Rebirth 99 to become a car giant.

Chapter 228 SKF couldn’t stand it anymore and turned over the table!

Nut plates are Nanshan’s traditional advantage parts.

In this field, there are basically no opponents.

This part is very simple, and there is not much need or space for technical upgrades.

Therefore, Cao Yang's first wave of attack focused on the bearings.

And the wheel hub bearing is the top priority.

"Austin, this is our new generation of wheel bearing technology. The wheel bearing and mounting bracket are perfectly designed into one. It is very convenient for the OEM to install, and it can also save a lot of man-hours during after-sales maintenance."

"What's more important is that the overall cost has not increased. This is definitely a new technology that is worthy of large-scale promotion and adoption."

Detroit, Cao Yang has been here for the Nth time.

Every time I come here, the harvest is different.

For example, for the localization of some parts, it may be useful to contact the purchasing department of a domestic joint venture company.

However, for this kind of promotion of new technologies, the effect of finding domestic joint venture companies is very poor.

After all, they are essentially just a factory.

So Cao Yang went directly to General Motors' headquarters.

Other car companies are in a similar situation.

"Your new generation bearing technology has significantly improved wear resistance and reduced friction, but the cost has not increased."

"From a procurement perspective, we naturally have no objection."

“But these things need to be judged by the design department!”

Austin casually passed the blame to the design.

But Cao Yang is naturally knowledgeable and has already done the work in this area.

"We have made an appointment to explain the design tomorrow. I came here today to report to you first."

"For bearings used everywhere on the vehicle, we at Nanshan provide a package solution."

"Whether it is used on gearboxes and engines, wheel hub bearings, or shock absorbers and steering columns, we at Nanshan have mature bearing models for everyone to choose from."

"The bearing steel produced by Nanshan Special Steel Plant has been used. The performance of these bearings has been greatly improved, but we have worked hard not to increase the cost."

The material price of Nanshan Special Steel is definitely lower than that purchased from outside.

Therefore, in theory, the cost of Nanshan's new generation bearings will definitely decrease.

But Cao Yang felt that Nanshan could eat this part of the profit himself.

It provides you with products with better technology, and the price has not yet increased, which is already very interesting.

Still thinking about lowering the price?

How could I offer it to you proactively?

"A comprehensive bearing solution for the entire vehicle series?"

This is also the first time Austin has heard this statement.

Are bearings still made like this?

"Yes, if General Motors adopts Nanshan Bearings on a large scale, then I can promise to provide an annual price reduction of 3% every year after mass production. This promise can be written into the quotation."

Cao Yang was unwilling to lower the price immediately, but since there was no cost change at all, Austin obviously would not agree.

So he simply changed a method to show his efforts.

Anyway, annual price reduction is a problem that the purchasing department of every car company needs to face.

Even if Nanshan has not made any commitment in this regard, won't the OEMs stop looking for them?

It's not possible at all!

In this case, it is better to simply take out this card and play a dozen.

"We need to discuss this plan internally first, but in principle it's not a big problem."

Austin doesn't care which country the parts are purchased from, as long as the QCD is the best.

Soon, there was action within General Motors.

After all, as the world's largest automobile company, they have a large number of new models to be launched every year. At the same time, many new models are entering the project approval stage.

Nanshan now provides a better bearing solution, and GM designers naturally have to fully review it.

After this review, the news naturally spread.

"Ovid, what did you do?"

"I finally transferred you from the Asia-Pacific region to the United States, but in less than a year, you lost all of General Motors' orders?"

SKF CEO Tom Johnston was in a very bad mood at this moment.

He squirted at Ovid on the other end of the conference call.

"Johnston, General Motors is just reviewing new bearing technology with Nanshan, and has not said it will fully adopt it."

Ovid stretched out his hand to wipe the sweat from his forehead while explaining desperately.

When he was the president of the Asia-Pacific region, he was almost fired because of poor performance.

In other words, the CEO and he were old classmates, so he was transferred to the United States.

It may seem like a horizontal transfer, but in fact, his status has risen.

After all, the American market at this time is bigger than China.

"You don't need to explain!"

"Someone from General Motors has told me that in the future, new models will not use our SKF bearings unless our cost can be lower than Nanshan's and the quality and performance are better than others. ."

"I just don't understand. In China, you can lose to Nanshan. How come you can't beat them in the United States?"

Johnston was not polite at all when he spoke today.

He was really a little anxious.

SKF's market in China has shrunk significantly, and its annual turnover is actually the same as ten years ago.

What was China's automobile market like ten years ago, and what is it like now?

Is it possible that the American market will follow China's footsteps?

Then his position as CEO is in danger.

"Johnston, the price of Chinese bearings is so low that we simply can't compete with them."

"But don't worry, I have now found a fatal flaw of theirs. If the main operation is good, it can directly cause Nanshan to lose the American market."

"At that time, let alone General Motors' bearing orders, they will not be able to keep orders from Ford, Chrysler and other car companies."

At this moment, Ovid, who was under high pressure, gave full play to his intelligence and suddenly thought of a very good method.

As long as this method is implemented, he is confident that Nanshan will suffer heavy losses!

"What fatal flaw can Nanshan have?"

"Is there something wrong with their quality?"

Johnston is not that easy to fool.

If Ovid didn't say something convincing, he would definitely not believe it.

"No, it's not a quality problem!"

"But this problem is as serious as the quality problem, or even more serious!"

"Johnston, China has now joined the WTO. We can completely within the rules of the game and cause them heavy losses, and even make their bearings withdraw from the American market!"

When Ovid said this, Johnston's interest was immediately piqued.