Reborn fashion designer

Chapter 335 The apology from the chairman of the Oscar organizer (please vote for me!)

[Oscar organizers apologize for inappropriate spelling]

[Controversial Director of Hermès’ Vice Line Announces His Retirement from this Oscar Awards Ceremony]

Just as Xiangyang and Liu Qianqian finished talking on the phone, they started buying air tickets to rush back to China.

As the situation intensified, his video and the announcement of Oscar's announcement, which took less than five minutes, were widely discussed by the global media.

Brands in the fashion industry that have been dismissed one after another have announced their absence from the Oscars.

At this moment, Anna Wintour, who was the biggest beneficiary of "Midnight in Paris", also stood up and responded to the media.

Fashion is all about the right to speak.

As one of the most important people with the right to speak in the fashion circle, he naturally chose to stand on the side of fashion.

This did not surprise anyone.

For more than half a year, everyone has become accustomed to the close cooperative relationship between her and Xiang Yang.

And she, who has never been afraid of controversy, directly used her actions to completely ignite the fashion industry's boycott of the Oscars.

The moment a T-shirt with a slogan printed on it was worn on her body, the global media knew that the fire was completely ignited.

SloganTee, which appeared in the 60s, once took the world by storm in a turbulent world.

The originator of Slogantee was originally a Disney character T-shirt with a slogan.

Later, people gradually realized that in the era before social media, people didn’t know where to speak, so people began to express their voices through SloganTee.

Print what you want to say on clothes. Clothes are their social media and a tool for them to express their feelings.

It was first used to express attitudes towards social events and gradually began to evolve.

The scope of SloganTee is very wide, and it has gradually attracted more attention.

For example, in the summer of 1974, 34-year-old John Lennon wore a sleeveless shirt with "NEWYORKCITY" written on it, which was regarded as a classic Slogan Tee.

Before he wore the dress in New York, he faced deportation to the UK for protesting against various actions in the United States.

Through this T-shirt, he expressed his protest.

Starting from Lennon, "IloveNY" became a craze sweeping the world because of its special meaning.

In addition, in the fashion industry, British designer Catherine Hamnett’s SloganTee has also caused a very sensational discussion.

During a meeting with Thatcher in 1984, she made her dissatisfaction clear by wearing a Slogan Tee with the slogan "58% don't want pershing" printed on it.

Therefore, the early SloganTee was used as a political and cultural carrier. Common slogans are about care for poor areas in the world, resistance to terror and violence, and calls for environmental protection.

It is equivalent to the masses playing the role of "standing in line" and "shouting slogans" in global or regional events.

Today, many young people still like to print the attitude they want to express on it as a trend.

Because since the day it was born, it has been regarded as the most effective way to express personality.

As the devil in the fashion industry, Anna Wintour cannot possibly not understand the meaning of Slogan Tee. Every reporter present also knows the meaning of the words printed on her dress.

A capital STOP followed by RP is enough to completely expand the topic.

Yes.

The keen reporters knew in an instant that the first shot was fired by the old devil.

Previously, statements from fashion brands such as Xiangyang, Sarkozy, Hermès, etc. all defined this matter as a 'controversy'.

Except for the black people protesting, no public figure has completely tied it to RP.

Even the media tend to be rigorous in their rhetoric when choosing titles.

But this fig leaf was eventually taken off by Anna Wintour.

"This is my attitude," she said seriously when being interviewed by reporters:

“The Oscars red carpet has always been a stage built by the joint efforts of the fashion and entertainment industries.

But this rude move by the Oscar organizers made everyone in the fashion industry feel sad.

Their words are as shameful to us as their actions.

You know, there are many designers from ethnic minorities and African Americans in our fashion industry, and there are also many colleagues from ethnic minorities and African Americans in the costume teams of Hollywood studios.

Their voices should be supported, and they should not be ignored. "

The sonorous and powerful speech directly exposed the theme.

As an Oscar with an inescapable status in the film industry, the glory it can achieve is not due to the efforts of your film industry, or it is not a grand event in the entertainment industry.

The fashion world also gives a lot when it comes to the Oscars.

From very early on, the fashion industry has noticed that the clothes worn by celebrities at award ceremonies can create strong publicity for the brand, and various brands are doing their best to grab news headlines and audience attention by "packaging" red carpet stars.

Among them, the Oscars is undoubtedly the biggest beneficiary.

Are the awards at the Oscars more important, or the catwalk at the Oscars?

According to official statistics, Hollywood women's fashion choices attract more discussion.

As for who won the award?

There are many types of Oscars, such as Best Picture, Best Director, Best Actor, Best Supporting Actor, Best Screenplay, Best Adapted Screenplay, Best Foreign Language Film, Best Documentary Feature Film, Sound, Editing, Sound Effects, Music and more.

There are only a few awards that really attract attention.

The red carpet is forever.

Which Hollywood actress will win the award every year? The red carpet has actually given the answer.

Never underestimate the 'red carpet magic' of the Oscars.

This is a stage where major brands place their bets. By looking at the dress brands on the nomination list when the stars attend the red carpet, you can determine their status and popularity for winning awards.

Generally, the more bejeweled the dress, the more likely it is that she will win tonight's Best Actress/Supporting Actress, or any other award for which a woman is nominated.

Because the most popular female stars can get exclusive customizations from big brands, and the second-tier female stars can wear high-end clothing of the current season, while those who wait a little longer can only wear show items or out-of-season high-end clothing to make up the numbers.

This is also the 'hidden rule' of the Oscar red carpet.

The game of awards is in all aspects, and it is not only announced when the winners are announced through the announcement of the winners.

Among them, both sides of the game also include brands and celebrities.

<divclass="contentadv">Behind every dress at the Oscars, there is often a huge amount of advertising money hidden.

This figure usually starts at $10.

The cost of advertising a piece of jewelry can even be as high as $75.

Not only do brands have to face competition from other brands, but even celebrities are becoming more and more arrogant.

"If this dress looks good on us and we're going to choose it, why can't we charge more for it?"

This kind of words was first openly said by the stars attending the Oscars before the "rivalry" between Lafayette and Aunt May began.

It is the first to reveal that brands are at a disadvantage in the competition between stars participating in the Oscars.

How to maintain the strength of the fashion industry over the entertainment industry?

After seeing more and more brands fail, Anna Wintour realized that this collective attack by brands was a consensus in the fashion industry.

Celebrities can never walk on the red carpet naked.

It’s even more impossible to wear cheap clothes to the Oscars red carpet.

The classic product structure of the luxury goods industry is that high-end products are sold to the upper class, ready-to-wear and shoes are aimed at the middle class, and entry-level products such as perfume are supplied to the lower middle class to nourish their dreams of pursuing big brands.

Red carpet marketing is just an effective way to boost sales and maintain a sense of brand aspiration.

Showing customized dresses on the red carpet is just a way to deepen awareness and favorability of the brand and attract consumers to purchase other lower-priced products.

However, the red carpet of an awards ceremony goes against the mainstream thinking of consumer groups who can afford luxury goods.

The Oscar red carpet can only be reduced to the abandoned party.

“If I don’t speak up, maybe I’ll be next.

Therefore, I refuse to attend the 82nd Academy Awards! "

Anna Wintour, the Oscar's best art director, the global head of "Vogue" and the devil in the fashion industry, also refused to attend the Oscars? !

Xiang Yang's refusal to participate had not yet caused waves, but Anna's statement directly turned it into a huge wave.

Her statement immediately aroused a response from the Council of Fashion Designers of America, or CFDA for short.

"I express my understanding to the costume designers who refused to participate in this Oscars."

Hollywood Production Designers Guild.

Guild of Costume Designers.

"Why are the Writers Guild here to join in the fun?"

"Well, that designer is working on the screenplay of "Midnight in Paris."

"But he's not an American, he's not a member of the guild!"

"Uh, are you RP?"

“How can we discriminate?”

It started with a rhetorical question. As more and more people came out to speak out, Tom Sherak, chairman of the Academy of Motion Picture Arts and Sciences, the organizer of the Oscars, had to stand up and wipe his ass.

apologize.

Don't lose out on small things.

Apologize immediately before the producers, actors, and directors get involved.

This cannot be allowed to rise to a higher level.

In addition to apologizing, the Chinese people on the list of participants were strictly checked and spelled using the "Chinese Pinyin Plan" promulgated by the United Nations.

But before apologizing, we must emphasize that this incident was just a misunderstanding.

"We are a college with more than 7000 people, 45% of whom are women, and 49% are from other countries around the world. We are actively handling the matter reported by XiangYang.

I deeply apologize for the controversy caused by the misunderstanding caused by the incident and am willing to take responsibility. "

“The handling of the matter and investigation will require some time for the competent committee to hear a more in-depth investigative report from the executive director.

We would like to express our gratitude to the fashion industry brands for this attention. "

When Tom Sherak issued an apology in front of the media cameras and was interviewed by the media, Xiangyang had already boarded the plane back to China.

After poking such a big bag, I must hide for a while.

Take a look at how things unfold.

When something like this happens, it would definitely be better to run back to China and hold my wife in my arms than to go back to France.

When we get to France, who knows what else will happen.

Of course, I should thank my friends, as well as Hermès and other brands for speaking out for me, which I must do.

But before getting on the plane, he also noticed that some luxury websites were quietly changing.

For example, in this place, add the Greater China District in front, or in that place, add (Greater China District) in the back.

Some even directly added the word Huaxia.

"I didn't expect it to have such an effect."

Xiang Yang sighed sincerely, and couldn't help but click his tongue. Is this because magic is too scary?So after everyone scolds others, you quickly see if your butt is clean?

Sure enough, magic attacks are the most effective.

But what he didn't know was that on the way to China, the spokesperson of the relevant department was also asked by media reporters at a regular media press conference how he viewed the matter.

"We are concerned about the discussion caused by the film festival nomination list, and it is a consensus to use pinyin correctly."

Spokespersons from relevant departments directly told domestic netizens, movie fans, and all media how we should express the correct attitude and understanding on this matter.

the same day.

During the broadcast of the Rockets game, the guest's words about the NBA became the National Basketball League.