NBA: I am the card dealer

Chapter 179 Opening the bloody mouth

but.

Instead of ridicule, he turned back to ridicule. Is it really okay to be so careless about his life and death?

At least I should inform him in advance!

It made him look confused.

Simply excessive.

Ok……

Naughty is a bit naughty, but it's not a big problem. Brother Shui's lifelong code name, he reluctantly accepted.

just now.

What he couldn't understand was that even though his performance was sluggish at that time, his statistics were basically stable at 20+9+4. He was a top player in the NBA and was unrivaled in China. How could he be a true domestic product? I, Mr. Yang, am still beeping at him?

Driven by strong curiosity, Xue Liancheng found Mr. Yang’s Weibo.

I flipped it over for a while.

Finally found the statement about his data being watery.

It's just an apology blog post, and the general content is: I didn't mean to slander or belittle Xue Liancheng. He was just telling the truth. Currently, Xue Liancheng only has breakthroughs, free throws, and three-pointers.

He said he was apologizing, but he didn't mean to apologize.

In other words, everyone listen to my explanation!

The number of comments on this blog post exceeded 340 million+, almost all of which were filled with curses. I can only say that Klaas is awesome. The curses reached more than million floors. You can imagine how terrifying his influence is. He went to become the most popular player in the sports world.

And never look back.

Not only was this Weibo post scolded, but almost every Weibo post by Mr. Yang was criticized by hundreds of thousands of people.

No matter what I say, I will scold...

pitiful!

For a moment, he had serious doubts about whether Mr. Yang would be depressed by being scolded in such a way.

But after observing, he found that this was not the case. Mr. Yang seemed to... rather enjoy it.

Since then, I have posted more and more blog posts. In the past, I only posted one every three to five days, or even once a week. Now I post every day, or even several posts a day.

Xue Liancheng became even more curious after reading it. It shouldn't be!

What on earth did Mr. Yang do that made people scold him so harshly?

When he was drafted, many commentators and commentators were not very optimistic about his prospects. Even after he established a foothold in the league, some people felt that his physical condition might be just a flash in the pan, but the fans were also tolerant and I didn't catch these people and scold them.

Why did Mr. Yang get scolded?

Despite this suspicion, he watched it for a while, and even found the video where Mr. Yang said that his data was inaccurate, and he probably understood the whole story.

The reason is not difficult to understand.

It all started when Xue Liancheng played in the NCAA. At that time, he reached the championship and his reputation was already well-known in the country, but Mr. Yang... No, not only Mr. Yang, almost all famous commentators and commentators thought that he He is slow, cannot jump high, has no explosive power, and has mediocre physical talents. Whether he can gain a foothold in the NBA is a question.

When his physical test report came out, there was almost an outpouring of mourning. At that time, Mr. Yang did not make too radical remarks, but only made a lot of suggestions, saying that if he did not change, he would not be able to gain a foothold in the NBA.

As a result, he was selected with the first overall pick in the second round.

At this time, the fans began to trample on Mr. Yang, saying that Mr. Yang was blind and deliberately badmouthing him.

When he was waiting for his debut, Mr. Yang's words became sharper, saying that he would not get far by relying on force, and pointed out his four major problems.

Not only did Mr. Yang speak out, but several people such as Su Datou also thought so, but none of them were as straightforward as Mr. Yang.

Xue Liancheng was very angry at that time, so he posted on Weibo, saying that while eating fragrant rice, he smashed bowls, which was pure animal behavior. In fact, he was insinuating not only Mr. Yang, but also several famous commentators. .

This is incredible!

The enthusiasm of the fans was immediately ignited and they began to curse and put Mr. Yang on the unfriendly list.

As his performance on the field became better and better, the voices scolding Mr. Yang became more and more ruthless.

When it came to the game against the Rockets, Mr. Yang might have said in a joking tone that if he made the game, he should consider retiring.

then.

He's really killer.

Mr. Yang did not retire.

From this point on, everything changes.

Mr. Yang was dubbed the number one anti-fan and the leader of the anti-fans by the fans, and he was scolded every time he saw him.

Although Mr. Yang was scolded miserably, he unexpectedly discovered the New World and gained the traffic password.

From now on.

As long as Mr. Yang is broadcasting other games, he will occasionally mention the Heat. When it comes to the Heat, he cannot be avoided, and when he comments on him, he basically has nothing good to say.

This guy understands traffic. He apologized in various ways on Weibo afterwards, but he didn’t have the slightest apology attitude. He still said the same thing: I tell the truth.

The fans couldn't stand it anymore, so they naturally caught Mr. Yang and scolded him.

Then as his performance got better and better and his data stabilized among the top stars, he gained more and more fans, and finally broke out of the circle and became the most popular king in the domestic sports world.

Mr. Yang has naturally become the number one greeting target for his fans.

At last.

There is a saying that his data is watery.

Ok……

It is obvious that Mr. Yang has started accepting page advertisements on Weibo, and he naturally posts diligently.

In addition, the number of online viewers of Mr. Yang's live broadcasts is significantly higher than others. These online viewers are still contributed by his fans, and everyone goes in to curse people.

Not only did Mr. Yang not lose his job, but he became more and more popular with the TV station, because Mr. Yang was the guarantee of ratings.

Understand the reason why Mr. Yang got into trouble with him.

He couldn't help but laugh.

Mr. Yang has finally understood this wave of traffic. It is impossible to stop.

and so.

Now Mr. Yang is no longer a pure basketball commentator, he is completely a money-making machine.

of course.

Mr. Yang is not just a slanderer, but based on facts and evidence. As his performance gets better and better, the public's positioning of him continues to rise.

It is based on this upward positioning that Mr. Yang discusses his shortcomings.

For example, after he became a starter, people said that he should be selected as an All-Star. Mr. Yang began to sing the opposite, saying that there were so and so in the Eastern backcourt, and Xue Liancheng was not even close.

For example, after the first round of All-Star votes was announced, Mr. Yang no longer mentioned the All-Stars, but discussed how far Xue Liancheng was from the league's No. 1 point guard, what changes needed to be made, and so on.

For example, in the three or four games when he was sluggish, he copied Windhorst's copywriting, saying that he only had three axes, all of which were easy to score and had moisture.

This is indeed true.

And because of this, it is even more hated by fans.

If you are simply being mean and say that Xue Liancheng plays like shit and is not worthy of starting, everyone will definitely think you are stupid.

But if you say that the basis is based on the facts, wouldn't that poke the hearts of the fans?

Can the fans stop scolding you?

This is the origin of his name, Brother Shui.

Ok……

Mud...

Even Mr. Yang has started to make a lot of money from him, so it is really time for him to consider endorsements.

I don’t know how the conversation with the old father went?

While thinking this way, the phone rang.

Take a closer look.

It was his old father.

After connecting.

The old father's voice came, "Xiaocheng, have you washed up?"

Xue Liancheng: "I'm on the bus, on the way to Sacramento."

Old father: "That's right. I have negotiated several endorsement contracts. Now let me tell you about them."

Xue Liancheng's eyes lit up. He really thought of whatever he wanted and said quickly, "Just tell me."

The reason why he had refused to negotiate endorsement issues before was because he wanted to sell himself at a good price when his popularity exploded.

The time now is just right.

this season.

He is definitely going to be an All-Star, the Rookie of the Year is definitely going to be him, and there is no problem at all in the playoffs.

Now his data has infinitely approached 21+10+5, he is in the limelight, and he is the top existence in the league.

Coupled with the victory over the Warriors and the momentum of 41+20, it was indeed his peak moment.

Now is the perfect time to talk about endorsements.

The old father: "Sneaker contracts, international big names, Nike gave 4800 million US dollars in seven years, Adidas 5500 million US dollars in seven years, Converse 5600 million in seven years..."

If he had heard of such a huge signing and endorsement fee before entering the league, Xue Liancheng would have jumped with joy.

but now.

He did not.

Even after hearing this amount, my whole person instantly felt as if a basin of cold water had been poured on me, and my heart went cold...

What the hell...

It was completely different from what he expected!

The highest endorsement fee is 800 million for Converse, less than 800 million for Adidas, and less than 700 million for Nike. These endorsement fees are indeed very large.

But it was still far from the sky-high-priced endorsement contract he imagined.

Du Xiaoshuai signed a contract with Nike for 6000 million in seven years before he entered the league. James signed a contract with Nike for an astronomical 9000 million in seven years before he entered the league.

Even Yao Ming in his rookie season had a seven-year, 5000 million contract with Reebok.

Now he has historical data of 20+10+5, setting a new record for assists in a single game for a rookie. His data of 41+20 also breaks the rookie record. It is almost certain that he will enter the All-Stars in the first year, and he will become the team leader and charge towards the championship. .

result.

What the hell, it's not as big as the endorsement contracts Du Xiaoshuai and James had before they entered the league, and it's almost the same as Yao Ming who just entered the league.

He felt insulted.

He couldn't help but interrupt his old father, "Is this the final offer?"

Old father: "This is their latest offer. There should be room for negotiation, but there is not much room for upside."

Xue Liancheng asked: "What about the country?"

The old father replied, "China is more sincere. Li Ning will earn 7000 million in seven years, Reebok will earn 7200 million in seven years, and Anta will earn 7500 million in seven years."

Xue Liancheng finally looked better, but the amount was still a little different from what he had imagined, "Is it US dollars?"

Old father: "This kid, if it weren't for his beautiful sword, then he would be fine..."

Xue Liancheng chuckled, "It's better to ask clearly."

The old father sighed at this time, "I think it's still not ideal."

Xue Liancheng could no longer agree, "It's too unsatisfactory. The annual endorsement fee is only over 10 million. I feel that if I sign it, I will lose a lot of money!"

As expected, he is indeed his old father and has a clear understanding.

Is a rookie's performance at a historical level worth more than 10 million in endorsement fees?

It is foreseeable that he will be a strong contender for the league's number one point guard in the future, and it is not impossible to score 25+12+5.

The result was such a quote, which really surprised him.

How can I put it... He should be worth 1500 million yuan in endorsement fees. If you add in the vast domestic market, million yuan is not a loss.

Nike gives an annual endorsement fee of less than 700 million. Isn't that insulting?

Now he wanted to know, why?

Why is his value so depressingly depressed?

Is it a bad image?

There is no reason at all!

He has a standard handsome face, but is just a little fat.

But what does sports athletes have to do with being fat?

When Fat Tiger Williams entered the NBA in 19, Nike offered him 7500 million for five years. Don’t you think Fat Tiger is fat now?

So it can be ruled out...

Worried about injuries?

He was injured and absent because he was pushed by the dog Sofolosa. This was an accident and should not be considered.

Or... the old father doesn't know how to lower the price?

It's very possible!

My father has been engaged in basketball all his life. If you ask him how to play basketball and how to arrange tactics, he will definitely tell you clearly.

I'm not very proficient in how to steal money.

How could the old father have the ability to retreat despite being forced by these big brand manufacturers?

Think of this.

He felt it was time to consider getting an agent or something.

After all, professional matters should be left to professionals.

Sigh from the old father, "Alas...Maybe I don't have any negotiation skills, but there is one manufacturer who is quite sincere."

Xue Liancheng: "Huh? There is more?"

Old father: "There is a sports brand called Under Armour. It is a small company with a small market share and annual revenue of just over 20 billion. I think it would be a bit risky to sign with them. Their marketing and support will not be enough for you." It doesn’t work.”

Xue Liancheng: "Under Armor?"

Isn’t this a brand endorsement signed by a primary school student?

However, the current endorsement fees for elementary school students are only about US$400 million, and starting from this year, elementary school students have taken off.

Under Armor also followed suit, seizing the share of sports goods in North America and becoming another big winner in sports goods.

Signing with this company seems to be a good choice. After all, Under Armour's reputation is not good now, and he has more room for bargaining.

Most importantly, Under Armor is bound to take off...

Surprise from the old father: “Have you heard of this company too?”

The annual revenue is just over 20 billion. In front of the giants of Nike and Adidas, it is really small and transparent. In addition, Under Armor focuses on youth sports, so he has never heard of it.

Xue Liancheng replied, "I've heard of it. By the way, what's the contract it offered?"

Old father: "8500 million in six years, I think we can still talk about it. After you scored 41+20 and defeated the Warriors today, they were the first to call."

When he heard this amount, Xue Liancheng's face finally improved. After conversion, the annual endorsement fee came to 1400 million, which was relatively close to the price he had in mind.

After thinking for a moment, he said, "In this case, you ask them to call me and I will talk to them."

The old father was stunned: "Now?"

Xue Liancheng affirmed, "Yes, it is now."

After hanging up the phone.

Xue Liancheng's mood fluctuated slightly.

soon.

He will be super rich, and the endorsement fee can be much higher than his rookie contract.

With this money, he can consider buying a mansion like Uncle Wei.

Just thinking about it, he couldn't help but feel fascinated and delighted...

This is the meaning of life.

Be sure to enjoy and enjoy...

Ok……

There are also fancy cars and beauties...

Soon.

The phone rings again.

Xue Liancheng took a look and saw that it was an unfamiliar number. He took a deep breath and answered the call, "Hello..."

A deep voice came from the other end of the phone, "Xue, I'm Plank, the founder of Under Armor. I'm really glad to have a direct conversation with you. This makes me so excited."

Xue Liancheng: "I am also very happy to get your recognition."

Plank: "The match between you and Stephen was so exciting. I really regret not being able to watch the game live. Next time you two meet, I will definitely be there in person."

Xue Liancheng: "Thank you..."

Mud...

What an old fritter!

Just don't mention the endorsement quotation first, and talk to him about it.

This is negotiation skills.

No wonder the old father was so hard-pressed by big names like Nike and Adidas when negotiating.

It's really hard to communicate...

Plank: "By the way, after a while, I will organize a party in New York. Xue, I sincerely invite you to meet and see if there is any chance for us to cooperate."

Xue Liancheng didn't want to talk anymore and got straight to the point, "I just want to know now, how sincere you are?"

Plank: "8500 million in six years. I have talked with your father and I approve of your market in the Asia-Pacific."

Xue Liancheng: "..."

The price reduction came immediately.

It means: I recognize the market behind you, so I give you this price.

In other words: this price is already very sincere.

But he really didn't want to talk about it, so he said, "Thank you for your approval, sorry for bothering you."

Plank froze for a moment, "Xue, wait a minute, is there any question?"

Xue Liancheng: "No problem. My father said you are sincere, but since Mr. Plank wants to think about it, I will think about it first. I'm not in a hurry."

Plank laughed awkwardly, "Since we've come to this point, let me make it clear. We can provide a brand endorsement contract of up to 9000 million for six years. This is my sincerity."

Sure enough, 500 million was added.

But not enough.

Xue Liancheng: "If you understand the Chinese market, you should be more than sincere."

Plank was stunned for a moment, "This..."

Xue Liancheng: “Do you know what Nike’s revenue is in China?”

Plank: "..."

Xue Liancheng: "Nearly 40 billion, which is double your total revenue of Under Armor."

Although the other party didn't say anything, he believed that Plank must know.

This is the chip he threw.

Plank: "That's really a staggering number."

Xue Liancheng: "With my influence, I believe that in three years, I can increase the revenue share by more than 20%. What do you think?"

Plank: "It's certainly possible, but just a possibility."

Xue Liancheng: "So, Mr. Plank doesn't think I have such potential?"

Plank: "Okay, Xue, tell me what you want."

Xue Liancheng: "The basic endorsement fee is 1 million for six years. I hope the company will separate a personal brand of my own. I have ownership of the brand, accounting for 5000% of the shares. At the same time, I also want 70% of your company's shares."

Since you want to bargain?

Then you might as well open the lion's mouth wider.

Ok……

That's right.

He doesn't mind opening his bloody mouth.

First update today, I was delayed by something in the morning. It will be back to normal tomorrow, very neat...