Back in 2010: I owned 100,000 Bitcoins
Chapter 113 YOU letter is online
The staff looked at it and said sadly, "Mr. Zhao, the official website has been downloaded 153 times!"
Zhao Jianwen couldn't believe his ears when he heard this, and shouted in surprise, "What, you said it wrong! How could it be only 153 times? Our company has invested a lot of money in promoting the official website!" There are only 153 times through so many channels?”
Hearing Zhao Jianwen's words, the staff was a little embarrassed. He was only responsible for statistics and monitoring data, and he didn't understand the reason!
Lu Pengfei on the side pulled Zhao Jianwen's arm to comfort him and said, "Old Zhao, don't be so excited!
The official website has only been promoted all morning, and there will definitely not be a lot of traffic. It is natural that the number of downloads is low. The other data is the installed download volume of the channel provider, isn't it pretty good!
It has been downloaded nearly [-] times in just one morning, which is not bad. I believe that by early this morning, the installed capacity will definitely exceed [-]. "
Hearing Lu Pengfei's words, Zhao Jianwen realized that he had lost his temper just now. He apologized to Lu Pengfei in embarrassment and said, "Boss, I'm sorry! I was too impatient just now!"
He smiled and patted Zhao Jianwen on the shoulder and said, "It's okay, I can understand your mood at this time!"
During lunch, Lu Pengfei specifically asked Zhao Jianwen about YOU Xin's patent and trademark registration status.
He knew that Weixin in his previous life had been involved in trademark litigation for several years, and he didn't want to make any mistakes in this regard.
As the company's chief technology officer, Zhao Jianwen is one of his responsibilities for technology patent applications. Hearing Lu Pengfei's question, he quickly told him that the company's legal department had been arranged to register patents and trademarks.
The two of them stayed in the company and couldn't feel the outside world.
In fact, this morning, people in first-tier cities such as Hong Kong, Beijing, Shanghai, Guangzhou and Shenzhen felt a feeling of "suddenly a spring breeze came overnight, and thousands of pear trees bloomed".
In major subway stations and bus stops, many YOU letter advertisements suddenly appeared overnight.
"Because YOU believe, there is love. Let YOU believe in starting a better life."
"YOUxin real-name authentication, adding friends in the mobile address book, and socializing with acquaintances make life more YOUxin!"
"YOU letter can not only send messages for free, but also send voice messages, making communication more convenient!"
For these sudden advertisements, these white-collar workers were just surprised at first and did not have much desire to understand. After all, they took the subway and bus every day and were somewhat numb to advertisements.
However, with the broadcast of the YOU letter video advertisement, this situation has changed a lot.
On the screen, in a high-end office building with a very bright working environment, a very beautiful beauty, dressed like an urban beauty OL, was sitting at her desk and working. There was a Pingguo mobile phone on the table next to her.
As the message prompt sounded a ding, she elegantly picked up Pingguo's phone from the table and displayed the Youxin screen interface.
A flat voice box appeared with a note for my husband, and the message inside said, "Will you work overtime tonight?"
The beauty smiled after reading the message. While operating the computer, she gently pressed the small circle in the middle of the phone screen and said softly, "Dear, I won't work overtime tonight!"
As the beauty loosened her fingers, the voice message was sent.
Soon the phone received another voice message, which was opened with the beauty's finger.
A very magnetic and warm voice said, "My dear, today is our wedding anniversary. I have prepared a gift for you. Go home early after get off work!"
As the beauty smiled, another voice message came from the phone. It turned out to be a work arrangement sent by the company's boss. The beauty pressed the voice message and replied seriously, "Okay, Mr. Liu, I will make arrangements right away!"
Finally, at the end of the advertisement, a slogan appears: "YOU letter makes life and work more convenient!"
Regarding the development of YOUXin, the strategy formulated by Lu Pengfei and the company's senior executives is a top-down development strategy.
In other words, first tier cities, then second tier and third tier cities, first middle and high-end people, then ordinary people.
Therefore, in this advertisement, several prominent factors such as high-end office buildings, beautiful white-collar workers, and Pingguo mobile phones perfectly demonstrate Youxin's high-definition style.
These very cleverly cater to the petty bourgeoisie sentiments of urban white-collar workers in these big cities.
In particular, YOUXin's function of sending short voice messages attracted their attention.
With the broadcast of video advertisements, more and more white-collar workers and some middle-class people with Pingguo mobile phones began to be interested in YOU letters and downloaded them.
Later, YOU perfectly demonstrated its charm to people with its flat design that conforms to human aesthetics and smooth and concise user experience.
However, due to the fact that there are too few Pingguo mobile phone users, the function of adding friends in YOU letter's address book cannot be fully reflected, resulting in not many friends to be added, which affects part of the user experience and leads to the uninstallation of many users.
下午七点的时候,公司的员工统计了今天白天的下载量。AppStore下载装机量6043次、91助手4583次、iPone中文网2892次、其他渠道3000次,官网下载5060次总共下载装机次。
"Okay, very good! This data is a bit beyond my expectation! iPhone 4 has not yet been officially launched in mainland China. It has only sold less than two million units since its launch in Hong Kong. In just one day, our installed base is almost the same. It has reached one percent of the existing Pingguo mobile phone users, which is really good data!" Zhao Jianwen said, slapping his thigh with some excitement.
Lu Pengfei was also quite satisfied with this data. He said with a smile, "This may have a lot to do with the small number of software applications for iOS systems currently on the market. Pingguo mobile phone makes users crazy about it, but due to the closed nature of its system, Due to the lack of applications for the iOS system on the market, coupled with the unique innovation of our YOU letter that can send voice messages, many Pingguo users choose to download and try it out."
After hearing Lu Pengfei's words, the company's employees nodded in agreement.
I thought that was indeed the case. Pingguo mobile phone is very good, but what is embarrassing at present is that there are very few application software suitable for its operating system. Now that there is a software that looks pretty good, it is no wonder that there are so many people. Choose to download.
"Boss, I heard that the day after tomorrow, which is September 25, China Unicom will officially start selling the Chinese version of iPhone 4 at various business locations. I believe that with the sales in mainland China, the number of Pingguo mobile phone users will skyrocket, and by then our installed download volume will also increase. It will rise sharply!”
Hearing this, Lu Pengfei nodded, then thought of something and asked, "Has our company's marketing team contacted China Unicom to set up promotion measures at Unicom Pingguo mobile phone sales points?"
At this time, the company's marketing director, a middle-aged man about forty years old, stood up and said to Lu Pengfei with some shame, "Sorry, boss, we didn't think of this before, so we didn't formulate measures in this area."
Lu Pengfei was not angry when he heard this, and said to his marketing director in a gentle tone.
“This year, China Unicom obtained the exclusive right to sell iPhone 4 in the mainland. We cooperated with China Unicom to recommend our YOU letter to Pingguo users when Pingguo mobile phones are sold.
Not only can it achieve the effect of precise advertising, but it can also allow Pingguo users to experience our products as soon as they get Pingguo mobile phones, which will play a great role in improving Pingguo users' favorability for our YOU letter. "
"Boss, I will arrange for people to contact various China Unicom companies and strive to promote it at China Unicom's sales points."
Lu Pengfei nodded and agreed to his plan.
Afterwards, he learned about the development status of the Android version of YOU letter, and said to Zhao Jianwen, "The current user base of Pingguo is still too small, and the Android version must be launched as soon as possible!"
Finally, I felt relieved when I learned that the Android version of the APP would be officially launched in three days.
It was already getting late at this time, so some necessary people in the company were left to work overtime and then announced that they were off work.
Before, Lu Pengfei, the big boss, didn't leave, and none of the employees in the company dared to leave work early. He unintentionally became a villain, and the employees were forced to work overtime for several hours.
Fortunately, the company is relatively formal and they must pay overtime pay, so the employees did not call him Huang Shiren!
By the time Lu Pengfei got home, it was already [-]:[-] in the evening, and CCTV's Mid-Autumn Festival Gala had started to be broadcast.
Seeing him coming back, Lu Tengfei complained dissatisfiedly, "Brother, why are you back so late? I'm almost starving to death! My mother has to wait for you to come back before eating. I can only watch the fragrant leek dumplings." I can’t eat, it’s too painful!”
Hearing his brother's complaint, Lu Pengfei said sheepishly, "I'm sorry, I came back late because I had a lot of work at the company today. I will definitely get off work on time tomorrow!"
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