Reborn in 2011, 985 missing from two copies

"Directly take over BYD's TV factory?" Song Si Ning was startled and said with a smile: "Isn't this a bit rude?"

"Impolite?" Wang Yi smiled faintly:

"Being impolite is the greatest courtesy to BYD. I am saving them. The more BYD diversifies, the more doomed it will be. New energy vehicles are BYD's core industry. As for BYD Electronics' OEM business? How much money can it make?"

BYD Electronics is just a subsidiary of BYD. Even though its fixed assets such as factories are worth tens of billions, its current market value is only about 5 billion.

To put it bluntly, the OEM industry has low profits and investors are not optimistic about it.

Unless it reaches the level of Foxconn, it is not worth mentioning.

But it is obvious that BYD Electronics is far behind Foxconn at present. Even ten years later, the market value of BYD Electronics will only be more than 60 billion.

In its previous life, BYD’s terrifying market value was not based on BYD Electronics, but on core businesses such as BYD Auto and BYD Battery.

Wang Yi discovered a very serious problem. He outsourced the manufacturing of the Xingyi mobile phone and Xingyi tablet to BYD Electronics. He wanted to help BYD so that it could make some money and make better cars.

As a result, BYD became inflated. After finally making some money, it stopped focusing on its core automobile business and continued to increase its investment in BYD Electronics. It even wanted to make BYD mobile phones and BYD TVs!

Isn’t this a matter of discarding the basics and chasing the last?

The result is also obvious. BYD’s mid-year financial report was not ideal.

Coupled with the government's reduction in subsidies for new energy vehicles, BYD Auto's sales and profits continued to decline, resulting in serious losses, and BYD's share price collapsed.

Wang Yi’s previous investment, multiple large OEM orders, hot sales of antifreeze batteries, entry into the Apple supply chain and a series of other positive factors have finally pushed BYD’s share price to HK$70.

As a result, the automobile business was in serious decline and suffered heavy losses, and BYD’s share price fell again to HK$45.

But even so, Shopkeeper Wang not only did not calm down and focus on new energy, but instead wanted to make BYD mobile phones, BYD TVs, and even BYD computers and BYD tablets!

He is really asking for death!

Wang Yi didn't know what to say.

The reason why Xingyi Technology can succeed in making mobile phones, tablets and TVs is that Wang Yi is a reborn person who understands the market and the trends.

BYD has nothing, so it would be meaningless even if it followed Xingyi Technology and copied it.

Electronic products are updated too quickly. By the time BYD releases its first generation of knockoffs half a year later, it is already outdated.

Xingyi Technology has already launched the second generation, and BYD Electronics is doomed to failure!

But Shopkeeper Wang did not understand this principle and was still thinking about neglecting the main goal and pursuing diversified development.

It seems that the black swan event of the previous life is happening again.

In its previous life, BYD encountered a black swan in 2012 due to its diversified development, and its stock price plummeted to the bottom.

If Wang Yi took over BYD's TV factory, it would help BYD recover some of its losses and give it money to focus on making cars, which would be considered saving BYD.

But Song Si Ning didn't understand this good intention, nor did Manager Wang, nor did the outside world.

Some even think that Wang Yi is selfish and is worried that BYD will make mobile phones and televisions and become a rival of Xingyi Technology.

But the problem is, Wang Yi is not afraid of old giants like Apple, Samsung and Sony, so why would he care about a fledgling BYD Electronics?

joke.

BYD headquarters.

The Xingyi Technology press conference had ended more than half an hour ago, but Manager Wang and a room full of senior executives were still sitting in the conference room, staring at the darkened live broadcast room in silence.

After a long while, Shopkeeper Wang sighed and broke the silence:

"Forget it, BYD will give up its TV business, and BYD's TV factory will change to...TV OEM!"

Upon hearing this, the subordinates were shocked, especially Du Qingping, the head of the TV division, who was even more indignant!

Du Qingping used to be the TV R&D manager at Changhong. Half a year ago, BYD wanted to make TVs and poached him.

Now that I'm here, you're telling me you don't want to work in TV anymore!

What should I do then?

Isn't this playing on me?

Du Qingping was furious and slammed the table:

"Chairman, if BYD gives up its TV business, what will happen to our TV R&D department? Disband it completely? What will happen to me and my brothers then?"

"I..." Shopkeeper Wang was speechless for a moment, not knowing how to answer.

This is indeed a wrong thing to do.

But there is no way, look at the BYD TV they designed:

Let’s take a look at Xingyi smart TV:

From the outside, it doesn't look like a product of the times.

As for the configuration, there is a gap of two eras!

It can be said that it would have been better if BYD TV had not been launched, as it would have stopped the loss in time.

If it is launched, it will be all industrial waste!

Shopkeeper Wang sighed, "Boss Du, you've seen the Xingyi smart TV. It's a real smart TV. The thing you developed is nothing more than industrial waste. Even if it's mass-produced, no one would want it at 3000, let alone 2000."

Du Qingping was silent: "..."

But I feel aggrieved.

Before the emergence of Xingyi TV, everyone's design was like this, and they were all at the level of industrial waste.

Everybody sucks, no one despises anyone else.

As a result, when the Xingyi smart TV came out, it was a huge success, confusing Du Qingping and BYD.

Hisense, Skyworth and TCL are also in the same confusion!

Even Sony, Samsung, LG and Sharp are confused.

The processor and configuration of a TV are better than most mobile phones.

Isn't this a joke?

But the problem is that Xingyi smart TV is just that powerful.

From hardware to system to intelligence, we are two generations ahead of our peers!

There is no way to seek justice to ensure that it will not be stuck after six years.

But considering the future, Du Qingping still said stubbornly:

"I admit that our BYD TV is far inferior to the Xingyi smart TV, but it is still marketable. For example, if home appliances go to the countryside, we can make them and sell them in the countryside! We still have a market in the countryside."

"Home appliances going to the countryside?" Shopkeeper Wang laughed, "Old Du, no, there's no chance of home appliances going to the countryside. Xingyi stores have opened in towns and villages, how can you go to the countryside?"

"Are ordinary people blind and unable to distinguish between good and bad? Or are they because they don't watch TV or go to the market and can't see the ads for Xingyi TV?"

"This..." Du Qingping was speechless for a moment.

Yes, there is no harm without comparison.

There are no good products in rural areas, and the BYD TVs they designed are rubbish, but they can still sell them.

But now there are Xingyi specialty stores in every town and village, and Xingyi TVs are on sale, so no one really wants industrial waste like BYD TVs.

"So, BYD's TV business has to be cut off? The tens of millions of R&D funds we invested have all gone down the drain?" Du Qingping's mouth twitched.

"What else? I invest tens of millions in you again, and you lose again?" Shopkeeper Wang said coldly.

Du Qingping's mouth twitched: "..."

Shopkeeper Wang stood up, patted Du Qingping on the shoulder, and said earnestly:

"Old Du, it is wise to stop losses in time. Don't worry, I will give you enough compensation. If you want to stay in BYD, I can also arrange for you to go to other departments. I will not treat you unfairly. After all, I recruited you, and I am responsible for you!"

"This..." Du Qingping's expression was a little complicated, and he didn't know how to make a decision for a moment.

I was laid off just six months after joining the company and didn’t get much compensation.

But if he goes to other departments of BYD and does other businesses, he is not familiar with them either, so he will develop televisions!

Just as Du Qingping was struggling, Shopkeeper Wang's phone vibrated.

"It's President Song's call!" Shopkeeper Wang was delighted. "It seems that Xingyi TVs are selling well and need OEM. Our BYD TV factory is saved. Hahaha!"

As he spoke, Shopkeeper Wang quickly pressed the answer button: "President Song, congratulations, congratulations. Following the Xingyi mobile phone and Xingyi tablet, Xingyi TV has also been a great success, congratulations!"

"Thank you, but production capacity is also a problem. We expected an annual production capacity of 10 million, but now it seems that it is not enough. I heard that BYD has a TV factory?"

"Yes, our smart TV factory has invested 1000 billion yuan. It has just been completed and can be put into production at any time. The annual production capacity is million. It can completely manufacture for Xingyi TV and make up for the production capacity gap! President Song, what do you think..."

Unexpectedly, Song Si Ning changed the subject: "Manager Wang, there is no problem with cooperation. But this time, we hope to change the way of cooperation."

"Choose a different way to cooperate?" Shopkeeper Wang frowned slightly. "You say."

"BYD invested 1 billion in the TV factory. It will take a long time for the investment to pay off if it is just OEM. The loss may be even greater. It is better for Xingyi Technology to buy it back directly and make your investment back instantly."

"This..." Shopkeeper Wang fell silent. How could he not understand what Song Sining meant?

BYD's TV business was a failure, with a billion-dollar investment going to waste.

BYD's TV factory has also become a hot potato.

If we receive a large TV OEM order worth tens of millions, we can still maintain a balance between income and expenditure and slowly recoup our investment.

If we don’t get so many orders, then it’s over. Not only will we lose all our money, but we will continue to suffer losses. By then, it won’t just be a matter of losing 10 billion.

After all, equipment maintenance and worker wages cost money.

If it is sold directly to Xingyi Technology, the 1 billion investment can be recovered in one go, which is a great thing.

What's more, Wang Yi is also a righteous man.

If it were someone else, they might take the opportunity to lower the price to 9 million or even 8 million. In order to lose less money, Shopkeeper Wang had to bite the bullet and sell it!

Now Wang Yi did not lower the price and sold it at 10 billion, so that Manager Wang would not lose a penny. This was very generous of him.

Song Si Ning continued: "By selling it to Xingyi Technology, BYD will get rid of its non-performing assets and quickly recoup its investment. With one billion in funds, you can also better develop the new energy business, which is your main business!"

Shopkeeper Wang's face changed drastically, how could he not hear the hidden meaning?

"New energy business...main business! This is not what President Song said, but what Director Wang said!"

"Is Mr. Wang trying to warn me?"

"Yes, Mr. Wang has always been against my diversification..."

Shopkeeper Wang took a deep breath and said, "President Song, this is a serious matter. Can I consider it for a while?"

Song Si Ning nodded: "Okay, Xingyi TV is facing a serious production capacity crisis. I will wait for you for one day, and then we will go to acquire other TV factories."

Nowadays, there are not many high-end mobile phone factories, but there are many LCD TV factories.

BYD is not selling, it will just acquire other factories.

As long as you have money, you will have factories!

"Okay, I'll reply as soon as possible."

After ending the call, Shopkeeper Wang looked at everyone and said, "Did you all hear this? What do you think of this?"

The vice president spoke first: "We can't sell it. Mr. Wang directly acquired our factory because he was afraid that BYD would make its own TVs and pose a threat to Xingyi TV."

"Yes, it must not be sold. Once it is sold, BYD's TV business will be gone in the future."

But then, there was another high-level objection:

"Stop making fun of me, okay? Mr. Wang is not afraid of TV giants like Hisense and Sony, so why would he be afraid of BYD, which has not even produced a single TV?"

"This……"

"Ahem, although this may sound a little harsh, it is the truth."