Reborn Entrepreneurial Giant.

Chapter 388 Publicity Plan

The reporter was deeply impressed by his chat with Qu Li, and he quickly conceived several reports to introduce Qu Li and his entrepreneurship from various angles, including his learning and growth experiences.

Qu Li is a person who loves and is good at learning. From "asymmetric risk" to the current "first principle", his insights are profound and philosophical.

This is of course not Qu Li’s boasting, but the reporter’s bragging on his behalf. In November, Time magazine was hailed as the world’s “history library,” which is an important reference question for future human studies of current society. They are already preparing this year’s Person of the Year After being selected, this is an opportunity to leave a name in history. Zuckerberg has great hopes. After all, he is an American and the "King of Social Networking" in the world.

Qu Li is a "crooked nut" in the eyes of the United States. It is certainly not easy to get their recognition. You don't have to be rich to be on the list. Fortunately, he has an advantage. Under his leadership, he invested in Facebook twice and still recommended it. A very early investor, he became the group buying website Shopee like a cheat. Groupon, the most perfect business model in Silicon Valley and the fastest growing lifestyle group buying company, was established under the guidance of Shopee.

This does not include the three methods he proposed early on to defeat the "winter" alliance. Honor mobile phones "achieved" Google Android and promoted the development of the mobile Internet. In other words, although Qu Li is not in Silicon Valley, his influence is everywhere .

At this time, there is room for him to operate. If Zuckerberg also has a team to operate, for the sake of safety, I believe he will not refuse to share this honor with Qu Li. After all, before the results come out, Zuckerberg will not have the same shoes. Absolute certainty.

It’s great to own two big companies. Qu Li’s idea was expressed and he received full cooperation. This will help both Jumei and Glory. Since there is hope, they will naturally do their best.

Qu Li's influence as the richest man in the country is still growing. Not to mention the impact on his industries, some media are much friendlier to him. Although some people still think that Qu Li is only lucky, he has too much money to support him.

The total share capital of Honor is 1.5 million, and Qu Li personally holds 6500 million shares. This is too ostentatious, and 2000 million of them are dispersed to family, trust and charity funds under his name. The 500 million shares will serve as equity incentives when they are listed, and will be awarded to some core employees, such as Zhang Yaqin, Su Ma, Zhang Qinan, etc., which is different from the company's equity incentive plan.This leaves only 4000 million shares in his name.

I won’t go into details about how to deal with it. A very strange thing is that Google obviously didn’t raise much money, but when Google went public, the shareholding ratio of the two founders was only about 16%. Later, they didn’t cash out much, and their shareholding dropped to About 6%.This is especially true for Yang Zhiyuan's shareholding in Yahu. When and how did he cash out?

Honor will definitely need financing before going public, not because it is short of money, but because it needs to find strong partners to protect Honor's legitimate rights and interests in Europe, the United States, Japan and South Korea.Today, there shouldn’t be many people in China who continue to believe that they can operate normally by abiding by laws and regulations in Europe, the United States, Japan and South Korea, right?

The benefits that should be given up at home and abroad must be given up. Anyway, he doesn't care about the money, and he can't care.Even if he thinks too much, the diversification of shareholders is a good thing for Honor's long-term governance. By expanding information sources, various risks and accidents can be shared.

Qu Li will no longer have to worry about these things soon. Honor has taken the advertising space for next year's "Super Bowl". Unfortunately, the time is only 30 seconds. To shoot an advertisement, Chinese and American advertising companies have given many plans, and Qu Li has Not very satisfied.

"It is best that this advertisement contains our brand culture..." Literary young people like Qu Li are very difficult to deal with. They think they are great. They always talk about their feelings and have many demands.

"What kind of brand image do you want to establish for Honor?" Party B

"Isn't it obvious now?" Qu Li was a little surprised. He thought that Glory had already made a very deep impression on people.

"I really don't know. One of your spokespersons is a pop music singer, the other is a superhero, and there are two football stars..."

"Star Trek" and "Legend" are not very popular around the world.

This made Qu Li a little embarrassed. He thought that Glory was already very awesome.After driving away Party B and letting them find a solution, Qu Li received a call from Liu Yifei, and the two resumed contact, occasionally calling each other to express their feelings.When I was depressed, I heard Liu Yifei's voice, and suddenly I thought of something, how about giving it a try?

Qu Li thought of a female Douyin internet celebrity he once met. She kept swaying to the singing of Sea Shanty Medley and walked among the mountains. Her performance was particularly free and easy, and she also had the liveliness and cuteness of a girl.

"Sea Shanty Medley" is a 19th century New Zealand boat song.The lyrics describe the sailors waiting for tea, sugar and rum from the Australian whaling company Weller Brothers.

There is no copyright issue, and it is consistent with European and American culture. If it is domestic, let others copy it and make a "Sense of Oppression from the Five Leaders" video, which should be widely accepted.

The song problem is easy to solve. How about using Liu Yifei for that jumping little girl?But she is not suitable to be the global spokesperson of Glory.Just like Faye Wong, Qu Li only used her song "Legend" and did not let her be the spokesperson.

"Honor will make a brand promotional video, which will be released globally after the Super Bowl is broadcast. We need an actress, but at most we can only give you an endorsement contract in Asia." Qu Li communicated with Liu Yifei on the phone.

"But I'll give you a benefit. I'll try my best to invite Zhang Yimou, Chen Kaige, or which director you want to work with to come over and shoot this promotional video."

"What kind of promotional film needs a big director?" Liu Yifei asked curiously

"It's very simple, just show your natural relaxed state in various wilderness..."

"You, you don't have to be like this..."

"You are overthinking it. The actress is not very important, the soundtrack is the most important."

"I know!" Liu Yifei said softly

"Tell me which director you want to work with, and I will arrange for you to contact him."

"Well! Then let's direct Zhang Yimou..."

"We agreed in advance that if we fail, don't blame me." Qu Li

"I won't."

"Well, take care of yourself and don't get hurt again..."

After chatting with Liu Yifei, we arranged things. The song "Sea Shanty Medley" will obviously be handed over to Wai Guoren. With the song, the director's filming will be easier. As for whether Zhang Yimou will shoot the advertising film, Qu Li found out Pony and big dog brother.

"Chen Kaige and Zhang Yimou, you have to catch one of them."

"Chen Kaige has his own cooperation team and is close to Japan. Zhang Yimou is looked down upon very harshly by Zhang Weiping and has no chance." Big Dog Brother

"I heard that Zhang Yimou's director's salary is very low, and he often doesn't get paid. Now his life is a bit tight..." Qu Li

"Really, how do you know?"

Qu Li smiled and said nothing. What's wrong with men occasionally reading gossip? Who made Zhang Yimou reborn? If he had been reported a few years later, he might have been rewarded by the relevant departments.

With that said, Qu Li told Zhang Yimou about inviting Zhang Yimou to shoot a commercial for him. This was to create opportunities for Big Dog Brother.