In the end, the box office of "Ask the Sword" ended with 3.2 million.

After deducting the theater chain accounts and initial investment, North and South Film and Television still earned close to 100 million.

The previously filmed documentary "Ask the Sword·Behind the Scenes" was also broadcast on several TV stations, and the national channel even directly produced a flagship program to interview them.

After understanding the behind-the-scenes story, the movie that was still in theaters at the time experienced a second box office increase, which made the industry raise eyebrows.

Not only that, many people have begun to pay attention to traditional culture.

During the behind-the-scenes interviews, Duan Jiajia also tried his best to wear white shirts, horse-faced skirts, and matching styles made in the Song Dynasty, so that more people could see that these ancient clothes are still the same fashion today.

They never go out of style, their beauty is just waiting to be discovered.

The second script of "Ask the Sword" has just been completed, and there is no intention to form a crew yet. Duan Jiajia, Chen Zhengnian and Hu Lai have already received many offers of investment.

Not only that, in the first part of "Ask the Sword", everyone from the protagonist to the supporting characters became popular after the movie was released.

Zhou Sai has already attracted a lot of attention. His face is so good that it is difficult for people to forget it as long as he appears in TV series or movies.

It has been tepid in recent years, just because most of the current directors and protagonists are not of his appearance type.

The total time Zhou Ting appeared was less than three minutes. But these three minutes of content directly increased Zhou Ting's popularity.

But among so many people, Jiang Huang is the most obvious.

Jiang Huang is a newcomer who can never be newer.

Although Jiang Huang is very beautiful, the makeup, hair and clothes fit the heroine's appearance very well.

But when the makeup photos and cast list were released, the one who worried the most was Jiang Huang.

I am really worried about whether Jiang Huang has the ability to play this role.

It's one thing to have a close appearance, but if the acting skills stretch the crotch, it will only make people more uncomfortable.

Facts have proved that the training Jiang Huang had received from Qu Ying was very necessary.

Very effective too.

Jiang Huang almost made a name for herself with just one movie, which would have taken other actresses three years to conquer.

Qu Ying is also a very powerful agent.

Taking advantage of this east wind, Jiang Huang obtained a lot of notices and resources.

At the celebration banquet for the first part of "Ask the Sword", Hu Lai mentioned the time when he would join the cast of the second part. He did not mention the date, but gave the specific month.

In this case, other actors can reasonably arrange their other work during this time.

It is impossible for them to give up their time at home for several months without joining the set and then wait for the filming of the second part.

Instead, we should take advantage of this popularity to increase our exposure and status as much as possible.

In this case, they will join the team to film the second part, so that their popularity and fame will not be consumed too quickly.

Duan Jiajia thought about these things while driving home.

She didn't drink, but she always felt dizzy.

Breaking box office records.

Although the box office of more than 300 million does not sound like a lot after more than ten years.

After all, if the box office can be noticed, in addition to fans of actors and actresses, passers-by will notice that the box office must be extremely high.

Especially in those years when the box office figures of three billion, four billion, and five billion came out, it seemed as if those were really just numbers and had nothing to do with money.

It is also because these numbers are so full of magic that more and more capital is pouring into this industry.

After all, the production cycle of a movie generally does not take more than a year.

When Hu Lai was filming "Ghost Valley", he could almost do one group at the beginning of the year and one group at the end of the year.

Not all movies are made over several years.

If these movies take less than a year from shooting to post-production, and if the investment plus marketing does not exceed 500 million, even if the box office is only 3 billion, the investors and distributors behind them will have already made a lot of money. It's oily.

A year, billions.

Even if there are many people in the middle who want to share the money, the ratio of investment to return is still very high.

But this isn't 2023, it's 2003.

The box office is generally in the tens of millions.

A movie with a box office of 40 million is considered a good performance.

There are movies that can make over 100 million yuan, but they are only a few.

It may even be the only one in a year.

Under this circumstance, the success of "Ask the Sword" becomes particularly valuable.

This is not just because at this time, many people are not in the habit of going to cinemas to watch movies.

And there were quite a few video parlors at this time.

These video parlors can rent CDs, and some have good connections to get pirated CDs.

Pirated discs have also effectively damaged some box office profits.

Also because there were really not many movie theaters at this time.

It is no exaggeration to say that in 2003, even the counties under some provincial capital cities did not necessarily have a movie theater.

Even if there is one, newly released movies will not be shown, but will be used as a small auditorium or an elementary school activity venue.

Duan Jiajia remembered that she had visited an old theater in the county before.

It is a place that can be used both as a theater and a stage. The door is usually closed, and it will only open when the surrounding primary schools are holding activities, or when there are activities by brands or units.

In some prefecture-level cities, the total number of movie theaters in the city may not exceed one hand.

Duan Jiajia would be lucky to be able to reach that number under such conditions.

This is why Duan Jiajia can come up with off-the-shelf box office marketing tricks.

In fact, Duan Jiajia himself doesn't have much confidence.

It's just that Chen Zhengnian's reaction at that time was already very bad. If Duan Jiajia also fell off the chain, North and South Film and Television would not have a backbone.

After all, Hu Lai's pressure will only be greater than that of Duan Jiajia and Chen Zhengnian.

Duan Jiajia drove the car into the parking space at home and sat in the driver's seat for a long time, unable to calm down.

She felt drunk even though she didn't drink.

After a long time, Duan Jiajia seemed to have the strength to get out of the car.

The strange thing is that it's dark at home today.

Duan Jiajia frowned when she saw that only the lights in the foyer and corridor were on.

It's usually too late. Aunt Cai only left the floor lamp when Duan Jiajia opened the door.

It's not that Aunt Cai is irresponsible.

This is what Duan Jiajia meant.

Let a man in his forties or fifties stay up late waiting for him to come back. Duan Jiajia really couldn't accept it.

Moreover, if Duan Jiajia is busy. Is it possible that Aunt Cai has to wait for her like this for several days?

Even weeks?

This is also harmful to Aunt Cai's body, after all, she is so old.

So Duan Jiajia asked Aunt Cai to keep a few lights in the future.

It’s just that it’s just before eight o’clock, and Aunt Cai is already asleep?

Duan Jiajia opened the door strangely and went in. When changing her shoes, she shouted into the room: "Aunt Cai?"

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