November 22st.

The training class for senior cadres of enterprises affiliated to the Ministry of Metallurgy was officially launched.

The Ministry of Metallurgy attaches great importance to this learning opportunity and invited many leaders to participate in the opening ceremony, such as the leader of the Government Affairs Council in charge of metallurgical work, Director of the State Planning Commission Long Jihai, etc.

Minister Xia Pengchi also made a speech.

"Comrades, our country has been developing rapidly in recent years and has made great economic progress. However, we must also see that the current situation has changed a lot compared to the 80s, and many of our subordinate enterprises have not been able to keep up with the times. There have been relatively serious losses in the pace of business. This has both objective and subjective reasons. But in my personal opinion, the biggest problem still lies with the people and the top leaders. Times are changing. Those of us who are leaders must seize all the time to learn and adapt to the new situation. Some time ago, I had a chat with Comrade Lin Zhiyuan of Le Gang, and his speech gave me a lot of inspiration."

"I believe everyone knows Comrade Lin Zhiyuan, right? He is also one of the teachers in this training class. The Lesteel New Materials Company he manages has successfully obtained foreign trade orders in Dongsang, Korea, and Citi, with the total order volume exceeding [-] million U.S. dollars, a fierce fight for our Metallurgical Department, and let us all applaud Comrade Lin Zhiyuan and Le Gang."

Xia Pengchi took the lead in applauding. There was thunderous applause in the conference room. Lin Zhiyuan stood up quickly to signal to everyone.

The applause lasted for about ten seconds, and Xia Pengchi went on to say, "At that time, Comrade Lin Zhiyuan introduced their successful experience to me and suggested to me to set up such a study class to let everyone understand the changes in the international market. At that time Comrade Lin Zhiyuan said something that touched me very much. Our entrepreneurs cannot just immerse themselves in production and not look up at the road. Only by better understanding the outside world can we produce better and develop better, so there is I took the opportunity of this training. This is the first training, and I also hope that we will stick to this training and form a system..."

Xia Pengchi spoke for about seven or eight minutes, "Okay, I guess there are many people who can't wait to learn, so I won't talk nonsense."

There was laughter below.

"Now, please invite Comrade Lin Zhiyuan to give us the first lesson."

Applause broke out again.

Lin Zhiyuan walked to the stage, faced the students below, and bowed deeply.

"Everyone here is my leader, my senior. Minister Xia asked me to give the first lesson. This is a test for me. To be honest, I am very scared, but since the leader trusts me, he has given me this opportunity. , then I will learn with you, let’s make progress together, manage our business better, produce more and better steel, and create more profits.”

Lin Zhiyuan picked up the chalk, turned around and wrote two big words on the left side of the blackboard, sales.

"I know what all the leaders want to know most is how our leather steel obtains orders overseas. Now I will tell you about it. Let's learn together about this link that we have always ignored in the past, sales."

"In modern enterprises, sales is a very important and indispensable part. The reason why I say that we have been neglecting sales is because for a long time in the past, we were in the stage of planned economy, and we were ordered to produce whatever we wanted from above. , we produce whatever we are ordered to produce, we produce as much as we are ordered to produce. We are a subordinate enterprise from above, and we produce major strategic materials needed by the country and society. Can we still be like those hawkers, shouting in the streets? ?”

It was quiet down below, everyone was listening to Lin Zhiyuan's lecture. Lin Zhiyuan also used the most popular language to ensure that everyone could understand.

"During that long period, sales were indeed dispensable, but after the reform and opening up, this situation changed. Until the 90s, the market economy replaced the planned economy, and every one of our companies had to enter the market competition. The importance of sales has become increasingly prominent..."

"After the establishment of the new material company, I attached great importance to sales work, set up a sales department, and seconded several outstanding sales personnel from Le Gang International Trade Company..."

Lin Zhiyuan picked up the chalk and wrote two words on the right side, "Attention."

"Attachment to sales needs to be put into practice, not just words. At the beginning of the establishment of the sales department, I told them that as long as you win the contract for me, I will give you heavy rewards. Members of the sales department, Under the leadership of the minister and careful preparation, I won an order worth more than 2000 million US dollars in Dongsang country in one fell swoop. I did not break my promise and rewarded the sales department with 10 yuan..."

"Now let me talk about the specific work of the sales department and the key points that need attention."

Lin Zhiyuan turned around and wrote two more words on the blackboard, message.

"Before going abroad, the sales department often had to work overtime until late at night. What are they preparing for?" Lin Zhiyuan pointed to the two words, "Information, they are collecting, sorting, and analyzing the trend of steel prices in Dongsang Country in recent years, so as to This is the price for our steel. Leaders, this is the information age, and information is more valuable than anything else..."

Lin Zhiyuan wrote four more words on the blackboard, brand building.

"Dear leaders, before going abroad, our sales staff packaged all the quality inspection reports and contracts obtained by Lesteel Steel in recent years, translated them into English, Japanese, and Korean and took them abroad. Why do we do this? At home, maybe everyone Everyone knows about Legang, but in foreign countries, I am afraid that very few people know about Legang. We hope to use our products and the quality of our products to quickly establish the credibility of the Legang brand..."

Lin Zhiyuan's class lasted for more than two hours. The originally empty blackboard ended up with a lot of words on it, including the international economic situation, Citigroup's car sales in recent years...

Although the speech took a long time, the audience below listened with interest.

Lin Zhiyuan's class explained the profound things in simple terms and was very exciting. It opened a door for them and allowed them to see the scenery they had never seen before.

This sales class may seem simple, but in fact it is all-inclusive, involving many elements such as information, data, management, brand building, etc. All the bosses present here said it was wonderful.

In a blink of an eye, eleven o'clock arrived, but the bosses present did not leave. Instead, they surrounded Lin Zhiyuan and started asking questions.

"Mr. Lin, is Citi's automobile industry really in danger as you say? Then can the steel products from our companies be sold to Citi like yours?"

"Mr. Lin, you mean that our country's steel is shipped across the ocean by ship to Citi, and the price is lower than their local steel. Is this true?"

"Mr. Lin, does Le Gang really have a department dedicated to collecting business information?"

The person who asked the questions was very enthusiastic, and Lin Zhiyuan could only answer them patiently.

The Four Heavenly Kings, Xia Pengchi and other leaders sat where they were and did not move.

Whether it was Hai Gangqing, Jin Huaying, Wan Kaijie, Xia Pengchi, Bai Mingde, or Qiu Jianbai, a thought suddenly appeared in their minds.

This boy is so handsome!

These people are all experienced leaders who have been fighting for a long time. Although Lin Zhiyuan only talked about one topic: sales, this topic included many factors. Lin Zhiyuan was able to integrate these resources into a powerful force. , itself is an excellent leadership talent.

Moreover, he dared to be the first in the world and received a 10 yuan reward for the sales department. This also shows that he is a leader who dares to take action and is responsible and not afraid of trouble.

If only I could have such an assistant!

Several bosses unanimously looked at Li Zhenshan with envy.

Lao Li is so lucky!

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