To save the music festival, winning the championship is not too much.

Life starts with getting the first A - Aofeng Automobile.

After the advertisement of Aofeng Automobile appeared.

Whether it was Lu Huiqiu or Yan Hui, their expressions became serious.

Anyone with a discerning eye can spot this advertisement, and its creativity is unparalleled.

What are the criteria for an off-road vehicle?

Off-road, of course.

Cars labeled as urban SVU are naturally vehicles running in the city.

But Aofeng is directly off-road + city, two-way advertising.

Especially the creative idea of ​​splitting the advertising shot into two is simply unbeatable.

Yan Hui knew that this advertisement had surpassed Lu Ruzhou's creativity.

He grabbed the phone and ordered Great Wall's public relations department to start public relations!

In shopping malls, don’t naively think that it’s all about creativity and quality control.

More often than not, the fight is still about public relations and smearing the other party in various ways.

As the president of Great Wall Motors, Yan Hui has no idea how much dealings he has with foreign car brands.

Although he didn't dare to go to war with Aofeng directly, he still had basic methods in the market.

Therefore, when the public relations department of Great Wall Motors took action, the whole Internet started to fight again.

The entry point of the rhythm of the navy of the Great Wall is also very clever.

For example: "In China, exams and other exams all require a perfect score of [-] points, right? When will we start with getting A's?"

"Tsk, does this advertisement of Aofeng Motors discriminate against our domestic examination rules?"

"What do you know? Aofeng's advertisement is to be broadcast around the world. Do you want foreigners to guess what it is?"

"That's right, foreign exams are all A, A+, or B, B+, etc. Only then do you look superior."

"I wonder, foreigners don't know what 100 points means?"

"Let's just say, are Aofeng's advertisements more creative than Great Wall's advertisements?"

"Tsk, Aofeng Motors is obviously discriminating. Apart from the two options of A and [-] points, can't it be said to be a gold medal? Didn't the advertiser win the gold medal in the music festival and the cross-country race? Let's just start with the gold medal. Isn’t that enough? Do you have to start with getting an A? Does it look like you are awesome or something?”

"Yes, why can't it be called a gold medal, but why should it be called an A?"

"Looking at the domestic business wars, it's all this kind of mindless trolling. It's just an advertisement. Are you anxious because you see that others have surpassed your letters?"

"Should I say it or not, as soon as Aofeng's advertisement came out, it directly suppressed Great Wall's advertising. Let's not talk about the slogan for now. Isn't the advertising creativity better than Great Wall's?"

"It's not difficult to admit that others are good. Great Wall fans, don't be stubborn!"

"Upstairs, be careful of the old thieves trolling you. God, it's so hard to admit that others are good. Go check out the previous videos of the old thieves trolling people!"

"But don't tell me that the opening subtitle of Aofeng Motors is A. Isn't this plagiarism of Great Wall's advertising slogan?"

"It's just a joke at most. If this counts as plagiarism, then the ad should be stopped!"

"But if Aofeng does this, the old thief won't be able to plagiarize?"

Everyone thought it was right. Great Wall got C, Aofeng got A, and the remaining B in the middle was how to write an advertising slogan?

This is not a big deal.

In fact, what amazes the melon-eaters the most is the split-shot setting of Aofeng Motors’ advertising.

One side is cross-country competition, and the other side is urban commuting. It has taken into account the needs of modern urban elites, so Great Wall Motors' advertising is not unfair this time.

"Hey, the $3000 million creative solicitation is not free."

"Is this the creative idea? I can do it too!"

"Stop being a keyboard warrior, what would you have done if you had such an idea?"

"When someone else's advertisement comes out, do you think you can do it? Do you have the ability to get the $3000 million bonus?"

"Where is the old thief? The old thief has never let me down! Looking forward to Beiqi Auto's advertising creativity!"

"That's all for car creativity. No matter how good the old thief's brain is, how can he surpass the setting of this shot? Besides, Beiqi doesn't have an SUV at the moment."

"That's it! Aofeng is going to show off this time!"

"Don't make any noise, let's wait for the old thief!"

There are all kinds of hot discussions on the Internet.

However, the advertisement of Aofeng Automobile was still on the hot search.

Regarding the split-shot advertising shooting of Aofeng Motors, most advertising practitioners in the industry and netizens are more optimistic about Aofeng. After all, this advertisement is so classic and eye-catching!

The Lu family at this time.

Lu Huiqiu rushed back and saw Lu Ruzhou sitting in the living room without speaking.

Lu Huichun also walked back from the yard at this time. After walking into the living room, he asked: "Where is eldest brother?"

Lu Huiqiu shook his head: "I don't know, I must be busy."

The two sat down and Lu Huichun said: "One failure is nothing. Don't be discouraged. You have to know that Zhou Guangmao solicits ideas from the entire Internet. How can you alone compare with the imagination of hundreds of millions of netizens?"

Lu Ruzhou sighed, but his expression was not angry, and his tone was very calm: "It's not that he is unconvinced, but he is angry that the other party changed the slogan temporarily. I should have thought of this at the time, but I just thought that the initial letter of Great Wall Motors is C. But I forgot that the first letter of Aofeng is A."

Lu Huichun nodded.

You should have thought of it in advance.

It's just that Lu Ruzhou at that time was probably overwhelmed by his own creativity.

That is to say, it is self-pleasure.

If there were no "plagiarized" slogans like Aofeng Motors, then Great Wall's slogan would become a classic and be regarded as a standard by the advertising industry.

Maybe it can even be included as a study material by the School of Advertising.

But now, with Aofeng doing this, the Great Wall has become a joke.

You still choose C here, but someone else already got A!

Can it be said that you don’t know how to take the test here, but others have already received full marks?

Look at this ad DISS.

It’s a direct satire on Great Wall Motors!

The rhythm of Yan Hui's navy from the beginning will also lead netizens in this direction.

But it probably won't be of much use.

"Now we're just waiting for Future Entertainment's commercial." Lu Huiqiu glanced at his eldest nephew.

Lu Huichun and Lu Ruzhou were silent.

To speak up.

This time it is a competition between domestic cars and Japanese cars.

Now that Great Wall has lost one city, in theory, we should expect Beiqi Motors to beat Aofeng Motors in its advertising.

However, the grievances between Lu Ruzhou and Xu Xuan are almost irreconcilable.

So now do you expect Xu Xuan’s advertisement to win or lose?

Winning would naturally boost morale, but Lu Ruzhou felt uncomfortable.

Lu Ruzhou felt uncomfortable losing, but he wasn't disgusted. Xu Xuan would win!

Lu Huichun said at this time: "No matter what the personal grudges are, there is no need to consider when choosing between two countries."

Lu Ruzhou was stunned when he heard this, but still nodded.

Lu Huiqiu smiled: "Now, the one who is most worried should not be us, but the little guy from Future Entertainment."

indeed.

Even if Great Wall Motor's advertising failed, it still earned a wave of traffic.

The real competition is between Xu Xuan and Zhou Guangmao.

The most depressed person right now should be Xu Xuan.

Xu Xuan was indeed depressed, but not about the advertising.