Reborn in 2011, 985 missing from two copies
Chapter 323 Xiaomi’s new strategy, Wang Yi kills people to sacrifice to heaven (page 13)
Meizu MX has advantages over the Xiaomi generation in terms of appearance design, materials and configuration.
The starting price of MX2999 in the previous life was one thousand more expensive than Xiaomi, so it naturally did not sell as well as Xiaomi.
But now, due to the impact of the Xphone 1, the launch price of the MX has been set at 2299, which is only more expensive than Xiaomi. The advantage is huge, and the sales volume is naturally good.
In addition, Xiaomi's first-generation processors were out of stock some time ago, and there are no machines available for sale.
The Samsung processor used in Meizu MX is directly used and is not affected.
As a result, powerful users will go directly to the Xphone 3299, which starts at 1.
Users with limited strength and old Meizu friends all choose the 2299 Meizu mx.
Therefore, after more than two months of sales, the sales of Meizu mx are actually good, with total sales of more than 60 units, which is slightly more than the Xiaomi first generation that has been discontinued.
If this continues, Meizu will sell 30,000 to 400,000 units a month and 3 to 4 million units a year, which is pretty good.
But who would think that the Xiaomi generation that lacks chips is back and the price has been reduced to 1799!
This is simply for Meizu’s heart!
Can Meizu endure it?
Lao Huang made a decision directly without any hesitation: "Follow!"
Moreover, the price will be reduced immediately, both online channels and offline physical stores will reduce the spot price across the board.
Yes, Meizu these days, as the originator of domestic smartphones, already has its own physical store.
If it weren't for the other senior executives who stopped him, Lao Huang would have lowered his price to 2099 last time to work for Xiaomi Generation!
After all, old and new grudges must be settled!
Now that Xiaomi is taking the lead, Huang will certainly not hesitate.
This time, other senior executives did not stop it. Meizu shipped more than 60 units and has achieved profitability.
Next, it is normal to cut prices to seize the market and snipe Xiaomi One personally.
But the pressure came to Rebus instantly.
Rebus was very angry: "Meizu is here for me and Xiaomi!"
"Made!"
“小米1T直降200,1799,2月21日上午才开始发售。”
"As for Meizu mx, 2099, all prices have been reduced today and are available for sale now!"
"It's two days ahead of us, and we have offline after-sales service. It's more secure and our products are stronger. What should we do?"
Rebus had a big head and was a little scared.
Fortunately, BYD's anti-freeze batteries are out of stock. If they are in stock and the anti-freeze batteries are added at a higher price, the cost of the Xiaomi Mi generation will be higher and it will be harder to sell!
A vice president also looked solemn: "MX sells for 2299, and we sell for 1799. We have the advantage, and it will definitely sell out. Now that the difference is only 300, it will be difficult. Unless we continue to lower the price, it will drop to 1599!"
"No, if it's reduced to 1599, the profit margin will be smaller. Is it enough to earn 200 from selling one?"
Lao Li decisively objected: "More importantly, once we lower the price to 1599, Meizu will also lower the price to 1899, but the result will be the same."
Rebus nodded: "Lao Li is right, we can't have a vicious price war. If we really go to 1599, and Meizu can follow up to 1899, we still can't sell well, and we will make less money. By then, both parties will suffer, and only the consumers will suffer." It’s not a good deal to make a profit. Just sell it for 1799, whatever you can get!”
"That's all we have to do. Let's sell it first and see if it sells well. If we don't want a big hit, just sell all our 500,000 sets of components."
"Yes, it's better to make less than nothing."
Lao Li sighed: "I am now afraid that the price of Xphone 1 will drop. If it drops to 2999, it will make Xiaomi and Meizu uncomfortable. If it drops to 2799, then we will be miserable!"
Rebus waved his hand: "The price of Xphone 1 will not be reduced. They are selling so well. Their overseas parallel import shipments alone are higher than our national sales, so there is no need to reduce the price."
"Yes, with Xiao Li Zi's endorsement, the sales of Xphone 1 have soared, and foreign parallel imports are selling very well. It's incomparable, I can't envy it, alas!"
"Abroad..." Rebus's eyes suddenly lit up: "Lao Li, how are you talking about Ah San's place?"
"I have visited Asan's place. They are too backward, but they have great prospects. Most Asan think that iPhones, Samsung, and HTC priced at 5,000 are too expensive. Even the middle-class people in Asan are buying them. No, only a few wealthy people can afford it.”
Lao Li said eloquently: "And if our Xiaomi 1st generation goes there, the price of 1799 will probably be affordable to the middle class of Asan. The market is very huge."
Rebus was overjoyed: "Since it's so difficult at home, why not go to Asan's place? Domestic high-end has the Xphone 1 Dimensionality Reduction Strike, and the mid-to-low-end has Meizu's close combat. Mader, it's simply hellish difficulty. Xiaomi has no need. If we fight with them at home, we can go overseas and focus on the Asan market!”
"A good idea. This is a very good way out. I support it with both hands."
"I also agree that Asan's market has unlimited potential."
"Not only is there endless potential, but the key is that there is no opponent!"
"That's right, our Xiaomi is not available in China, so we can go to Asan and build Xingyi Technology in Asan!"
"This is a broad road!"
Seeing that all the senior executives agreed, Rebus immediately made a decision: "Then let's decide. We will continue to sell in the domestic market, starting from 1799, and we will pay as much as we can. Develop the Asan market immediately!"
"Lao Li, you guys go to Asan country together, negotiate, and reach an agreement as soon as possible. Next, all Xiaomi 1T will be produced. The units will be sold in China as much as you want, and the rest will be thrown to Asan!"
"it is good!"
"no problem!"
Lao Li and others nodded, this is Xiaomi's way out, and it is also their future!
As the co-founders and core executives of Xiaomi Technology, their interests have been deeply bound to Xiaomi from the beginning.
"By the way, Chairman Lei, do you want to advance the sales of Xiaomi 1T in China? Mention it tonight!"
Rebus thought for a moment: "Bring it to me! If you wait two days, all the users will be taken away by Meizu! Make an official announcement immediately, and it will be sold tonight!"
"Okay, I'll arrange another hot search."
"Ok!"
Soon, a piece of news once again hit the hot search list:
[Xiaomi 1T has been discounted by RMB 200 to RMB 1799 and is now on sale! 】
For a time, Xiaomi and Meizu were fighting to the death at the 2000 level, fighting hand-to-hand.
But unfortunately, the effect is not obvious.
It cost 2000, but many people don’t mind spending another 1000 or so to get an xphone 1.
After all, xphone 1 has an anti-freeze battery, 720p high resolution, 4.3-inch large screen, super good looks, dual memberships, Xiaoai AI voice assistant that surpasses Siri... and it also has DiCaprio endorsement!
With so many advantages, it completely exceeds the value of one thousand.
Of course, there are still some users who are strapped for money and choose Meizu MX or Xiaomi first generation.
But there are not many such people.
With the endorsement of Xiao Lizi and the impact of the anti-freeze battery controversy, it is not a problem for the domestic sales of Xphone 1 to exceed million in February.
Coupled with parallel imports dumped overseas, the total sales in February exceeded 5 million, which is also no pressure.
Wang Yi is not worried about the subsequent sales of xphone 1, but his focus is on AutoNavi!
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