Reborn in 2011, 985 missing from two copies
Chapter 255: 50 billion revenue, strategic investment! (page 13)
For example, the Qiuyun Garment Factory in Jeju contributes a terrifying amount of tax revenue to Jeju every year!
Jeju picked up a large tax-paying factory for free, which is a huge win!
The same is true for the new Meiyou factory in Jiangsu and Zhejiang provinces.
Introduce it now, invest 100 million, and in a few years, the tax revenue will be back to 1 billion, which is the God of Wealth!
It would be strange if cities in Jiangsu and Zhejiang don’t rush for such a good project!
"Fortunately we are not going to build a factory in Suzhou Province, otherwise the Thirteen Taibao would have to start working!" Wang Yi laughed dumbly.
Song Sining's beautiful eyes wandered: "The Thirteen Taibao didn't start a fight. The two stars in our province are inseparable."
"What's wrong? Could it be because of the three major factories?" Wang Yi had a guess.
"Yes! Our super mobile phone factory is located in Jeju, and we will invest in building a tablet factory, a TV factory, and a smart home factory. The city agrees with both hands, and the province absolutely supports it, but the island city is not happy!"
"The representative of Daocheng said that Xingyi Technology must be exposed to rain and dew equally and not make Jeju too busy. Xingyi's super mobile phone factory and smart home factory can be located in Jeju. As for Xingyi's smart TV factory and tablet factory, it is better to put them in Jeju Island City!”
Song Sining said with a smile: "If the island city wants to grab such a big and good project, Jeju will definitely not be willing to do so. Frankly speaking, the island city already has Haier, Hisense, Tsingtao Brewery, and Aucma. It should no longer be greedy... For this matter, both sides have to fight for it." My face is red and my ears are red, and I haven’t come to a conclusion yet!”
Wang Yi smiled: "I see. But forget about the tablet factory. Tablets and mobile phones are similar, so they should be put together and stay in Jeju. As for the smart TV factory, it can be placed in the island city. There is Hisense in the island city, which has already formed Now that we have established the TV industry belt, let’s go there again and join forces to create a highland for the smart TV industry, which can also be a win-win situation!”
"What a good idea." Song Sining's eyes lit up: "This way, the rain and dew are all covered."
It would be unrealistic if the four major electronics factories were all located in Jeju. Neither the province nor the island city would be willing to do so, so they would allocate one for a balance.
The most suitable one is the smart TV business.
Jeju has no TV business. If we want to build a smart TV industry belt in Jeju, we have to start from scratch, which is not easy.
But in the island city, with Hisense’s TV industry as the foundation, it can develop rapidly without starting over from scratch.
Moreover, the construction of Xingyi smart TV factory will take time, and it will not be put into production until the end of 2012 at the earliest.
As Xingyi TV will be mass-produced in mid-2012, it can be OEMed by Hisense first!
Hisense is still very powerful in the TV field, and its research and development capabilities are also very strong.
We also OEM for many TV brands, especially foreign brands.
In the previous life, Sharp TVs and some American brands were manufactured by Hisense.
There is also Panasonic TV, which has long given up its own factory. Domestic Panasonic TVs are all manufactured in the island city, and are most likely manufactured by Hisense!
In cooperation between the two parties, Xingyi TV lets Hisense produce the products, and Hisense TV can also carry Xingyi video content resources, which can be regarded as a win-win situation.
Just like Xiaomi and iQiyi, Galaxy Kiwi to be precise!
iQiyi can only be used on mobile phones, tablets, and PCs.
If you want to go online on TV, you have to use Galaxy Kiwi, which has an OTT network TV license.
The membership fee will have to be doubled. After all, the licensee also gets a portion of the membership fee and advertising revenue!
Internet TV licenses were released in two batches in 2010 and 2011:
The first batch: Internet TV stations CNTV (Future TV), BesTV (BesTV), and Wasu Media (Washu TV).
The second batch: Southern Media (Cloud Audio and Video), Mango Radio and Television (Mango TV), International Broadcasting Station (CIBN), China Central Radio and Television Station GITV (Galaxy TV).
A total of 7 online TV photo shoots have been released, and there will be no more in the future.
Any video platform that wants to be launched on TV must cooperate with the above seven licensed institutions.
There are two ways to cooperate.
One is to invest in shares and establish a joint venture with OTT TV licensees to obtain licenses and content broadcast control.
In its previous life, iQiyi, in July 2012, jointly established Galaxy Internet TV Co., Ltd. with GITV, China Central Radio and Television Station, which holds an online TV license, and Suzhou Radio and Television Station.
The Galaxy Kiwi App for TV was subsequently launched, which not only had a GITV license, but also completely replaced the unlicensed iQiyi TV.
It has also integrated the resources of CCTV and Suzhou TV, as well as the film and television content of iQiyi, thus becoming the first echelon of video platforms and deeply loved by young people!
The second is to purchase licenses and authorizations from licensed companies and cooperate to build an online TV platform.
For example, Bilibili purchased the OTT license of Southern New Media (Cloud Audiovisual) and launched the Cloud Audiovisual small TV app.
Southern New Media provides license authorization and broadcast control, while Station B produces its own content.
Similarly, Wang Yi’s Xingyi Video TV version does not have an online TV license, so it has to choose a license giant to cooperate.
Or invest in shares and become the major shareholder of the licensee's subsidiary.
The licensee provides Internet TV licenses and its own resources, and Xingyi Video provides film and television content and technical support. The two parties have strategic cooperation and deep binding.
Or don’t invest, just buy OTT licenses like Bilibili and create your own content.
Both methods have their own merits.
However, this matter is not urgent. The current licensing policy has just been released and is still in the transition period.
All major video platforms have launched their own TV versions, and they are all operating without a license.
Top-notch iQiyi TV, Sohu TV, Youku TV, and pirated TV software can be seen everywhere.
Even without an Internet TV license, it can still operate in the past few years.
But in 2014, the crackdown began!
iQiyi TV, Sohu TV, Youku TV, and other apps without online TV licenses will all be offline.
Only licensed companies like Galaxy Kiwi, Bestcom, and Wasu TV are left.
Based on this calculation, the TV version of Xingyi Video still has more than two years of survival.
But in 2014, you have to go offline and work with a license!
In the previous life, LeTV was hammered because it did not have a license. It did not release new products throughout 2014, and its stock price plummeted.
It was not until after long negotiations that I obtained a license from CIBN that I ended my streaking and started my licensed career.
If Wang Yi wants to build Xingyi TV, he cannot be like LeTV and wait until he is beaten badly before thinking of a solution. He must make plans in advance and choose a reliable OTT TV licensee for cooperation.
It's just that the seven major licensees have different resources, and their development models and prospects are also very different.
For example, CNTV Future TV, which is owned by CCTV, has the latest news information from CCTV, exclusive sports events such as the Olympics and World Cup, popular TV series synchronized by CCTV, and CCTV columns.
However, the audience for these resources tends to be middle-aged and elderly people.
Xiaomi TV initially used the CNTV license and content broadcast control.
But CNTV’s content is too old and young people don’t like it.
Most of the users of Xiaomi TV are young people and are unwilling to watch these.
In order to change this dilemma, Xiaomi had to abandon CNTV, invest 18 billion strategic investment in iQiyi, and fully switch to GITV (Galaxy TV).
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