Reborn in 2011, 985 missing from two copies
Chapter 275: 3rd critical hit, 400 billion blood loss! (page 13)
Shawn Yue, Vice President of AutoNavi, looked solemn:
"Affected by the cold winter in the global automobile industry, starting from the Q2 quarter of this year, the revenue of in-car navigation, the pillar industry of AutoNavi, has fallen to the bottom!"
Everyone looked gloomy, and the revenue of the pillar industry was cut in half, which was a fatal blow to Gaode.
"Fortunately, we transformed ahead of schedule and laid out mobile Internet navigation services. Today, mobile Internet navigation services are growing rapidly, and their proportion in the company's total revenue increased from 1% in Q14.57 to 4% in Q27.38, becoming the second pillar industry of AutoNavi. !”
Shawn Yue said word by word: "And the potential is amazing. In other words, the main profit point of AutoNavi in the future lies in mobile navigation. Once Director Wang makes free mobile navigation, we, AutoNavi, will be finished!"
Hearing this, everyone nodded:
"Yes, even if Sogou Maps is not as good as Amap, it is free! In China, free means invincible."
"Furthermore, Mr. Wang is very wealthy. As long as he invests money to buy NavInfo's latest map data, it will only be a matter of time before Sogou Maps catches up."
"There are free Sogou maps. Who is willing to continue to spend 50 a month to use our Amap navigation? Then we are finished!"
"Is Mr. Wang crazy? I understand that he is doing Baidu, but is it necessary to kill a thousand enemies and lose eight hundred to himself? What is he trying to do?"
Cheng Wu laughed dumbly: "Director Wang said that using billions of losses to exchange for tens of billions of Baidu's market value evaporating is a good deal!"
"!!!"
"..."
"grass!"
Everyone in the room was silent, completely unable to refute!
After a long time, Shawn Yue sighed: "It's very cost-effective for him to do Baidu, but we Gaode are innocent! We didn't provoke him!"
"That is, once Sogou Maps becomes free, Baidu's market value will plummet, and our Amap's market value will also plummet! Baidu's market value will evaporate by tens of billions, and our Amap will also lose billions! It's too cruel!"
Cheng Wu sighed: "So Director Wang made a proposal. In order not to accidentally hurt us, he first took over AutoNavi at the current market value of 33 billion yuan! Then he launched it for free and killed Baidu!"
"This..." Everyone in the room was silent, and their expressions became very complicated.
It took a long time for someone to say: "It's so cruel, so cruel! But is it worth it?"
Cheng Wu smiled: "What's not worth it? The acquisition of AutoNavi for more than 3 billion yuan will take away Baidu's market value of 30 billion yuan. Do you think it is worth it?"
"Absolutely, Director Wang is a ruthless person!"
"In order to succeed Baidu, I will spend more than 3 billion to acquire Gaode!"
"Oh, this is in line with Director Wang's style of doing things."
"That's right, Director Wang always does what he doesn't want, and he makes acquisitions when he's told!"
"But do you think there is any fraud in this? Could it be that Director Wang wanted to buy AutoNavi at a low price and deliberately released false news about free navigation to scare us?"
"It's possible, we have to guard against this!"
But Shawn Yue shook his head: "The possibility of false news is unlikely. After all, this is Wang Yi's style of doing things. Young people, if you don't accept it, do it!"
"That's right, Director Wang paid 16.5 billion from Sogou to work on Baidu Search. Now, it's normal to pay 33 billion to Gaode to work on Baidu Maps."
"I estimate that he is probably free."
"I think so."
Cheng Wu nodded: "The matter of free navigation is almost the same, the key is shareholders, what are you going to do?"
"What else can we do? Director Wang is determined to make free navigation, but Gaode can't bear it. Rather than cutting the market value in half, it's better to sell it in advance."
"Yes, it's sold. Everyone cashes out at a high price. At least they won't lose money!"
"Sell it! As long as the price is reasonable, I have no problem with it."
"In the cold winter of the automobile industry, the revenue of car navigation has dropped sharply. On the mobile side, Baidu is eyeing it, and another director Wang has come and made it free! Damn it, the navigation is no longer fun. Sell it and get it."
"Yes, with the two of them, the entire navigation industry is ruined. If we don't cash out at a high level now, it will be even worse in the future."
"Sometimes, it is also wise to stop losses in time."
"Yes, if you sell it now, at least you won't lose money. If you don't sell it now, once it starts for free, it will be really over."
"Okay, let's vote." Cheng Wu said: "Those who are willing to sell to Director Wang, raise your hands!"
Considering the current situation of AutoNavi, several founders have different opinions and are very conflicted about the future development direction...
Although one of the founders is gone, it is still difficult to say who is right or wrong between the CEO and the Coo.
Coupled with the toll-free crisis and the cold winter in the automobile industry, several major shareholders feel that Amap's future is unpredictable and they might as well cash out at a high position!
After all, the map industry is a money-burning but unprofitable field.
Immediately everyone raised their hands in support of the sale.
Cheng Wu counted the numbers and continued: "Those who oppose the sale of Gaode, raise your hands."
This time, no one raised their hands.
"Eight people supported it, two people abstained, and 0 people opposed it!"
Cheng Wu sighed: "With this resolution passed, Gaode will be sold to Director Wang. Let's discuss the price."
"What Director Wang means is that if we buy it according to the current market value of AutoNavi, the price will not be lowered. But it is estimated that it is not easy to raise the price too much. After all, once it is free, the market value will inevitably collapse."
Everyone nodded and understood the truth.
Navigation is an industry that is a trap for thieves, burning hundreds of millions every year, but it is so difficult to make a profit!
In particular, car navigation revenue has been cut in half, and the mobile version is free!
To add insult to injury, it’s really terrible.
In his previous life, Gaode suffered too many losses and could no longer bear it, so he accepted investment from Alibaba in 2013 and sold himself directly to Alibaba in 2014.
Only BAT can afford this kind of industry that only burns money but does not make money.
Without Alibaba, Amap would have gone bankrupt long ago.
Vice President Shawn Yue took a deep breath: "Chairman, the current market value of AutoNavi is US$5 million. Try to negotiate for US$7 million. If the negotiation fails, then settle for the next best deal, US$6 million!"
"Yes, US$6 million is the bottom line, with a 20% premium!"
"Too little, not cost-effective!"
Cheng Wu waved his hand: "Based on the current market situation, a 20% premium? What are you thinking? A 10% premium would be great!"
"Haha, that's right." Everyone laughed bitterly.
The situation is stronger than the person!
Amap's stock price broke immediately after its listing. To put it bluntly, capital is not optimistic about it.
As long as the capital is optimistic, the market value will not be only 5 million US dollars!
Director Cheng looked around at everyone: "I will try my best to negotiate for US$6 million. If the negotiation fails, I will strive for US$5.5 million!"
"it is good!"
Everyone nodded, free navigation was coming, a 10% premium, $5.5 million was not bad.
After all, once free navigation is enabled, it will be difficult to get 5.5 million U.S. dollars, let alone 4.5 million U.S. dollars.
Thinking of this, Cheng Wu quickly dialed Wang Yi's phone: "Director Wang, Gao De just held a board meeting and passed the resolution to sell. However, I hope the price can be higher."
Wang Yi smiled. Sure enough, facing the black swan of free navigation, Gaode couldn't bear it anymore.
In the previous life, Gaode had Alibaba's capital and local life services, so he dared to provide free services.
But now Gaode has nothing. Once it is free, it will be death!
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