so there is no need to worry about BOE's failure.

However, it is hard to say whether this will succeed. After all, Hisense, like Haier and Tsingtao Beer, is a state-owned enterprise, backed by the island city’s State-owned Assets Supervision and Administration Commission.

When it comes to the State-owned Assets Supervision and Administration Commission, investing is not so easy, and controlling the company is even more difficult.

Moreover, Hisense is a listed company, and there is a conflict between the main business of Xingyi Technology and Hisense. These have to be weighed comprehensively.

But it doesn’t matter. If you can invest, then invest. If you can’t invest, then you can cooperate.

It would be perfect if we could get Hisense, or even the State-owned Assets Supervision and Administration Commission of the island city, to invest in BOE, and let BOE build a TV screen factory in the island city to specifically serve Xingyi TV and Hisense!

Wang Yi simply said: "I am still very optimistic about Hisense. If Hisense needs it and if conditions permit, Xingyi Technology can consider investing!"

Jia Siyi was delighted, and completely understood what Wang Yi meant. He immediately raised his glass and said, "Mr. Wang, I toast you again!"

It's all in the wine.

Jia Sixie made up his mind and immediately convened a board meeting to discuss the matter!

We also need to sound out the State-owned Assets Supervision and Administration Commission of the island city.

Hope it works.

Seeing Mr. Jia's serious attitude, Wang Yi said with a smile:

"Don't feel pressured. Even if the investment fails, we can still have strategic cooperation. We can have in-depth cooperation in the fields of TV chips and TV screens. Now the screens are all imported, but in the future, domestically produced screens will rise and all screens will be made in China!"

“All the screens are made in China!” Jia Sixie was shocked. This was something that was unthinkable in 2012!

Not to mention 2012, even five years later it would be unbelievable.

Otherwise, Lei Jun would not have flown to South Korea to apologize and drink wine for Samsung screens...

Once domestic screens have achieved comprehensive breakthroughs and become first-tier screens, all flagship screens will be domestically produced. By then, Samsung's top executives will have to come to China and drink three cups of wine to punish themselves, begging for purchases.

The essence of attack and defense still depends on whether self-research and self-production can make breakthroughs.

"Mr. Wang, will there be such a day?" Jia Siyi couldn't help but ask.

Wang Yi nodded: "Of course there will be."

"So when will that day be?"

"It depends on our support. If we don't like domestic screens and are too lazy to buy them, it may take ten years. If we actively support domestic screens and purchase a large number of domestic screens for low-end and mid-range TVs, it may take six or seven years. If we not only purchase domestic screens, but also actively invest in domestic screen manufacturers, it may take three to five years to achieve that day."

"I understand!" Jia Siyi nodded: "Don't worry, Mr. Wang, Hisense will give priority to purchasing domestic screen manufacturers for its low-end series TVs in the future."

Wang Yi picked up his glass and said, "Let's work together to improve domestic screen quality. In the future, we will no longer be afraid of being strangled by Europe, America, Japan and South Korea and being overpriced."