Father, I really don’t want to be the emperor

Whether it's perfume or the clothes designed by Ning Fan, the current main consumer group is only the ladies of high-ranking officials. Generally speaking, only those from the well-off upper class are qualified.

"Your Majesty, all the ladies and ladies of dignitaries almost all have one of our luxury products. The market is almost saturated! Next, should we dig deeper?"

Du Yuesheng had been working hard for the past half month, worrying about Ning Fan's plan to make money.

"It's okay, but the logo needs to be changed, and some minor design elements need to be changed."

"For example, the original gold buttons need to be replaced with silver, and some delicate embroidered stripes need to be removed."

Ning Fan put down the tea cup and said slowly.

Hearing what Ning Fan said, Du Yuesheng looked confused: "Your Majesty, these design elements highlight the noble style of our products and can be said to be the selling point! How can you remove these things?"

Hearing what Du Yuesheng said, Ning Fan couldn't help but laugh.

"Xiao Du, I usually teach you so many things, but you haven't put any effort into it? You have to remember that brand positioning is very important! What we do is luxury goods, and the money we make is also premium! These clothes, perfumes and other items , the cost only accounts for one percent of the selling price, why do we sell it so high?”

"What we sell is actually style. In fact, it means that one person has nothing and I have it! If our things can be bought and worn by everyone, then are our things still rare? Those dignitaries are not stupid, they are not willing to serve the public The product pays for it!”

Ning Fan directly stated the reason.

This profound business theory not only made Du Yuesheng's eyes turn up in the clouds, but also Yue Ying, who was eating melon seeds beside him, was shocked.

What a profiteer!

I think Ning Fan is definitely the number one profiteer in Dakang!

"Excellent! Your Majesty is really smart! Even if I study with you for ten more lifetimes, I will still not be as good as one-tenth of your skills!"

Du Yuesheng looked like he was worshiping.

"So, our products must be graded! What kind of identity should be worthy of what kind of product!"

"Of course, if those wealthy businessmen must buy top-notch products, it's not impossible. The price is ten times the price!"

"These aristocrats are lying on Dakang's body to suck blood. They have plenty of money. Don't feel sorry for them!"

Ning Fan said coldly.

With Ning Fan's advice, Du Yuesheng was about to leave when Ning Fan stopped him again.

"By the way, how's your recent discussion with Sardin going?"

Ning Fan asked with concern.

Whether it is white sugar, refined salt or soap, the market in Dakang is so big, but the output can be very high. Although these things are very profitable, they cannot be popularized.

Because in Dakang, the vast majority of people live below the food and clothing line, and their stomachs are not full, so naturally they will not spend money to buy these things.

So if he wanted these things to further create more profits, Ning Fan set his sights on caravans!

Caravans can take these things to other countries, such as Central Asia, the Huns, the Jurchens, or foreign countries outside the desert!

The huge plan of the Silk Road has been slowly started in Ning Fan's mind, but he has to send a caravan to explore the road first.

"My lord, Sardin is very cooperative, but his daughter is blocking everything, even preventing...Sadin from contacting our people."

Du Yuesheng said very aggrievedly.

Ning Fan was stunned, and the image of a little loli flashed in his mind.

Sardine's daughter is undoubtedly a beauty!

But Ning Fan doesn't remember when he offended this beauty, and why did he stop her at every turn?

"Xiao Du, have you offended Xina?"

Ning Fan frowned.

Sardin has a huge network of contacts in Anjing. The key is that this old guy knows everything. He can communicate with businessmen from all over the world in many languages. For Ning Fan, this old guy is very important.

In the grand blueprint in Ning Fan's mind, Sardin, a profiteer, will be indispensable in the future.

"Your Majesty, this villain has been wronged. Then Hina refuses to even take a look at him. How could he be offended?"

Du Yuesheng said aggrievedly.

Ning Fan became even more confused: "Since there is no grievance or enmity, why would Xina obstruct it at every turn?"

Du Yuesheng opened his mouth several times to say something, but in the end he still didn't dare to say it. He could only say reluctantly: "Your Majesty, you'd better talk to Sadin in person. I think he respects you."

"Okay, you go back first."

Ning Fan waved his hand.

Just as Du Yuesheng left, Yueying walked in from outside.

Holding a small piece of paper in his hand, he handed it to Ning Fan and said, "Your Majesty, this is the message my brother sent back by flying pigeon."

In this era, how to solve the problem of speed and security of letters is a big problem, so Ning Fan has been considering using carrier pigeons a long time ago.

Unexpectedly, Xingchen was quite agile.

Opening this small letter, Ning Fan found that the handwriting on it was so small and dense that it was difficult to stare at it.

Although you can see clearly under the light, it is very difficult and your eyes will feel sore after looking at it for a short time.

It took a lot of effort for Ning Fan to read the contents of this letter. However, after reading it, Ning Fan's heart surged.

The troubled days of Dakang have come, and riots of various sizes are constantly occurring in Tianjiang. Half of them are caused by famine refugees provoking troubles, and half of them are instigated by the remnants of the bankers' clans.

The banker's century-old inheritance is deeply rooted. Even if some of the main figures have been arrested and cleared, there are countless intertwined relationships between in-laws, disciples, and old officials. These people just take the opportunity to cause trouble.

Fortunately, in this letter of appreciation, Xingchen praised Song Chengzhou greatly. He praised Song Chengzhou for opening a warehouse to release grain and providing relief to the victims. On the one hand, he also praised Song Chengzhou for his vigorous and resolute actions, and personally led the soldiers to suppress the rebellion several times.

As the saying goes, a single spark can start a prairie fire. Nowadays, the situation in Dakang is very pessimistic. These refugees have no food to eat. It is impossible to force them to shut up.

The first thing Ning Fan thought of was to divide the land among local tycoons. Of course, this idea needed the approval of Emperor Tian'an and the support of Song Chengzhou.

"Your Majesty, what does this letter say? How is my brother?"

Moony asked with concern.

"Your brother said everything went well and our business is also very good."

Ning Fan raised his hand and burned the letter.

Yueying believed Ning Fan's words and smiled innocently: "Then when will we go to Tianjiang again?"

This question stumped Ning Fan. The development strategy he has set for himself now is to try his best to survive, but the current situation really doesn't allow it.

If this continues, Dakang is at risk of collapse.

With people like Song Chengzhou in Tianjiang, Ning Fan plans to use Tianjiang as a pilot project for reform!

Of course, this matter must also have the support of Emperor Tian'an and the chief minister of the cabinet, Cheng Wei. Not only that, Ning Fan must also get the military power of Tianjiang.