Reborn Entrepreneurial Giant.

Chapter 410 Growth Hacking

The proportion of railway freight volume in the EU reached 16.8, the United States accounted for 29%, and domestically less than 10% ten years later. However, my country's railway network ranks first in the world, and its freight volume ranks first in the world. The total volume is considerable. The problem is that it cannot be averaged. Comparing operational efficiency, to put it simply, it is big but not strong.

This is an inevitable problem that must be faced in rapid development. Many industries lack refined management, especially state-owned enterprises. Well, of course this concept cannot be generalized. There are always excellent companies. The problem is that if there is no demand for monopoly companies, There is no impetus for technological progress.For example, Railway Boss has no urge to make a profit. Anyway, there are people who take care of the situation, and the huge debt cannot crush them. Therefore, relatively speaking, the railway transportation capacity is limited and can only satisfy certain groups of people.

Ten years later, railways will account for less than 1% of express freight, most of which are provided by EMS and China Railway Express. It will be too difficult for private enterprises to cooperate with the railway giants.In other words, the China-Europe railway line involves grand strategy and is a loss-making business. There are policy subsidies in various places to encourage you to use it.

Except for 12306, the opportunities for Jumei Honor to cooperate with Tieboda are extremely limited. Without Jumei Cloud, it will be too difficult for domestic users to buy train tickets online in two or three years.

It is said that Ali is also developing cloud computing, but the person in charge Wang Jian was hired by Qu Li. It is conceivable that the development progress of Ali Cloud will lag behind Jumei by a few years.In addition, there is no third domestic company that has invested in the field of cloud computing.

Jumei Cloud now has no shortage of customers. Not to mention the Internet companies Qu Li invested in, some of the services of internal companies such as Time Company, Jumei Logistics, and Guge Search are all used. Moreover, Jumei Cloud Technology is small in scale and has limited resources. As a result, the application experience of many Internet companies is not fully satisfactory, let alone a large-scale website like 12306.

Qu Li wants Jumeiyun to provide services for 12306, and the purpose is very clear: actual training and advertising.

After learning about the construction progress of the Beijin data center and reminding them to consider power stability, cooling and other issues, that was it. Qu Li turned around and met with Sunac Sun Hongbing through Zhang Yiwen and talked about the "Yinghe Center".

Qu Li wants to slowly encroach on Yinghe Dayan Real Estate and make this company a property management and commercial operation service company like China Resources Vientiane. As for real estate, it can be shared with others.In fact, we provide asset-light services rather than asset-heavy real estate development.

The setting is very good, but now that we have not established a brand, we have to spend our own money and time to make up for the shortcomings.

The advantage of this is that in the future, when entering markets across the country and cooperating with local developers, exporting brands and management, and providing high-quality property services, there will be much less resistance.

Of course, there is no need to tell Sun Hongbing about this. I don't know the rules of real estate development, so I asked him for help this time.It's not that he has to be the one, but one of these big businessmen who can become famous all over the country can't accomplish anything without the ability. The reason why Sunac later fell into trouble was mainly because he misjudged the situation and underestimated Zhongyang. determination.

Sunac, which is listed on the Hong Kong stock market, is not short of money. It has been easy to borrow money from banks in recent years. They are desperately acquiring land to develop residential real estate and are in a state of rapid expansion. They have acquired a piece of residential land for Honor's Beijin headquarters. Come and develop "Xishan No. [-] Courtyard".

When the two met, they first exchanged business bragging rights. This habit was really bad and made Qu Li mistakenly think that he was really awesome.

The cooperation went very smoothly. Qu Li was very particular about his work. He treated people with sincerity instead of playing tricks, so he explained the matter very clearly, such as why he wanted to do it, what the purpose was, and what he and Yinghe Dayan Real Estate were doing. relationship, etc.

"Since you are optimistic about real estate, why don't you just open it up? This industry looks complicated, but it is actually quite simple..." Sun Hongbing

“Because real estate can increase GDP, but cannot create social wealth, but being an Internet technology company requires keen insight. Young people living in the Internet era will have more insight than old people. I will eventually quit Jumei and Honor in the future. Yingda Real Estate can be regarded as an arrangement for future retirement. If it is really successful, the risk will be relatively small..."

"That's true, it is a good business for landlords to collect rent anytime." Sun Hongbing

"Yes, personal creativity is limited after all." Qu Li lamented that the future is full of variables. The founders of major Internet companies have begun to take a back seat, and the real estate industry has been strictly controlled. In recent years, domestic real estate has developed rapidly. To a large extent, this is due to the acceleration of urbanization. However, with the advancement of informatization and science and technology, society has become more and more complex, and urbanization may not be the only way out for a modern country.Qu Li is not sure whether the population of megacities will naturally flow to small and medium-sized cities.

"Are you considering retirement issues at such a young age?" Sun

"It's hard for you to understand my frustration. Jumei and Honor are the best Internet technology companies in China, but I don't understand technology. Every decision I make is very tiring. If this continues, I might become a short-lived ghost!" Qu Li A lot of nonsense, backed by a prophet, most decisions do not need to be considered whether they are good or not.

It's a pity that no one believed him when he told the truth that he wanted to build a rocket. When he told lies, Sun Hongbing believed him as soon as he heard it. He achieved unprecedented success in a field that he was not good at, which put great pressure on everyone.

Qu Li was under great pressure not because of the beauty and glory, but because he liked making things too much and wanted to get involved in everything. He was indifferent when he saw the opportunity to make money and felt uncomfortable in his heart. As a result, the industry grew bigger and bigger, unknowingly contributing to He has done a lot of business, not to mention Vision Investment, but also the current Xiangjiang Fortune Group, Wuhan's Changjiang Storage, etc.

After the two boasted, Qu Li was dragged by Zhang Yiwen to create a human. I don't know what she was thinking. She couldn't raise one and wanted to raise a second one.

"That one is raised by my mother, don't worry, I have experience." Zhang Yiwen said with confidence, like the unreliable post-95s mom on Douyin.

Unfortunately, the quality of Quli's tadpoles, which Riri Wanji worked too hard for, were soon disliked by others: "You should raise them well for me, and don't go to some shady people."

Zhang Yiwen left angrily, which made Qu Li very depressed. Is my sister-in-law considered a bad person?

As part of the Time Company, Instagram stayed in the Motorola Building, oh, the office in the Vision Building is very unusual. Now it has re-rented an office building with the Time Book Audio and Video Department, away from the bustling CBD.

The reason is very simple. Time Company has independent accounting and limited budget. The new financial director has to increase revenue and reduce expenditure. Moreover, WeChat's user growth rate is obviously faster than Instagram. They are a group of "losers" who receive no attention at Time.

The so-called "failure" is relative. Instagram has always been the leader in the image photography subcategory of the two app stores, AppStore and KunlunStore, and has also been ranked in the social rankings.Now there are more employees, and the team has dozens of people, many in the arts field, and there have been many improvements in various aspects of software and hardware.

Instagram is not in a hurry to add new features. It is just a simple picture and a paragraph. It is extremely easy to get started. In addition to the personalized recommendation algorithm, the focus of Zhang Yiming's work is to establish a "growth hacker" team.To put it simply, it means seizing the psychological weaknesses of users, taking advantage of various rule loopholes, attracting traffic from other platforms, and conducting viral marketing...

"It has already produced results. The main reason is that we are not familiar with the marketing tools in the North American market. We mainly promote through Facebook, Twitter and email..." Zhang Yiming reported to Qu Li.

“Don’t you think the Instagram model has no potential now?” Qu Li asked with a smile.

"Of course, photo social networking is naturally suitable for advertising and marketing." Zhang Yiming smiled shyly